Brendan Gaul Rejoins McCann as Global Chief Entertainment Officer
Prior to this, Brendan Gaul was with TRAVERSE32 as Global President & co-founder.
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Published: Aug 28, 2025 11:59 AM | 1 min read
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Brendan Gaul has returned to McCann as Global Chief Entertainment Officer. The company announced his appointment through a LinkedIn post.
In his new role, Gaul will bring his experience in long-form and Hollywood-style storytelling to McCann’s clients and creative teams. He will also bring his original entertainment company, TRAVERSE32, into the collaboration.
Before returning to McCann, Gaul was associated with TRAVERSE32 as Global President and Co-founder.
Gaul has previously held senior content leadership positions at Mediabrands and UM Worldwide, where he served as Global Chief Content Officer.
He earlier worked with McCann as Vice President and Creative Director, a position he held from April 2002 to September 2006.
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