Authors

Neha Puri
Founder & CEO, VavoDigital, NA NA

NA

The rise of influencer marketing in the overall marketing mix of brands

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Guest Column: Neha Puri, Founder & CEO, VavoDigital, suggests that influencer marketing, a hybrid of old and new marketing & advertising tools, is everything that a modern-day campaign needs to be

Neha Puri Feb 10, 2021 8:41 AM