Lisa Materazzo to step down as Global CMO of Ford Motor Company
Lisa Materazzo announced that she will step down from her role effective June 1
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Published: May 20, 2026 1:54 PM | 1 min read
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- Lisa Materazzo, Ford Motor Company's Global Chief Marketing Officer, will resign from her position effective June 1, after three years with the company.
- Materazzo announced her departure via a LinkedIn post, expressing gratitude for her team and reflecting on her experiences during a transformative period for Ford and the automotive industry.
- During her tenure, she modernized Ford's global marketing organization and enhanced cross-functional collaboration within the company.
- Materazzo also spearheaded the launch of Ford's first global brand strategy and integrated campaign in 13 years, titled #ReadySetFord, aimed at strengthening the company's brand identity and customer engagement.
Ford Motor Company Global Chief Marketing Officer Lisa Materazzo has announced that she will step down from her role effective June 1. Materazzo shared the update through a LinkedIn post, marking the end of her three-year stint with the automaker during a period of significant transformation for the company and the wider automotive industry.
In her LinkedIn post, Materazzo reflected on her experience at Ford Motor Company and thanked her team for their support and collaboration. “After an incredible 3 years at Ford, I’ve made the decision to step away from my role as Global CMO effective June 1st and begin a new chapter,” she wrote. She further added that what she would remember most was the people and the opportunity to lead the marketing team during one of the most dynamic phases in the industry.
During her tenure, Materazzo played a key role in modernising Ford’s global marketing organisation and strengthening cross-functional collaboration within the business. She also led the launch of Ford’s first global brand strategy and integrated campaign in 13 years, titled #ReadySetFord, aimed at reinforcing the company’s global brand identity and customer engagement efforts.
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