rage
Essel Group chairman has alleged that TV18 and CNBC pushed a misleading narrative around his debt and raised claims dating back to 2019
e4m Staff Aug 28, 2026 10:15 PM
The court also clarified that no interim or ad-interim relief would be considered until the jurisdiction issue is decided
e4m Staff Aug 24, 2026 7:12 PM
The shift is visible across categories, with consumers looking beyond brand names, and storytelling now focused on familiar, purposeful ingredients
Sunidhi Vijay Aug 18, 2026 8:54 AM
Shrivastava has nearly four decades of experience across print, television and digital media
e4m Staff Aug 11, 2026 12:13 PM
As CEO, Lagan will lead SLMG Beverages by strengthening its market leadership, advancing digital capabilities, and fostering a culture of high performance
e4m Staff Aug 11, 2026 10:16 AM
The mandate also includes PR for its leading brands Mansion House and Imperial Blue
e4m Staff Aug 5, 2026 11:20 AM
Speaking at Samachar4Media's Journalism 40 Under 40 event, Chaudhary said the blurring of content creator and journalist roles has made it increasingly difficult to preserve journalism's credibility
e4m Staff Aug 3, 2026 12:56 PM
From jeera soda to mahua spirits, flavours once dismissed as too local to scale are becoming the most compelling growth strategy as brands chase differentiation in an increasingly crowded market
Anuja Jain Jul 30, 2026 8:59 AM
Kunal Majumder, Asia-Pacific Program Coordinator of CPJ, writes about the need for newsrooms to take journalist safety seriously amid rising risks on the ground
Kunal Majumder Jul 29, 2026 4:38 PM
The company subscribed to 17,350 compulsorily convertible preference shares (CCPS) and 10 equity shares as part of the investment
e4m Staff Jul 29, 2026 1:19 PM
She will lead the company's internal communications function, focusing on employee engagement, content strategy and storytelling across the organization
e4m Staff Jul 28, 2026 10:21 AM
De joins Pernod Ricard India from Diageo India where she was Manager-Sales & Marketing.
e4m Staff Jul 24, 2026 6:46 PM
Basu has nearly three decades of experience in the alcoholic beverages industry, including 11 years at ABD
Ankur Jain has given up ownership in the parent company B9 Beverages to settle stakeholder dispute
e4m Desk Jul 22, 2026 12:17 PM
Prior to this, Jhawar was with Godrej Consumer Products Limited for over 11 years
From disappearing faces to a boardroom run by pink wigs, this week's ads bet big on the absurd
Aryendra Khan Jul 11, 2026 8:06 AM
Restaurant Brands Asia Limited is the operator of Burger King in India and Burger King and Popeyes in Indonesia
Whitbread is a creative marketer with experience in brand marketing for leading franchised and corporate businesses in FMCG, QSR and retail industries across Australia and the UK
With consumers seeking health benefits beyond refreshment, companies are expanding portfolios across coconut water, electrolyte drinks, kombucha and protein beverages.
Sunidhi Vijay Jul 2, 2026 9:42 AM
In her new role, Gopinath will be part of HCCB's Public Affairs, Communication and Sustainability team, supporting the company's external communications mandate
e4m Staff Jun 25, 2026 11:30 AM
‘Mothers of Courage – Shifting Societal Norms, One Conversation at a Time’ secures India’s only shortlist in the SDG category
Team Impact Jun 24, 2026 1:49 PM
John Mescall, Global Chief Creative Partner, Dentsu Creative, shares why he believes that now is the time to double down on human creativity
Simran Sabherwal Jun 24, 2026 9:10 AM
Catch the world exclusive interview on CNN-News18 on The Hard Facts at 9:30 PM today
e4m Staff Jun 22, 2026 8:49 PM
The co-founder says that the company is doubling down on an asset-light co-bottling model and plans to add another eight to nine manufacturing units next year across high-demand markets
e4m Staff Jun 17, 2026 12:50 PM
As Zee bets big on football and brands like Mahindra, Diageo and Apple line up FIFA campaigns, industry heads say Indian marketers are chasing fans, cultural relevance and a global audience
Aryendra Khan Jun 17, 2026 8:55 AM
Guest Column: Ganapathy Viswanathan, Communication Consultant & Author, writes that Campa’s revival is rooted in nostalgia but powered by a modern strategy of pricing, distribution and engagement
Ganapathy Viswanathan Jun 16, 2026 8:40 AM
Palki Sharma, Founder and Director of India Global Review, speaks to e4m on why she chose entrepreneurship after two decades in journalism, changing media landscape, AI's role in newsrooms and more
Ruhail Amin Jun 15, 2026 9:07 AM
The company will exclusively broadcast the Twenty20 International series across Unite8 Sports channels in July 2026
e4m Staff Jun 10, 2026 10:03 PM
Ambuj Deo Singh, Vice President, Digital Acceleration Office, Coca-Cola India & Southwest Asia, says the brand’s growth is being powered by expanding penetration while accelerating premiumisation
Sunidhi Vijay Jun 4, 2026 9:03 AM
Zee will bring 39 FIFA events to Indian audiences between 2026 and 2034
Times Now Navbharat Digital has announced special programming for a comprehensive and data-driven election coverage
e4m Staff Apr 23, 2026 7:47 AM
Vasishtha has been appointed as Vice President – Government Affairs & Strategic Partnerships
e4m Staff Apr 15, 2026 3:59 PM
Here are five health insurance companies in India that offer wide coverage options, large hospital networks, and useful benefits
NATIVE CONTENT Apr 7, 2026 4:37 PM
Most recently, Annah Aschbrenner served as Deputy White House Editor, where she helped guide coverage of President Donald Trump’s second term
Michael Stott brings over three decades of experience as a foreign correspondent and senior editor
Although the category faces regulatory pressures, including a 40% GST on carbonated beverages, brands are focusing on increasing consumption frequency rather than relying solely on penetration
Shalinee Mishra Mar 24, 2026 9:59 AM
Hindustan Coca-Cola Beverages’ CDO Ashley D’Souza says AI will create more marketing campaigns, but effectiveness will still depend on human judgment and context.
Brij Pahwa Mar 23, 2026 3:33 PM
The recent exclusive interview with the Chief Minister drew record-breaking 35Mn views across their website, YouTube and Facebook
e4m Staff Mar 12, 2026 6:50 PM
Actor and entrepreneur Karan Tacker is the Co-founder of GOONDA, a lifestyle brand offering an Indian agave spirit and energy drink
Aditi Uniyal Mar 4, 2026 9:04 AM
Medusa’s latest campaign, ‘Mehsoos Kar, Har Rang’, urges people to go beyond the visual spectacle of the festival
e4m Staff Mar 3, 2026 11:14 AM
The unveiling has been accompanied with a campaign titled ‘Nothing Unnecessary’
Rimzim Jeera is widely recognised as one of India’s first ethnic flavoured beverage in a ready-to-drink format
e4m Staff Feb 22, 2026 1:00 PM
Prior to PepsiCo, Amit Kumar Nanchahal worked with Ola (ANI Technologies Pvt Ltd)
e4m Staff Feb 20, 2026 1:00 PM