Includes deals on products, financial services and digital payments

exchange4media Staff 1 day ago

In Brand Finance's coveted ‘India 100 2020’ report, Taj achieved a brand strength index score of 90.5 out of 100

exchange4media Staff Jun 3, 2020 4:52 PM

The first campaign by IIFL Finance with Sharma is a public service message advising people on safety guidelines and rules to follow during lockdown

exchange4media Staff May 28, 2020 3:46 PM

Conceptualised by The Minimalist, the ‘Be Smart, Stay Invested’ campaign highlights the benefits of investments during times of uncertainty

exchange4media Staff May 18, 2020 8:16 PM

The integrated campaign is a series of different TVCs which will be rolled out on digital platforms as well as across traditional media

exchange4media Staff May 16, 2020 8:06 AM

Daruwala, CEO of Standard Chartered Bank, was speaking at the ABP News-e4m Pitch Brand Talk Virtual Series

exchange4media Staff May 15, 2020 8:04 AM

Zarin Daruwala, CEO of Standard Chartered Bank, will discuss 'Leadership in the time of COVID-19: Response and Implications for Banks'

exchange4media Staff May 12, 2020 8:37 AM

Created by Leo Burnett, the campaign will leverage various media channels including TV and digital

exchange4media Staff May 2, 2020 12:48 PM

The lockdown has had the banks reaching out to the consumers through social media, joining them in the conversations around the current situation and promoting safe transaction techniques

Sanstuti Nath Apr 16, 2020 8:20 AM

The campaign is live on digital platforms such as Facebook, YouTube, Twitter, LinkedIn and Instagram, along with Print/OOH and other mediums like Uber cab branding

exchange4media Staff Mar 17, 2020 11:59 AM

IDFC FIRST Bank was founded as a new entity by the merger of IDFC Bank and Capital First

exchange4media Staff Mar 11, 2020 6:14 PM

The campaign titled #KotakPrimeWithDrive helps put the spotlight on Kotak's two-wheeler low-interest loan

exchange4media Staff Mar 11, 2020 5:48 PM

Daiko FHO will be responsible for providing creative solutions with a 360-degree approach across mainlines, digital, out-of-home and below-the-line communication channels

exchange4media Staff Mar 3, 2020 3:25 PM

 Sudhir Sehgal and Manas Mishra have been appointed as country head for enterprise business and chief product officer respectively to scale-up PayU's business and to drive next phase of growth

exchange4media Staff Feb 26, 2020 4:17 PM

Raval was previously associated with Kotak Mahindra Bank for 10 years where he was the communications lead for their Bank & Capital Markets verticals

Ruhail Amin Feb 25, 2020 8:23 AM

The campaign will be visible across digital channels and buzz will be created through contests on various platforms

exchange4media Staff Feb 8, 2020 4:00 PM

Relaxing taxes, addressing GST concerns, boosting infrastructure, reviving consumption and going digital are some of the key expectations from this year’s Union Budget

exchange4media Staff Jan 31, 2020 7:54 AM

Manasi Narasimhan, VP, Marketing & Communications, South Asia, Mastercard asserted that the brand's focus will be on moving people to digital from cash payments

Misbaah Mansuri Jan 30, 2020 4:24 PM

Her appointment will be effective from 3 February 2020 and she will serve as a member of the Audit Committee

exchange4media Staff Jan 28, 2020 3:15 PM

The new campaign 'Open' reinforces the value of human interaction combined with enhanced service that makes a world of difference in banking

exchange4media Staff Jan 28, 2020 3:07 PM