The ad campaign by McCann Erickson highlights the many idiosyncratic and personal factors that govern a house-buying or renting process

Mansi Sharma Sep 13, 2022 8:38 AM


Ahluwalia will take over from Dileep Ashoka and will be based in Bangalore

exchange4media Staff Jul 27, 2022 10:41 AM

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Guest Column: Mohanty, Creative Head, McCann Worldgroup, shares amidst all the razzmatazz, what one really waits for is their work to be picked up, to strike metal, and to be on stage

Sambit Mohanty Jun 23, 2022 8:41 AM


The CEO of McCann World Group India & APAC Chairman was addressing the winners of IMPACT Top 30 Under 30

exchange4media Staff Jun 15, 2022 8:27 AM

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The TVC, featuring Janhvi Kapoor & Ishaan Khatter, has been conceptualized by McCann World Group

exchange4media Staff Feb 26, 2022 8:09 AM


The ‘Badal life ki raftaar’ campaign has been created by McCann India

exchange4media Staff Feb 5, 2022 8:32 AM


The campaign highlights the difference between offline and online methods of ticket booking

exchange4media Staff Oct 14, 2021 6:56 PM


Conceptualised by McCann Worldgroup, it showcases how shoppers breakout of behaviour patterns and “Flip” when they hear about Flipkart Big Billion Days

exchange4media Staff Oct 9, 2021 1:27 PM


The campaign has been conceptualized by Bajaj Electricals’ and its creative agency McCann Worldgroup

exchange4media Staff Sep 7, 2021 6:20 PM

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The three-week-old channel has already bagged big-gun advertisers as a niche space offering both premium-ness and reach

Sonam Saini & Tasmayee Laha Roy Aug 24, 2021 8:47 AM

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Jain joins from Suzlon Energy Limited where he was the CFO

exchange4media Staff Jun 11, 2021 10:05 AM


The TVC goes live in four Indian languages --Hindi, Bengali, Tamil and Telugu-- and will see manifestations on digital and social media platforms

exchange4media Staff Mar 13, 2021 7:41 AM

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Lall, Executive Director & India- Head of Advertising, McCann WorldGroup, remarked that agencies should relook at their culture and be far more inclusive and welcoming of diversity in these times

Misbaah Mansuri Feb 16, 2021 8:24 AM


The appointment follows the ascent of Bill Kolb as McCann Worldgroup CEO, who officially took office on Jan 1

exchange4media Staff Jan 12, 2021 11:35 AM