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ZEEL bags FIFA media rights?blur=25

Zee will bring 39 FIFA events to Indian audiences between 2026 and 2034

e4m Staff Jun 1, 2026 2:21 PM

Times Now Navbharat Digital?blur=25

Times Now Navbharat Digital has announced special programming for a comprehensive and data-driven election coverage

e4m Staff Apr 23, 2026 7:47 AM

Coca-Cola’s bottling partner Kandhari Global Beverages ropes in Aditya Vasishtha?blur=25

Vasishtha has been appointed as Vice President – Government Affairs & Strategic Partnerships

e4m Staff Apr 15, 2026 3:59 PM

acko?blur=25

Here are five health insurance companies in India that offer wide coverage options, large hospital networks, and useful benefits

NATIVE CONTENT Apr 7, 2026 4:37 PM

Annah Aschbrenner appointed Senior Editor Washington Post?blur=25

Most recently, Annah Aschbrenner served as Deputy White House Editor, where she helped guide coverage of President Donald Trump’s second term

e4m Staff Apr 7, 2026 1:56 PM

Michael Stott appointed South Asia Bureau Chief at Financial Times?blur=25

Michael Stott brings over three decades of experience as a foreign correspondent and senior editor

e4m Staff Apr 1, 2026 9:37 AM

Beverage Brands?blur=25

Although the category faces regulatory pressures, including a 40% GST on carbonated beverages, brands are focusing on increasing consumption frequency rather than relying solely on penetration

Shalinee Mishra Mar 24, 2026 9:59 AM

AI Will Create More Campaigns, Not Better Ones: CDO, Hindustan Coca Cola Beverages?blur=25

Hindustan Coca-Cola Beverages’ CDO Ashley D’Souza says AI will create more marketing campaigns, but effectiveness will still depend on human judgment and context.

Brij Pahwa Mar 23, 2026 3:33 PM

ABP?blur=25

The recent exclusive interview with the Chief Minister drew record-breaking 35Mn views across their website, YouTube and Facebook

e4m Staff Mar 12, 2026 6:50 PM

From Actor to Entrepreneur: Karan Tacker on Building Goonda & Embracing Reinvention?blur=25

Actor and entrepreneur Karan Tacker is the Co-founder of GOONDA, a lifestyle brand offering an Indian agave spirit and energy drink

Aditi Uniyal Mar 4, 2026 9:04 AM

Medusa?blur=25

Medusa’s latest campaign, ‘Mehsoos Kar, Har Rang’, urges people to go beyond the visual spectacle of the festival

e4m Staff Mar 3, 2026 11:14 AM

Karan Aujla, beverages, Zyro India?blur=25

The unveiling has been accompanied with a campaign titled ‘Nothing Unnecessary’

e4m Staff Mar 2, 2026 9:31 AM

Coca-Cola India?blur=25

Rimzim Jeera is widely recognised as one of India’s first ethnic flavoured beverage in a ready-to-drink format

e4m Staff Feb 22, 2026 1:00 PM

VETO announces creator-led T20 World Cup coverage?blur=25

The platform has partnered with Aakash Chopra, Ravichandran Ashwin, S. Badrinath, and senior cricket journalist Samip Rajguru for expert-driven, multi-format cricket programming

e4m Staff Feb 18, 2026 12:43 PM

Dr. Gunveena Chadha?blur=25

Prior to joining Indian Beverage Association, Dr. Chadha served as Deputy Secretary General at FICCI

e4m Staff Feb 17, 2026 1:11 PM

TV ad volume, TAM AdEx report?blur=25

As per a TAM Report, with a 21% share food and beverages was the largest advertising sector on TV, followed by personal care and hygiene at 15% 

e4m Staff Jan 21, 2026 9:00 AM

Clavell Santiago appointed VP Sales HoReCa and Marketing at Evocus?blur=25

Most recently, Clavell Santiago served as Head of Sales – HoReCa, leading Evocus’s entry into the HoReCa segment

e4m Staff Jan 14, 2026 12:36 PM

The Westin Resort & Spa, Himalayas appoints Vivek Pandey as Director of Food & Beverage?blur=25

Most recently, he held the position of Assistant Director of Food & Beverage at Hyatt Regency Dehradun

e4m Staff Jan 6, 2026 12:46 PM

Stefano Marini appointed Head of the Americas at Nestle Waters & Premium Beverages?blur=25

Prior to this, Stefano Marini held the role of Head of Southern Europe & AOA at Nestlé Waters and Premium Beverages

e4m Desk Jan 2, 2026 12:43 PM

Paul Andreotta appointed Chief Commercial Officer for PepsiCo Beverages US?blur=25

Prior to this, Paul Andreotta held the role of Senior Vice President - Strategic Partnerships

e4m Desk Dec 24, 2025 12:56 PM

Karan Wahi?blur=25

Karan Wahi is backing Knack’s portfolio, including CoolPop for children and Knack Pro Sports, a professional hydration and recovery beverage

e4m Staff Dec 22, 2025 1:30 PM

Michael Del Pozzo appointed President, U.S. Beverages at PepsiCo?blur=25

Michael Del Pozzo has been associated with PepsiCo for over 18 years

e4m Desk Dec 19, 2025 12:29 PM

Garage Worldwide appoints Ashish Chakravarty as Chief Creative Officer?blur=25

Ashish Chakravarty was earlier Chief Creative Officer at Contract Advertising

e4m Staff Dec 1, 2025 7:53 AM

Kaizzen?blur=25

This partnership further expands Kaizzen’s growing portfolio in the corporate, FMCG, and public affairs domains

e4m Staff Nov 12, 2025 1:46 PM

Sharat Verma appointed President Packaged Beverages India & South Asia?blur=25

Tata Consumer Products Limited has appointed Sharat Verma as the new President – Packaged Beverages, India & South Asia (including Organic India)

e4m Staff Nov 4, 2025 8:28 AM

Raja Chakraborty, Continental Coffee?blur=25

Raja Chakraborty, CMO of Continental Coffee, discusses why coffee and beverage brands that have long relied on traditional marketing are now facing a moment of reckoning

e4m Staff Oct 29, 2025 12:09 PM

Mandar Natekar?blur=25

Mandar Natekar, CoFounder & CEO NeuralGarage, remembers Piyush Pandey

e4m Staff Oct 24, 2025 7:08 PM

Raj Nair Steps Away from Garage Worldwide as CCO Due to Health Reasons?blur=25

Raj Nair joined Garage Worldwide as Chief Creative Officer in May 2024 after being associated with Madison BMG for over 7 years

e4m Desk Oct 22, 2025 9:40 AM

war 2?blur=25

The company used VisualDub technology for the dubbing

e4m Staff Aug 14, 2025 5:45 PM

pepsico?blur=25

PepsiCo’s net profit dropped 59% to USD 1.26 billion

e4m Staff Jul 18, 2025 9:52 AM

hemant rupani?blur=25

Hemant comes to Hindustan Coca-Cola Beverages, or HCCB, after a nine-year career with Mondelez International Inc

e4m Staff Jul 15, 2025 12:30 PM

Pernod Ricard?blur=25

Inbrew Beverages and Tilaknagar Industries are seeking to raise $500 million each through private credit

e4m Staff Jul 15, 2025 8:51 AM

Dikshant Dangwal?blur=25

Dikshant Dangwal, Head of Culture, Engagement, and Internal Communications, Hindustan Coca-Cola Beverages, talks about the intricacies of the communications world

e4m Staff Jul 2, 2025 3:59 PM

Stephanie Prager, Caroline Foster Kenny?blur=25

Stephanie Prager joins from Publicis, where she held the role of Client President, while Caroline Foster Kenny joins from VML, where she served as Global Chief Client Officer

e4m Staff Jun 13, 2025 8:48 AM

MIB?blur=25

In an advisory, the MIB has mentioned that no real-time coverage, dissemination of visuals, or reporting based on ‘sources-based’ information should be undertaken

e4m Staff Apr 26, 2025 4:16 PM

Mark Kirkham?blur=25

Prior to this, Mark Kirkham held the role of SVP - Marketing Pepsi & Sparkling Brands, North America

e4m Desk Apr 1, 2025 1:31 PM

NeuralGarage?blur=25

First startup from India to win on the global platform

e4m Staff Mar 24, 2025 7:30 PM

cadbury dairy milk?blur=25

The campaign inspires India to embrace the sweetness of acceptance through small acts of generosity

e4m Staff Mar 11, 2025 3:27 PM

MerchGarage?blur=25

This collection includes t-shirts, sweatshirts, hoodies and oversized t-shirts

e4m Staff Feb 6, 2025 3:47 PM

NDTV profit?blur=25

The budget programming is designed to give viewers actionable insights that will help them invest better, the channel said

e4m Staff Jan 31, 2025 6:16 PM

Nitin Bhandari?blur=25

Nitin Bhandari will succeed George Kovoor, who will retire on March 31, 2025

e4m Staff Jan 13, 2025 9:04 AM

zakir?blur=25

Guest Column: Manish Porwal, Managing Director, Alchemist Group & Auntourage, writes how the table maestro maintained a perfect balance between being a purist musician and a savvy human brand

Manish Porwal Dec 17, 2024 9:24 AM

TV?blur=25

According to a report by TAM AdEx, HUL, Reckitt Benckiser (India), Godrej Consumer Products, and Procter & Gamble retained their positions as top 4 advertisers

e4m Staff Dec 17, 2024 9:08 AM

Garage Collective?blur=25

The agency won 11 metals including 1 gold, 3 silver and 7 bronze metals across categories

e4m Staff Sep 26, 2024 9:50 PM

Yippee Noodle?blur=25

The narrative highlights the innocence of childhood and the joy that comes from sharing a meal

e4m Staff Sep 24, 2024 1:31 PM

Dr Vipin Sharma BMC?blur=25

The change of guard has taken place while the civic body is in the process of finalizing the new OOH policy

e4m Staff Sep 5, 2024 8:57 AM