digital-strategy
Brands Shift Focus of Websites from Sales to Consumer Engagement?blur=25

Experts say company websites need to evolve from a transaction platform to a brand's most authentic destination with emphasis on structured product information, rich content and accurate data

Sunidhi Vijay Jul 6, 2026 9:07 AM

Anish Kotian Takes the Helm as Executive Director of Leo India?blur=25

Kotian joins from Ogilvy Vietnam after a stint as Chief Growth Officer

e4m Desk Jul 2, 2026 8:47 AM

Mathrubhumi Strengthens Leadership with Key Appointments in Media?blur=25

While Aby Tharakan has been appointed Deputy Editor, Mathrubhumi.com (Malayalam), Vipin Vijayan comes in as Deputy Editor (English), Gayatri Gopakumar will be Head HR (TV, Radio & Digital)

e4m Staff Jun 29, 2026 12:21 PM

Hakuhodo Nears Acquisition of Auburn Digital Solutions by July 2024?blur=25

The move is consistent with Hakuhodo's strategy of expanding through acquisitions and strategic partnerships across Asia and India

Imran Fazal Jun 25, 2026 9:17 AM

Tushar Banerjee Steps Down as VP of Digital at ABP Network?blur=25

Prior to joining ABP Network, Tushar Banerjee was associated with NDTV Convergence

e4m Staff Jun 24, 2026 1:54 PM

Kartikeya Singh Joins Lemon Tree Hotels as Chief Digital Officer?blur=25

Prior to this role, Singh was CIO - India & South West Asia at The Coca-Cola Company

e4m Staff Jun 17, 2026 12:34 PM

Sankalp Kaushik Joins Infomo Digital Media as North Region Head?blur=25

In his new role, he will lead regional growth initiatives, strategic partnerships, audience acquisition, and technology-led marketing solutions

e4m Staff Jun 8, 2026 2:17 PM

Udit Jain Joins WPP Media as Strategy Director for Google?blur=25

Jain will be leading AI transformation, audience intelligence, and marketing strategy

e4m Desk Jun 6, 2026 10:04 AM

Furhan Ahmed Takes Charge as Head of Digital Transformation at Tata Consumer Products?blur=25

Ahmed has previously held roles at Gabriel & Co., AstraZeneca, Unilever India, RB and Oracle India

e4m Desk Jun 3, 2026 8:22 AM

WPP Media Elevates Jaison Dsouza to Senior Director Role?blur=25

In his earlier role as Director-Digital, Jaison Dsouza was managing experts across Search, Social, Programmatic and Ad Ops channels

e4m Desk May 28, 2026 9:38 AM

Anurag Iyer appointed CEO of Creator18 Network18?blur=25

Iyer's role is expected to support the company’s ongoing efforts to build a creator-led content and distribution ecosystem

Imran Fazal May 6, 2026 2:38 PM

Rajesh Upadhyay exits Jagran New Media Editor in Chief role?blur=25

Prior to joining Jagran New Media, Rajesh Upadhyay held senior roles at HT Media and DB Corp

e4m Staff May 1, 2026 1:28 PM

Tajeshwar Singh named Digital Head Jack & Jones Bestseller India?blur=25

Tajeshwar Singh was earlier with Tata Digital for nearly 4 years, with his last position being Business Head - Commerce Categories

e4m Staff Apr 27, 2026 2:43 PM

Reema Gautam joins Times Network digital team after Aaj Tak exit?blur=25

Reema Gautam brings over two decades of experience in the media industry

e4m Staff Apr 8, 2026 1:30 PM

Ankit Kumar elevated Customer Experience Head Hyundai Motor India?blur=25

Kumar was previously driving digital strategy development as Assistant General Manager

e4m Desk Apr 3, 2026 6:45 PM

Kumud Ahlawat joins Jantantra TV as Head of Digital?blur=25

Prior to this appointment, Kumud Ahlawat was associated with Lallantop

e4m Staff Nov 13, 2025 8:51 AM

Vishal Dhar appointed VP Digital at 1702 Digital?blur=25

Prior to this, Vishal Dhar was Head of Digital Strategy & Operations at Vertoz

e4m Desk Oct 16, 2025 4:23 PM

Gunjan Soni Appointed Country Managing Director of YouTube India?blur=25

YouTube's new Country Managing Director Gunjan Soni has a rich tapestry of experience in India's e-comm and media sectors

e4m Staff Apr 28, 2025 2:17 PM

Ankit Prasad?blur=25

Prasad, the founder and CEO of Bobble AI, shared his perspective towards future readiness for brand digital strategies at e4m Confluence 2022

exchange4media Staff Oct 10, 2022 9:09 AM

monish?blur=25

He will drive convergence of PR and digital communications across clients

exchange4media Staff Sep 13, 2021 5:20 PM

Ashit Kukian?blur=25

Ashit Kukian, CEO, Radio City, shared that one can expect greater innovation in content formats and business models in the industry post Covid

Rasika Kiran Upasani Aug 17, 2021 8:46 AM

Sony BBC Earth?blur=25

With the aim of building an invested community of over 3.5L students, the brand created multiple touchpoints, including newsletters, LIVE sessions, video content & e-destination with curated content

exchange4media Staff Mar 2, 2021 12:21 PM

mirum?blur=25

Mirum will be responsible for brand communication, digital strategy and execution apart from performance-focused media campaigns

exchange4media Staff Jan 7, 2021 11:50 AM

digital?blur=25

The pandemic year led to companies reimagining their digital strategies, OTT becoming a way of life and blockchain technology making inroads in India, say experts

Javed Farooqui Dec 24, 2020 9:12 AM