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e4m columnist and author Ganapathy Viswanathan shares why ‘A Titan Story’ took him down the memory lane
Ganapathy Viswanathan Jun 11, 2026 3:28 PM
Ranjani Krishnaswamy, CMO, Analog Watches, at Titan Company, spoke to e4m on gap between digital discovery and offline conversion, how discovery phase is now decisively digital, winning GenZ & more
Anuja Jain Jun 3, 2026 9:10 AM
Negotiations between Zee and Fédération Internationale de Football Association (FIFA) are still underway and an agreement is expected to be signed soon, sources said
e4m Staff May 27, 2026 10:33 AM
He was earlier Head of Marketing for India and South East Asia at UiPath
e4m Staff May 25, 2026 10:14 AM
Jamuar is an ex IRTS officer with wide experience across the Indian railways, DMRC, and internationally in the UK, USA, France, Middle East and Europe
e4m Staff Apr 27, 2026 1:02 PM
In this expanded role, Mehta will oversee both recorded music and publishing operations across India and neighbouring South Asian markets
e4m Staff Apr 22, 2026 11:18 AM
Tommy Hilfiger Watches & Jewellery has introduced its Spring Summer 2026 collection
e4m Staff Mar 17, 2026 3:43 PM
Arnd Benninghoff is currently the Executive Vice President of Gaming at Modern Times Group
e4m Staff Mar 16, 2026 10:44 AM
Unstoppable Network designs structured interventions for leaders whose external scale has outpaced internal stabilisation
e4m Staff Feb 24, 2026 11:45 AM
This leadership announcement coincides with the launch of YAAP’s dedicated Tech Hub in Noida
e4m Staff Dec 18, 2025 3:17 PM
YAAP has also launched a dedicated tech hub in Noida; YAAP appoints Nishant Radia as Head of Platforms
e4m Staff Dec 18, 2025 1:59 PM
With her radiant personality, effortless charm, and sense of style, Sara perfectly reflects the spirit of timeless elegance that LONGINES stands for, the brand said
e4m Staff Dec 17, 2025 3:59 PM
The Mumbai-based office, which was officially inaugurated on September 23, 2025, marks the company's fifth major international hub
e4m Staff Nov 6, 2025 11:26 AM
From Gukesh D’s rise to the Global Chess League’s India debut, brands from Britannia to Adani are betting big on a sport that’s gone from classroom pastime to high-value intellectual entertainment
Chehneet Kaur Oct 28, 2025 9:33 AM
dentsu Sports & Entertainment will help brands engage with fans, creators, and communities across metros, tier-2 towns, and global stages
e4m Staff Oct 14, 2025 7:55 AM
The film brings this emotion to life through the story of two siblings rediscovering the joy of togetherness amidst the familiar glow of Diwali
e4m Staff Oct 13, 2025 3:17 PM
In his prior role, he was the Chief Operating Officer – Chocolate, Coffee & Confectionery Cluster at ITC Foods
Simran Sabherwal Sep 19, 2025 8:51 AM
The 40Under40 platform shines a spotlight on veterans who have spent a decade or more mastering the art and science of revenue generation
e4m Staff Jul 18, 2025 11:56 AM
Gen Z is digitally native, mobile-first, and attention-fragmented, and gaming is one of the few mediums where they are fully present, engaged, and expressive, say experts
Shantanu David Jun 27, 2025 9:13 AM
The three-year extension will include exclusive branding rights, co-branded fan experiences, digital content collaborations and the grassroots football initiative
e4m Staff Jun 20, 2025 3:32 PM
Guest Column: Madhukar Kumar, a global entrepreneur, communications strategist, and experience curator explores how leadership is being reimagined in today’s saturated era
Madhukar Kumar Jun 4, 2025 6:47 PM
This partnership will help students develop a comprehensive approach to competitive exams by blending academic knowledge with strategic thinking, the company said
e4m Staff Apr 10, 2025 5:23 PM
Some reports claim that the action has been taken in connection with a matter related to the Competition Commission of India
e4m Staff Mar 18, 2025 3:37 PM
Publicis Sapient has been onboarded as the official digital business transformation partner
e4m Staff Feb 24, 2025 2:02 PM
The episode, presented in four segments, captures the couple in candid moments
e4m Staff Feb 11, 2025 1:06 PM
The campaign combines digital storytelling, on-ground activations and retailer outreach
e4m Staff Jan 23, 2025 4:24 PM
18-year-old Gukesh scripted history by beating reigning champion Ding Liren to become the youngest World Chess Champion
e4m Staff Dec 13, 2024 5:21 PM
The world champion's youth, mental fortitude, humility, and wisdom beyond his years will make him a brand favourite in India. He could even bag global brands if he gets seasoned handlers, say experts
Kanchan Srivastava & Shalinee Mishra Dec 13, 2024 4:50 PM
With its slew of monetisation tools like super chats and memberships, YouTube has helped many creators like Gaurav Chaudhary, Bhuvan Bam and Nisha Madhulika turn their passions into profits
Shalinee Mishra Nov 26, 2024 3:25 PM
Gukesh’s achievements represent the spirit of a new India – bold, innovative and ready to compete with the world’s best, the company said
e4m Staff Nov 21, 2024 3:19 PM
While several brands are reviewing media accounts, industry sources estimate the results will be finalised before the close of the 2024 calendar year
e4m Staff Oct 15, 2024 9:19 AM
Talking about the paper at the exchange4media D2C brand summit, Kapil Sharma, Director - Growth Business at Amazon Ads, said that it provides solutions for each phase of the product launch
e4m Staff Sep 24, 2024 8:54 AM
The investigation is centred around allegations of fund misappropriation from Religare Finvest, a non-banking financial company under the Religare Group umbrella
e4m Staff Aug 23, 2024 5:37 PM
Advertiser interest diminished due to the timing of the series—between IPL and T20 World Cup, and right before the beginning of the festive season, say experts
Aditi Gupta Jul 15, 2024 8:53 AM
Sports HD is starting with the telecast of ongoing Asia Cup cricket matches
exchange4media Staff Sep 6, 2023 3:48 PM
This edition of Naziyanomics dissects the tussle between brands and ad agencies, and wonders if a joint committee is the way forward
Naziya Alvi Rahman Aug 8, 2023 8:48 AM
Mitra, CEO of Titan Watches and Wearables Division, spoke to e4m on the sidelines of the Nebula series launch in Mumbai
Tanzila Shaikh Jul 28, 2023 9:07 AM












