The campaign will use both conventional & digital mediums; advertisements to be adapted in 11 languages

exchange4media Staff 2 hours ago

The campaign was conceptualised by McCann World Group

exchange4media Staff Nov 30, 2019 7:22 AM

Peigh opens up on the India scheme of things for the group, shining through turbulent times, acquisitions and more

Misbaah Mansuri Sep 27, 2019 8:46 AM

The account was previously handled by FCB India

Neeta Nair Sep 19, 2019 8:43 AM

Jacob joins from Propaganda Digital where he was Creative Head

exchange4media Staff Sep 9, 2019 12:05 PM

Smith previously held various positions at McCann New York and BBDO New York

exchange4media Staff Sep 6, 2019 12:14 PM

Prasoon Joshi, Chairman, McCann Worldgroup Asia Pacific, CEO & CCO, McCann Worldgroup India spoke to Nawal Ahuja, Co-Founder & Director, exchange4media Group in a Fireside Chat

exchange4media Mumbai Bureau Sep 5, 2019 8:30 AM

Chopra has over 25 years of experience in healthcare advertising, marketing & sales. He moves from Publicis Health

exchange4media Staff Aug 26, 2019 10:34 AM

The move consolidates eBay's media business with WPP following a closed review between WPP and Publicis, eBay's agency of record in North America

exchange4media Staff Jul 19, 2019 11:46 AM

Puneet Kapoor, Executive Creative Director, McCann Bangalore, shares the challenges and the excitement behind the making of the campaign

Noel Dsouza Jul 16, 2019 8:37 AM

McCann Mumbai, the incumbent agency, has been working on the account for more than a decade

Neeta Nair Jul 12, 2019 2:04 PM

Work of Dentsu Impact Gurgaon, McCann Mumbai, Wunderman Thompson, TBWA\India Mumbai, Offroad Films Mumbai and DDB Mudra Mumbai selected

exchange4media Staff Jun 17, 2019 8:19 AM

DDB Mudra, McCann Worldgroup India among other winners

exchange4media Staff Jun 7, 2019 12:36 PM

MK Anand, MD & CEO of Times Network, talks of the 13-year-old journey of Times Now, why it will never be free-to-air and his current mission to ramp up distribution and digital 

exchange4media Staff Jun 4, 2019 8:12 AM

What was it about Narendra Modi’s advertising campaigns and media strategy this year that turned the tide overwhelmingly in his favour?  

Dipali Banka May 29, 2019 8:56 AM

Last year, Kulshreshtha had announced the second leg of his entrepreneurial journey with The Consilium

Tasmayee Laha Roy May 28, 2019 8:29 AM

Saxena appointed Executive Vice President and Head of McCann’s Mumbai Operations

exchange4media Staff May 27, 2019 10:24 AM

Kishore has 21 years of experience in developing creative strategies & building partnerships 

exchange4media Staff May 22, 2019 9:10 AM

The campaign has been conceptualised and created by McCann and aims to break the myth of Colin being just a glass cleaning brand

exchange4media Staff May 18, 2019 8:38 AM

Bhardwaj, CCO, Lowe Lintas talks about heading the agency, client demands, challenges and more

exchange4media Staff May 10, 2019 8:42 AM