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Prior to her promotion, Himani Sarkar held the role of Editor, Global News Desk/Specialist Editor, Asia Desk
e4m Desk Jul 15, 2026 11:43 AM
Jeff will continue to lead PR and comms for LEGO House while serving as the central communications lead for the wider LEGO Location-Based Experiences portfolio
e4m Staff Jul 15, 2026 11:27 AM
Among those present at the launch was Kerala Legislative Assembly Speaker Thiruvanchoor Radhakrishnan
e4m Desk Jul 15, 2026 11:25 AM
Guest Column: Ganapathy Viswanathan, Communication Consultant & Author, explores how the IRS was once the common language of print advertising in India, and how its absence has reshaped media planning
Ganapathy Viswanathan Jul 15, 2026 10:58 AM
According to a recent report, the National Payments Corporation of India is developing a common protocol through which verified AI agents could initiate UPI transactions within limits set by users
Shantanu David Jul 15, 2026 9:17 AM
Across categories, the conversation has moved beyond manufacturing. It’s now about storytelling, community and earning the right to command a premium
Sandhi Sarun Jul 15, 2026 8:42 AM
He served as part of the hotel's finance leadership between September 2018 and December 2021
e4m Staff Jul 14, 2026 2:29 PM
Jain was earlier VP, Corporate Strategy and Chief of Staff at Honasa Consumer
e4m Staff Jul 14, 2026 1:05 PM
Pankaj Pawar, also Managing Director of Reliance Jio Infocomm, replaces Kiran Thomas
India has the manufacturing, talent and consumers to build premium activewear brands. So why does the category's highest pricing power still belong almost exclusively to foreign labels
Sandhi Sarun Jul 14, 2026 8:33 AM
For marketers, the luxury housing category is moving beyond lead generation with developers increasingly focusing on creating distinct brand identities
Sunidhi Vijay Jul 14, 2026 8:25 AM
Goenka was a revered personality whose life was defined by strong values, humility, compassion and unwavering dedication to serve the society
e4m Staff Jul 14, 2026 8:02 AM
Prior to this, Rini Nandy was with Aditya Birla Lifestyle Brands Limited as Head of Marketing - American Eagle (India)
The honour recognises Kurup's contributions to storytelling, entrepreneurship and Indian knowledge systems
e4m Staff Jul 13, 2026 4:23 PM
Father of Essel Group Chairman Dr Subhash Chandra, Laxmi Goel, Jawahar Goel and Ashok Goel, passes away at 96, leaving behind a legacy of business grit, and a family that reshaped Indian media
e4m Staff Jul 13, 2026 4:04 PM
She joined Sanofi in 2008 as a Director in Communications and went on to hold several leadership roles during her nearly two-decade tenure
e4m Staff Jul 13, 2026 11:23 AM
Guest Column: Ganapathy Viswanathan, Communication Consultant & Author, explores why the future of storytelling lies in audiences discovering stories across multiple formats
Ganapathy Viswanathan Jul 13, 2026 8:45 AM
The admission came during an exchange on X, where users were discussing Anthropic's utilisation of computing infrastructure provided by Musk’s own venture, SpaceXAI
e4m Staff Jul 11, 2026 3:44 PM
Brands are increasingly hiding or removing their logos to spark curiosity, conversation and recall, showing that modern marketing is as much about building memory as boosting visibility
Shalinee Mishra Jul 11, 2026 9:20 AM
From disappearing faces to a boardroom run by pink wigs, this week's ads bet big on the absurd
Aryendra Khan Jul 11, 2026 8:06 AM
Shakdher joined Paytm in October 2024 after his exit from Ola where he was Chief Business Officer
e4m Staff Jul 10, 2026 1:27 PM
As Bhupendra Chaubey celebrates his birthday today, it is an occasion to recognise not merely a distinguished career but a journalist who has evolved without losing sight of the fundamentals
e4m Staff Jul 10, 2026 11:14 AM
Guest Column: Ganapathy Viswanathan, Communication Consultant & Author, says premium micro dramas could redefine OTT, with the next five years deciding if they become a lasting entertainment category
Ganapathy Viswanathan Jul 10, 2026 8:01 AM
With weekly TV ratings on pause, the industry is forced to confront a bigger question: Has advertising become too dependent on measurement to trust creativity?
Aryendra Khan Jul 9, 2026 7:32 PM
Consumers are researching, comparing and making purchase decisions for categories like consumer electronics, beauty, gaming, fintech & personal care late at night, say marketers
Sunidhi Vijay Jul 9, 2026 8:42 AM
Chopra will now lead sales strategy and execution across all Hybrid India markets, working closely with the regional leadership team to deepen partnerships with brands and agencies.
Prior to this, Pooja Salunke was with House of Masaba as Assistant Manager Marketing Communications
In his new role, he will continue to report to Rahul Chari, Co-founder of PhonePe.
Yesudas S Pillai has shared his observations on a front-page newspaper advertisement by The Leela Palace, reflecting on how brand messaging can influence consumer attention and interpretation
Singh joined the channel as Senior Executive Editor and hosted the prime-time programme Sabse Bada Sawal
ON PURPOSE will support BISFF with strategic comms, media relations, and storytelling aimed at expanding the festival’s visibility and reinforcing Bengaluru’s position as a vibrant cultural hub.
Roli Shrivastava will lead marketing across Hocco Ice Creams, Hocco Restaurants, Hocco Eateries, Hocco Foods, and Huber & Holly Ice Creams
e4m Staff Jul 8, 2026 12:32 PM
Yener brings more than 14 years of experience in brand building, digital transformation and marketing strategy
Prior this elevation, Chopra served as Chief Operating Officer of TIML
Despite stepping away from international cricket, Dhoni continues to remain a favourite with brands because of his connect with fans
Shagun Sethi has over two decades of distinguished experience in the hospitality industry
From the ‘Helicopter Shot’ to ‘Bole Jo Koyal’, here are the campaigns that captured Captain Cool's charm, wit and mass appeal over the years
Aryendra Khan Jul 7, 2026 11:25 AM
Ravi Joshi has been appointed as the President & CEO of Digital Healthcare
Thakur has an experience of over two decades in the luxury hospitality industry
Previously, he was EVP Global Creative Innovation, Chief Creative Officer Asia Pacific at Gloin Ketchum
e4m Staff Jul 6, 2026 11:08 AM