events
From LinkedIn BROs to rigged roulette wheels, brands turned this Raksha Bandhan into their most inventive sibling showdown yet
Aryendra Khan Aug 28, 2026 9:06 AM
The discussions come at a time when the government is increasingly positioning the creative economy
e4m Staff Aug 26, 2026 9:44 AM
Industry experts say there is typically a 15–20% uplift in seasonal budgets for Kerala during Onam
Sandhi Sarun Aug 26, 2026 9:11 AM
The fifth edition of the league brings together business leaders, CXOs and senior professionals from across the NCR
e4m Staff Aug 21, 2026 12:04 PM
Guest Column: Ganapathy Viswanathan, Independent Communication Consultant & Author, on how Onam offers brands a powerful combination of tradition, family, celebration, community and consumption
Ganapathy Viswanathan Aug 17, 2026 11:56 AM
A month-long celebration of the city featuring an archival exhibition, moonlight cinema, runs, heritage experiences, food, music, games and various online quizzes and contests
e4m Staff Aug 13, 2026 11:49 AM
Alongside the digital portal, the Ministry informed the panel that it had finalised a Model Executive Order and Standard Operating Procedure after consultations with industry stakeholders
Imran Fazal Aug 7, 2026 1:24 PM
The campaign covers broadcast of tournaments being held from August 15 to December 1
IBC is seeking to appoint a marketing and PR services provider to develop and execute marketing and communications programme aimed at building awareness, driving fan engagement
e4m Staff Aug 7, 2026 10:32 AM
For brands, Onam is much more than another festival on the calendar. It is one of Kerala’s biggest retail opportunities, where tradition, family celebrations and consumer spending come together
Prior to this appointment, he spent four years at Network18 Media & Investments
The agency will lead always-on creative campaigns while developing two major seasonal sports campaigns designed to build on Melbourne Park's recently launched ‘Where We Play’ platform
Guest Column: Ganapathy Viswanathan, Communication Consultant & Author, explains how Kerala becomes India’s first big festive marketplace with the arrival of Onam
Ganapathy Viswanathan Aug 3, 2026 9:20 AM
While traditional television continued to command substantial advertiser interest, Connected TV emerged as the more diversified advertising platform during the tournament
Bipin Pandit has spent nearly three decades shaping Mumbai's advertising and events ecosystem while wearing multiple hats with remarkable consistency
e4m Staff Jul 29, 2026 2:35 PM
Members from across the country participated in the election to choose EEMA’s national office-bearers and regional representatives
e4m Staff Jul 27, 2026 11:25 AM
This is a 15% increase from the current rate of Rs 4.2 crore, base price for associate partner rights hiked to Rs 95 lakh per match
The cricket body has said the Invitation to Tender can be purchased till August 4
e4m Desk Jul 21, 2026 11:17 AM
As attention fractures across screens, Indian brands are trading campaigns for participation, betting on moments audiences live in, rather than scroll past
Aryendra Khan Jul 16, 2026 8:58 AM
Julka brings more than 26 years of experience spanning entertainment, media, artist management, digital content and brand partnerships
e4m Staff Jul 11, 2026 7:52 AM
The board has cleared preferential allotment at Rs 479 per share for the capital infusion
Prior to joining the venture, Sharma was Vice President – Marketing at HDFC Bank
The event industry veteran has announced his candidature for EEMA South Vice President
e4m Staff Jun 27, 2026 2:20 PM
More than 135 awards were presented across 65 categories as EEMA celebrated the professionals, partners and pioneers driving India's experiential ecosystem
e4m Staff Jun 25, 2026 1:11 PM
David has over two decades of experience across events, exhibitions and media businesses
e4m had first reported the collaboration between IIT Kanpur and BSNL to boost D2M technology in the country
Imran Fazal Jun 11, 2026 9:24 AM
On 12 June 2026 at The Radisson, MG Road, New Delhi, keynotes and panels to decode AI in HR, skills disruption, leadership transformation and the future-ready workforce
Singh said the initiative aimed at giving a new dimension to knowledge traditions, research traditions, and literary writing is both meaningful and commendable
e4m Staff May 29, 2026 4:51 PM
Guest Column: Shubhranshu Singh writes on how the football World Cup has never been an Indian sport, and why that is precisely the point
Shubhranshu Singh May 28, 2026 8:46 AM
Nexus Select Malls has launched the fourth edition of its Denim & Sneaker Fest
e4m Staff May 27, 2026 1:45 PM
Guest Column: Dr. Sandeep Goyal writes on what Goafest can borrow from other global festivals of media and creativity
Sandeep Goyal May 27, 2026 8:26 AM
The jury meet of the 6th edition of PR & Corp Comm Women Achievers Awards will honor women leaders who have been shaping the industry through their incredible work
The report, titled ‘Beyond Attention. Into Immersion’, explores how experiential marketing is moving from the margins of marketing plans to the centre of brand strategy
e4m Staff Mar 12, 2026 6:03 PM
Sonal Varma brings with her more than 15 years of experience shaping fan-first events and community-led cultural platforms
e4m Staff Mar 12, 2026 12:06 PM
Eyesight specialises in the design, organization, and artistic and technical execution of events and shows
e4m Staff Mar 11, 2026 8:47 AM
Previously, she has held leadership roles at India Today Group, Laqshya Media Group, Insignia Solutions and Times Internet Limited
e4m Staff Mar 10, 2026 1:42 PM
The digital film ‘Dil Aise Eid Manaye’ has been conceptualised by Leo India
e4m Staff Mar 5, 2026 12:10 PM
Dr Indu Ballani, Consultant Dermatologist, explains that while Holi is a festival of joy, skin can suffer from abrasion and harsh chemicals if proper care is not taken
e4m Staff Mar 3, 2026 11:05 AM
Akul Narula served as the Vice President – Events at District by Zomato
e4m Staff Jan 10, 2026 10:35 AM
A thought-provoking fireside chat on purpose-led communications unfolded at e4m PR & Corp Comm Summit 2025 with Girish Balachandran of OnPurpose, in conversation with Jyotsna Dash Nanda, DS Group
e4m Staff Dec 19, 2025 1:33 PM
While Event Crafter won the ‘Wedding Planner of the Year' award, Inextis Events was named the ‘Event Agency of the Year’; Blue Star, Pernod Ricard India & Hyundai among key winners
Smt. Priyanka Chaturvedi, Member of Parliament in the Rajya Sabha from Maharashtra and the Deputy Leader of Shiv Sena, delivered a compelling keynote at the e4m PR & Corp Comm Summit 2025
e4m Staff Dec 17, 2025 2:45 PM
In the past, he has worked with companies such as Zee Media, India.com, DNA, and Microsoft
During his four-show run in the capital this year, Samay Raina hinted at the return of his fan-favourite digital property, ‘India’s Got Latent’
Shalinee Mishra Dec 4, 2025 9:20 AM
Rajat Uppal recently stepped down from his role at Stage Aaj Tak, the consumer events vertical of India Today Group
e4m Staff Oct 15, 2025 5:23 PM
Experts say many creators now function as “one-stop shops”, handling venue, curation, promotion, and integration, reducing the need for agencies
Shalinee Mishra Sep 24, 2025 9:31 AM