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avas Media Network UK Named Global Media Agency for Candy Crush?blur=25

The duties will be carried out through the Arena Media UK gaming team

e4m Staff Jul 14, 2026 9:25 AM

thumpN?blur=25

thumpN plans to use the fresh capital to expand its AI-powered platform

e4m Staff Jul 11, 2026 5:18 PM

Haresh Nayak, CEO, Connect Network Inc?blur=25

Guest Column: Haresh Nayak, CEO of Connect Network Inc., on why the next decade of marketing belongs to organisations that plan with intelligence, not assumptions

Haresh Nayak Jul 11, 2026 8:30 AM

Week in Ads?blur=25

From disappearing faces to a boardroom run by pink wigs, this week's ads bet big on the absurd

Aryendra Khan Jul 11, 2026 8:06 AM

The Impact of BARC Blackout on Creativity in Advertising?blur=25

With weekly TV ratings on pause, the industry is forced to confront a bigger question: Has advertising become too dependent on measurement to trust creativity?

Aryendra Khan Jul 9, 2026 7:32 PM

Inspira Global Acquires Control of Burger King Operator in India?blur=25

Restaurant Brands Asia Limited is the operator of Burger King in India and Burger King and Popeyes in Indonesia

e4m Staff Jul 8, 2026 8:10 AM

Celebrating MS Dhoni: A Timeless Leader in Indian Cricket?blur=25

Despite stepping away from international cricket, Dhoni continues to remain a favourite with brands because of his connect with fans

e4m Desk Jul 7, 2026 12:48 PM

Jyoti Samajpati Promoted to EVP and Head of Marketing at Kotak Mahindra Bank?blur=25

Jyoti Samajpati joined Kotak Mahindra Bank after being with Unilever for nearly 18 years

e4m Staff Jul 7, 2026 12:34 PM

healthy snacking?blur=25

For marketers, snacking is no longer a premium niche. It is becoming an everyday consumption category where product quality, availability and trust matter as much as advertising

Shalinee Mishra Jul 7, 2026 9:12 AM

AI Revolutionizes Brand Awareness: The New Marketing Landscape?blur=25

Guest Column: Arpit Srivastava, Associate Director, Xiaomi India, decodes how awareness leads to consideration, consideration led to a click, and so on

Arpit Srivastava Jul 2, 2026 3:27 PM

Ketan K bharti?blur=25

Guest Column: Senior brand, growth & media leader Ketan K Bharati notes that for nearly two decades marketers have focused on discovery - how to get found, rank higher and beat competitors in search

Ketan K Bharati Jul 1, 2026 6:24 PM

Kotak Mahindra Bank | Deutsche Bank?blur=25

Approximately 1,000 Deutsche Bank employees in India are expected to join Kotak as part of this transaction

e4m Staff Jul 1, 2026 3:08 PM

Metro-income professionals move to Tier II & III cities?blur=25

Rather than population growth alone, marketers are tracking affluent non-metro consumers with higher purchasing power and regional preferences, reshaping media, localisation and premium positioning

Sunidhi Vijay Jul 1, 2026 9:11 AM

Axis Bank CFO Puneet Sharma Resigns, Set to Leave in August?blur=25

Before joining Axis Bank, Puneet Sharma spent over a decade at Tata Capital

e4m Staff Jun 30, 2026 2:35 PM

Baldev Prakash Takes Helm as MD & CEO of SBICAP Securities?blur=25

Prior to this appointment, he served as Deputy Managing Director and Group Chief Risk Officer at SBI

e4m Staff Jun 30, 2026 12:25 PM

Rajeev Mantri Steps Down as CFO of Bandhan Bank?blur=25

Rajeev Mantri’s last working day as Chief Financial Officer will be 25 September 2026

e4m Staff Jun 30, 2026 8:22 AM

Kotak Mahindra Bank's Ashok Vaswani to Depart as MD & CEO?blur=25

Vaswani was previously associated with Barclays, JP Morgan Chase and Citigroup

e4m Desk Jun 27, 2026 4:49 PM

Omnicom Media Becomes World's Largest Media Network After IPG Merger?blur=25

According to COMvergence Final 2025 Global & Regional Billings Rankings, the combined entity reported $75.6 bn at the end of 2025, ahead of WPP by $11.8 billion and Publicis Groupe by $13.2 billion

e4m Staff Jun 26, 2026 9:49 AM

Heather Hoytink Takes Helm as President of The Hershey Company U.S.?blur=25

Heather Hoytink is a seasoned commercial leader who brings more than 20 years of sales and operations experience to the role

e4m Staff Jun 25, 2026 4:31 PM

Gaurav Kochhar Takes Charge as Chief of Business at NBSL?blur=25

Prior to joining NBSL, Gaurav Kochhar led the UPI, Digital Payments and API Banking business at ICICI Bank

e4m Staff Jun 23, 2026 1:40 PM

Cannes Lions 2026: A Hub of Global Creativity and Innovation?blur=25

Here are some glimpses from the French Riviera, as Cannes turns into a hub for creativity, marketing, media, technology and industry networking

Brij Pahwa Jun 23, 2026 10:03 AM

Rusk Media Secures ₹100 Crore Funding Led by Nazara Technologies?blur=25

InfoEdge Ventures, IvyCap Ventures and Audacity VC also participate in the funding round

e4m Staff Jun 22, 2026 10:05 AM

Ankush Bhattacharya Takes Charge as Head of Marketing at Jana Small Finance Bank?blur=25

Ankush Bhattacharya has been associated with Jana Small Finance Bank for close to 4 years

e4m Desk Jun 19, 2026 11:33 AM

RBI's New Influencer Marketing Rules Aim for Greater Compliance?blur=25

Influencer industry experts say with brands evaluating audience trust, relevance & engagement quality, RBI's new norms will bring in stricter checks around disclosures, approvals & creator education

Shalinee Mishra Jun 18, 2026 8:51 AM

Piyali Reddy on the future of banking communications?blur=25

From strategic silence and crisis management to AI adoption and reputation building, Axis Bank's Piyali Reddy shares how communications is evolving in the banking sector and what lies ahead

Ritika Upmanyu Jun 17, 2026 12:34 PM

Shantomoy Ray?blur=25

Guest Column: Shantomoy Ray, Founder and Director of K Factor Communications, explores why high brand awareness does not always translate into sales and what it takes to turn recognition into revenue

Shantomoy Ray Jun 17, 2026 8:10 AM

Are Ad Agencies Losing Focus on Creativity Over Billable Hours??blur=25

Guest Column: Adman Prabhakar Mundkur shares that the agencies that will thrive in the future will be those that stop selling labour and start selling intelligence

Prabhakar Mundkur Jun 16, 2026 11:49 AM

AI?blur=25

AI search rewards what was actually said about your brand, not what you paid to say about yourself and that distinction is turning marketing strategy on its head

Anuja Jain Jun 12, 2026 8:57 AM

Sunil Bhat Appointed National Head of Broking at Ageas Federal Life Insurance?blur=25

In his new role, Sunil will focus on expanding AFLI's broking footprint, deepening engagement with broker partners, and accelerating profitable growth

e4m Staff Jun 9, 2026 1:33 PM

Top FIFA World Cup 2026 Ads: Creativity and Impact Ranked?blur=25

From Nike's genre-defying 'RIP the Script' to Coors' one-trick chant, here's how the biggest FIFA World Cup 2026 campaigns stack up

Aryendra Khan Jun 6, 2026 9:43 AM

rediffusion?blur=25

A report from Rediffusion’s ICYMI explains how India’s most profitable banks turned customer trust into record earnings, with HDFC Bank and SBI leading the pack

e4m Staff Jun 5, 2026 7:30 PM

Pitch CMO Summit 2026, PepsiCo India Foods CMO Saakshi Verma Menon?blur=25

At the Pitch CMO Summit 2026, PepsiCo India Foods CMO Saakshi Verma Menon unpacked why India's snacking market rewards only those who think local first

e4m Staff Jun 5, 2026 6:29 PM

Delhi HC Issues Dynamic Injunction to Protect Zee's FIFA Rights?blur=25

Among the websites identified in the suit are Soccerbox, Soccerworldcup, DLHD, Strumyk and Sportsbay

e4m Staff Jun 5, 2026 9:44 AM

Ravinder Kumar Nandal Takes Helm as CEO of Jaffna Kings?blur=25

Jaffna Kings are four-time Lanka Premier League champions

e4m Staff Jun 4, 2026 1:44 PM

Brajesh Kumar Singh named MD & CEO of Canara Bank?blur=25

Prior to this, Brajesh Kumar Singh was Executive Director of Indian Bank

e4m Desk Jun 2, 2026 11:59 AM

Ajay Rajan Takes Charge as MD & CEO of Protean eGov Technologies?blur=25

Prior to joining Protean, he served at YES Bank as Country Head – Transaction Banking, Government, Multinational & New Economy Business, IBU & Knowledge Units

e4m Staff Jun 1, 2026 4:26 PM

Exploring Communication Styles of India's Four Prime Ministers?blur=25

Guest Column: Dr. Suresh Gaur explains how the approach of the PMs reflected their distinct personalities and the specific communication tools of their time

Dr. Suresh Gaur May 29, 2026 1:31 PM

Bhavna Chawla Promoted to Senior VP of Marketing at Kotak Mahindra Bank?blur=25

Before the promotion, she was serving as Vice President – Marketing at the bank

e4m Desk May 28, 2026 3:07 PM

AI Is Ready. The Data Isn’t: Why India’s Marketers Are Rebuilding the Content Engine?blur=25

India’s marketers say AI adoption is accelerating, but fragmented data, governance gaps, and legacy systems remain the biggest barriers to scaling personalization.

Brij Pahwa May 26, 2026 5:09 PM

Kinnect wins Burger King India’s creative mandate?blur=25

The agency will lead integrated creative duties for the QSR brand, following a multi-agency competitive pitch

e4m Staff May 26, 2026 12:01 PM

itv network?blur=25

India News, The Sunday Guardian lead digital rankings; Network clinches 7th spot

e4m Staff May 25, 2026 2:57 PM

Comvergence Q1 2026?blur=25

The agency network outpaced Omnicom Media and Publicis Media as global media reviews touched $7 billion in Q1 2026

e4m Staff May 22, 2026 2:09 PM

Advertising Agencies Association of India?blur=25

Webpages on AAAI’s official website was found displaying content linked to a betting and gambling platform, instead of archival material related to the association’s legacy

Imran Fazal May 15, 2026 1:59 PM

Rajesh Upadhyay exits Jagran New Media Editor in Chief role?blur=25

Prior to joining Jagran New Media, Rajesh Upadhyay held senior roles at HT Media and DB Corp

e4m Staff May 1, 2026 1:28 PM

Gautam Anand appointed Head of Global India HSBC Private Bank?blur=25

Gautam Anand's appointment will play a key role in strengthening connectivity across HSBC’s international network for Global India clients

e4m Staff Apr 30, 2026 11:25 AM

TAM sports?blur=25

While some experts see TAM’s cross-platform push as a unified lens for sponsorship analytics, others view it less as a turning point and more as the start of a longer transition

Aditi Gupta Apr 16, 2026 8:27 AM