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LIA names Ogilvy Latam CCO Keka Morelle as 2026 Jury President for Direct?blur=25

The judging for LIA 2026 will begin 25th September and run through 3rd October, 2026

e4m Staff Jul 13, 2026 10:49 AM

thumpN?blur=25

thumpN plans to use the fresh capital to expand its AI-powered platform

e4m Staff Jul 11, 2026 5:18 PM

Week in Ads?blur=25

From disappearing faces to a boardroom run by pink wigs, this week's ads bet big on the absurd

Aryendra Khan Jul 11, 2026 8:06 AM

OpenAI?blur=25

The publishers accused OpenAI of deleting or rendering billions of ChatGPT conversation logs unsearchable

e4m Staff Jul 10, 2026 9:10 AM

Ahmed Sayeed Becomes CMO of Korek Telecom, Focusing on Growth?blur=25

Ahmed Sayeed has been associated with Korek Telecom for over 5 years

e4m Desk Jul 8, 2026 6:03 PM

Blue Buzz Partners with Vembu Technologies for Strategic Communications?blur=25

The partnership aims to strengthen Vembu Technologies' corporate reputation, thought leadership, and media presence across India

e4m Staff Jul 8, 2026 12:48 PM

Dr Annurag Batra?blur=25

Dr Annurag Batra, Chairman and Editor-in-Chief of BW Businessworld and Founder of the e4m Group, has been conferred a Special Award in recognition of his contribution to media & experiential economy

e4m Staff Jul 6, 2026 11:45 AM

How AI is creating a battle between attention and advertising revenue in India?blur=25

According to industry forecasts, India's intelligence advertising revenue, the category built around AI-powered search and discovery, is forecast to cross 2.5 billion dollars in 2026, growing 9%

Anuja Jain Jul 6, 2026 9:09 AM

Union Minister Gajendra Singh Shekhawat honours Dr Annurag Batra?blur=25

Dr Batra has been conferred with the Special Contribution to the Event Industry Award

e4m Staff Jul 4, 2026 10:08 PM

Spiderman Messy?blur=25

Sitars to spleens, buffaloes to Barcelona: this week's ads prove brands will chase any story that sticks

Aryendra Khan Jul 4, 2026 8:34 AM

S4M 40 Under 40 Winners to Be Announced on July 28, 2026?blur=25

This is the fourth edition of the event; a jury met on March 14 to select the winners

e4m Staff Jul 3, 2026 10:52 AM

Abhishek Joshi Takes Helm as CEO of KLAY for Early Childhood Growth?blur=25

Joshi has held senior leadership roles at Licious, Jubilant FoodWorks HUL and GCMMF

e4m Staff Jul 2, 2026 10:37 AM

IBM Selects Stagwell as Lead Creative Partner for New Campaign?blur=25

Stagwell’s first work with IBM is expected in August 2026

e4m Staff Jul 1, 2026 2:06 PM

Jesse Singh Takes the Helm as CEO of Fortune Brands Innovations?blur=25

Singh has more than three decades of leadership experience across building products

e4m Staff Jun 30, 2026 2:00 PM

Ads of the week?blur=25

From restaurant bills to AI futures, this week's best ads leaned into humour, nostalgia, and storytelling that had something real to say

Aryendra Khan Jun 27, 2026 9:00 AM

Zee Entertainment's Sports Portfolio Hits 300 Million Unique Reach?blur=25

The network’s linear portfolio has garnered 17% higher live reach compared to FIFA World Cup 2022

e4m Staff Jun 25, 2026 6:35 PM

Narayanaswami Shekhar?blur=25

Narayanaswami Shekhar, Chairman of IOAA & CEO of Times Innovative Media, speaks to e4m on RoadStar’s adoption, agency concerns

Kanchan Srivastava Jun 25, 2026 9:17 AM

Saregama India Welcomes Abhishek Kapoor as New CFO?blur=25

Kuldeep Kothari has been named as the Interim Chief Financial Officer

e4m Staff Jun 24, 2026 2:20 PM

Rafael Oliveira Nominated as Heineken's New CEO Starting 2026?blur=25

Subject to shareholder appointment, Rafa will join HEINEKEN on 1 October 2026

e4m Staff Jun 23, 2026 4:07 PM

Pooja Manek, Creative and Founding Member, Talented Agency India?blur=25

Pooja Manek, Creative and Founding Member, Talented Agency India, shares her experience of being part of the Outdoor Lions jury this year

Simran Sabherwal Jun 23, 2026 3:29 PM

Nipun Aggarwal and Vinod Kannan Lead Race for Air India CEO Position?blur=25

The search for a successor gained momentum after Air India CEO Campbell Wilson confirmed his resignation in April

e4m Staff Jun 20, 2026 10:49 AM

Week in Ads?blur=25

This year's Father's Day campaigns redefined fatherhood with humour, heart, and a little unconventional love

Aryendra Khan Jun 20, 2026 9:00 AM

Keki Mistry to Honor Winners at BW Merit Awards 2026?blur=25

The former HDFC chief will felicitate winners across marketing, advertising, branding and communications at the fourth edition of the BW Merit Awards

e4m Staff Jun 17, 2026 3:06 PM

News18 India Unveils New Primetime Line-Up with Top Anchors?blur=25

Major Gaurav Arya, Arpita Arya, Prateek Trivedi, Amish Devgan, Kishore Ajwani, Sushant Sinha and Aman Chopra will have shows as part of the primetime line-up

e4m Staff Jun 15, 2026 1:02 PM

e4m Connected TV Conference 2026?blur=25

CTV is a strong attention driver, but marketers question its ability to deliver measurable business outcomes as gaps in attribution and execution persist, leaving it between promise and proof

e4m Staff Jun 15, 2026 11:27 AM

Prateek Teotia Takes Charge as Interim Managing Director at foodpanda?blur=25

Prateek Teotia has been associated with foodpanda for over four years

e4m Staff Jun 15, 2026 9:47 AM

amazon roundtable?blur=25

As digital fatigue deepens, some of India's sharpest media and creative minds gathered to ask a pointed question: where does consumer attention truly live today, and how do brands reach it?

e4m Staff Jun 11, 2026 10:36 AM

Zee Entertainment Gains Exclusive Broadcast Rights for India-Zimbabwe Tour?blur=25

The company will exclusively broadcast the Twenty20 International series across Unite8 Sports channels in July 2026

e4m Staff Jun 10, 2026 10:03 PM

Vivek Raina Takes the Helm as CEO of GTPL Broadband?blur=25

Prior to joining GTPL, Vivek was Co-Founder and CEO of Excitel Broadband

e4m Staff Jun 10, 2026 7:11 PM

Pitch CMO panel?blur=25

At the Pitch CMO Summit 2026, Milind Shah, Varun Sethuraman and Vivek Malhotra debated how empathy, data, and bold ideas are rewriting the rules of customer centricity

e4m Staff Jun 5, 2026 7:35 PM

SPR India Welcomes Balakumar Chandrasekaran as Senior VP of Marketing?blur=25

Prior to this, Balakumar Chandrasekaran was Head of Marketing at Reliance Centro for nearly 5 years

e4m Desk Jun 4, 2026 1:18 PM

10 Global Brands Using India GCCs?blur=25

Global enterprises are transforming India GCCs into AI, analytics and customer intelligence hubs, driving digital innovation and enterprise decision-making.

Brij Pahwa Jun 1, 2026 11:43 AM

Week in Ads?blur=25

From nostalgia and qawwalis to algorithm-age fashion and Parkinson's empathy: Indian advertising finds its cultural footing this week

Aryendra Khan May 30, 2026 8:48 AM

Ram Kamal Mukherjee?blur=25

The conferment of the Rashtra Ratna Sahitya Puraskar 2026 upon Ram Kamal Mukherjee is a celebration of artistic excellence, literary brilliance, and cultural contribution

e4m Staff May 29, 2026 2:11 PM

Jinal Parekh Joins KKR as AVP of Communications for APAC Region?blur=25

Prior to joining KKR, Parekh was associated with Welspun One, where she served as Head of Corporate Communications and Public Relations

e4m Staff May 29, 2026 11:46 AM

Times Now?blur=25

The reformatting will infuse freshness in the content and attract younger audiences, the channel said

e4m Staff May 27, 2026 3:19 PM

Bajaj?blur=25

From Bajaj's century of trust to Nike's locker-room laughs, this week's ads prove great creative has no single formula

Aryendra Khan May 23, 2026 9:06 AM

Tributes Pour In for Senior Journalist Raj Shekhar Tripathi?blur=25

Raj Shekhar Tripathi breathed his last on May 22, 2026

e4m Staff May 22, 2026 11:10 AM

Andrej Karpathy joins Anthropic as AI researcher and OpenAI co-founder?blur=25

Andrej Karpathy shared a statement on his X account announcing his move

e4m Staff May 20, 2026 8:56 AM

HARMAN Appoints Shekhar Datta as Sales Management Leader India?blur=25

Previously, he held leadership positions at OYO, Ola (Weddingz.in), Amazon India, Cummins India and Johnson & Johnson (Bangladesh)

e4m Staff May 19, 2026 3:06 PM

Amit Gajwani appointed Chief Operating Officer at Mastek?blur=25

Amit Gajwani succeeds Prameela Kalive, who will continue with Mastek until the end of June 2026

e4m Staff May 19, 2026 2:28 PM

Week in Ads?blur=25

From backyard pitches to mothers' smiles, this week’s best ads found meaning in the moments that last

Aryendra Khan May 16, 2026 10:06 AM

TK Arun appointed Editor of Economic and Political Weekly?blur=25

TK Arun has previously been associated with The Economic Times and The Observer of Business and Politics

e4m Staff May 16, 2026 8:45 AM

Abhishek Soam?blur=25

Soam has several years of experience in the media industry, particularly in television journalism

e4m Staff May 14, 2026 5:05 PM

Kelsey Murray elevated to Global Head of Growth at The Ogilvy Group?blur=25

In her new position, Kelsey Murray will report to Global CEO Laurent Ezekiel

e4m Staff May 13, 2026 12:25 PM

rupyy appoints Sumit Singla as Chief Executive Officer?blur=25

Sumit Singla has previously worked with IndusInd Bank, Bharti Group, Mastercard and Bain & Company

e4m Staff May 12, 2026 12:19 PM

The HEINEKEN Company?blur=25

The Global Creative roster has been consolidated with 3 Holding companies: Publicis, WPP, and Stagwell

e4m Staff May 11, 2026 11:17 AM