Women key influencers in family’s automobile purchase: Lumiere Business Solutions

Dainik Bhaskar Group aims to create information pieces for advertisers; the findings will be used as ‘value addition’ to media partners and advertiser...

BW Marketing Whitebook Summit: 99% of disruption to happen in next 10 years: CEO, Raymond

Sanjay Behl of Raymond spoke of how a marketer can calibrate itself differently into leadership, inclusion and dimension, and the role of technology i...

BW Marketing Whitebook Launch: Men shop a lot more secretly, Srinivas Rao, Lifestyle

Industry experts from VANS India, Fossil India, Fujitsu & Adobe India discuss how marketers can tap on the massive headroom for growth as Indian consu...

BW Marketing Whitebook Launch: Technology plays a big role in marketing: Experts

Industry experts analysed the latest technology trends in marketing during the launch of BW Businessworld’s Marketing Whitebook in Bengaluru

SMBs that are online grow at twice the pace of their offline peers: Kim Spalding, Google

Spalding, Product Management for the SMB and Emerging Market Advertising at Google, gives a lowdown on the new digital advertising tools for SMBs

Video: As Isobar Turns 10, it will now be an agency for the digital age

Shamsuddin Jasani, Group MD of Isobar - South Asia, speaks about building it as the agency for the digital age as it completes a decade on August 26

Markets Mojo appoints Alok Nair as CEO for its soon-to-start media business

Markets Mojo has also appointed Don Zarrar as Chief of Sales and Sanjay Bhoir as Chief of Operations for the yet-to-be named venture

Encouraging FMCG ad spends indicate healthy growth for Adex in 2018

FMCG companies' quarterly results for the period ended June 30 show a 14-30% increase in ad spends over last year

BW Businessworld Media Group to Publish Rail Bandhu Magazine

Published monthly, the bilingual publication is distributed in 129 premium trains of India

Every business needs to become an experience business: Kulmeet Bawa, MD, Adobe South Asia

Kulmeet Bawa spoke about the importance of creating compelling experiences for the current day consumers at the recent launch of BW Businessworld Mark...

BW Marketing Whitebook Summit, 2018: Tapping Into Changing Minds Of Consumers

Experts from PTC Punjabi, DHFL Pramerica Life Insurance, The Thickshake Factory, Policy Bazaar, and Muthoot Pappachan Group spoke on consumer’s ever-c...

Merger of offline and online will define future of retail: EVP & COO, Walmart India

Devendra Chawla, EVP and COO – Merchandising, marketing and E-commerce, Walmart India gives insights into how the retail landscape is changing with th...

Subhash Chandra & Punit Goenka among 12 Indians in Variety 500's Influential Leaders list

Variety500 is an index of the 500 most influential business leaders shaping the global $2 trillion entertainment industry

Richa Gopal Shrotriya joins First Partners as Partner

Move aimed at expanding the firm’s solutions delivery as it completes two years of operations in India

First step to solve the problem was ask a question: TBWA\India CEO on 'blink to speak'

Govind Pandey in his creativity address ‘Taming the Lion’ at the 14th edition of the BW Businessworld Marketing Whitebook summit shared what really he...

Creative Antenna appoints Amrita Bhattacharyya as Business Head

Bhattacharyya is a marketing professional with more than 20 years of experience. She has previously worked with Tata Teleservices Ltd, Airtel and Airc...

Concept BIU Acquires the Business of Indian Press Clearing

This acquisition will help new clients to access to Concept BIU’s digital media monitoring platform, analytic tools, consultative client relations and...

Sony Pictures Network India Elevates Aditya Mehta as Head- Corporate Strategy

Moving on from being Head Of Business Development, Mehta will now focus on strategic facets of the business

Purpose is to provide entertainment & enrich the power of ideas: Mukesh Ambani

At the recent AGM, Ambani said that RIL has already created a large portfolio of media and digital properties, which are as widespread as they are val...

Republic TV awards Indian business leaders in Dubai

Industry icons such as Zulekha Daud, B R Shetty and Azad Moopen were presented with the Lifetime Achievement Award who have all played a significant r...

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