business

Kumaravel, CEO, Naturals Salon & Spa spoke about ‘The Indian Entrepreneurship story: Not for the timid hearts’ at the fifth annual summit and awards

exchange4media Staff 1 day ago

Shalini Girish, Director of Marketing, Google India, tells us more about how Google tools such as Google My Business are empowering SMBs in India

Venkata Susmita Biswas 1 week ago

Jaipur Rugs, a 40-year-old social enterprise uses Google My Business, Google Ads, social media tools, and an e-commerce portal to drive sales

Venkata Susmita Biswas 04-February-2019

The change is based on the recommendations of the Eighth Rate Structure Committee of the MIB

Ruhail Amin 31-January-2019

Vogue Business is a new business media title offering a global perspective on the fashion, beauty and luxury industries

exchange4media Staff 28-January-2019

Suhel Parvez set up a Google Business webpage four years ago and now has completely done away with middlemen in his business and directly deals with customers.

Venkata Susmita Biswas 18-January-2019

The account was won following a multi-agency pitch. The account will be handled by Leo Burnett’s Mumbai office

exchange4media Staff 09-January-2019

Matrika Gupta, of the famous Ram Asrey sweet shop in Lucknow, takes us through the success story of the small town sweet shop that embraced digital advertising three years ago

Venkata Susmita Biswas 04-January-2019

Dhawan has been with Star for four years as Senior VP, heading the Emerging Sports division

exchange4media Staff 28-December-2018

The app is a free tool for SMBs to start their digital journey through listings on Google and keep their business presence up-to-date on Google Search and Google Maps

exchange4media Staff 19-December-2018

The average market share of the channel grew from an average of 23% in Q4 17-18 to over 35% in Q3 18-19

exchange4media Staff 18-December-2018

Business Standard is the only publication in India selected for the programme

exchange4media Staff 08-December-2018

The campaign, which has two quirky and humorous television commercials, has been conceptualised and created by Lowe Lintas

exchange4media Staff 05-December-2018

At the first edition of exchange4media’s "Media Education Summit" held in Delhi, eminent panelists took centerstage to discuss the topic Media Education: Then & Now

exchange4media Staff 23-November-2018

Some media educators and key industry people gathered at the Media Education Summit at IIC, Delhi, to bridge the gap between education and execution

exchange4media Staff 23-November-2018

The inaugural edition of the Media Education Summit will be held at India International Centre, New Delhi.

exchange4media Staff 21-November-2018

Guest Column: VP - Marketing, Sodexo Benefits and Rewards Services India writes about top digital marketing trends that B2B marketers can employ this festive season

Suvodeep Das 19-November-2018

The 88-year-old celebrated publication is getting a new owner for the second time in a year. Meredith bought Fortune in January this year.

exchange4media Staff 12-November-2018

A rigorous process has been put in place to review the nominations as well as the shortlist

exchange4media Staff 29-October-2018

We bring you a round-up of top stories making headlines this week

exchange4media Staff 27-October-2018