Kory Marchisotto appointed President of e.l.f. Brands
The company has also named Oshiya Savur as Chief Marketing Officer, e.l.f. Brands and Ekta Chopra as Chief Technology & AI Officer
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Published: Apr 24, 2026 6:18 PM | 1 min read
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- Kory Marchisotto has been appointed President of e.l.f. Brands, a new role aimed at expanding the company's brand portfolio and driving growth for e.l.f. Cosmetics and e.l.f. SKIN.
- Oshiya Savur has been named Chief Marketing Officer of e.l.f. Brands, bringing extensive experience in global marketing and brand development from her previous role at Maesa.
- Ekta Chopra has been appointed Chief Technology & AI Officer, a newly created position focused on leveraging technology, data, and artificial intelligence for organizational growth.
- These appointments reflect e.l.f. Beauty's strategic focus on innovation and expansion across various categories and markets.
Kory Marchisotto has been appointed President of e.l.f. Brands, a newly created role that reflects the company’s ambition to further expand its brand portfolio across categories and geographies. In this position, she will focus on driving growth for @e.l.f. Cosmetics and e.l.f. SKIN, while continuing to serve as a member of e.l.f. Beauty’s Executive Team, stated a note from the company.
The company has also named Oshiya Savur as Chief Marketing Officer, e.l.f. Brands. She brings a strong combination of global perspective, omnichannel expertise, and a proven track record of building and scaling brands across both mass and prestige segments. Most recently, she served as Chief Marketing and Brand Officer at Maesa, where she played a key role in shaping some of the industry’s most talked-about brands.
In parallel, e.l.f. Beauty is advancing its approach to technology and innovation with the appointment of Ekta Chopra as Chief Technology & AI Officer. This newly established role underscores the company’s view of technology, data, and artificial intelligence as central to driving transformation and long-term growth across the organization.
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