advertising-age
The agency has been founded by Vijay Amruth Raj, a former journalist, PR leader, and corporate communications expert with over 25 years of experience
e4m Staff Jun 29, 2026 3:51 PM
According to an advisory issued by the CBC on June 24, the current empanelment will remain valid till December 31, 2026
e4m Staff Jun 26, 2026 1:13 PM
Guest Column: Adman Prabhakar Mundkur shares that the agencies that will thrive in the future will be those that stop selling labour and start selling intelligence
Prabhakar Mundkur Jun 16, 2026 11:49 AM
According to reports, incumbent agency Mother did not repitch for the account after holding it for 16 years
e4m Staff Jun 15, 2026 10:01 AM
Pernod Ricard India’s creative responsibilities are currently shared between Ogilvy and FCB India (now part of Omnicom Advertising India)
Imran Fazal Jun 9, 2026 9:10 AM
As part of the new reporting structure, the leadership teams of the consolidated agencies will report into Rajesh VR, Group CEO of Ogilvy India
Imran Fazal Jun 6, 2026 9:18 AM
Guest Column: Communication Consultant Ganapathy Viswanathan writes on how Cheil has spent years within the Samsung ecosystem & understands the brand’s processes, product hierarchy & priorities
Ganapathy Viswanathan Jun 4, 2026 10:02 AM
Srinivasan Swamy, president of AAAI, said the association had fully cooperated with investigators but refrained from commenting on specifics as the matter remains sub judice
Imran Fazal May 25, 2026 8:39 AM
The honour recognised Prasoon Joshi’s extraordinary contribution to Indian advertising and media
e4m Staff May 22, 2026 2:03 PM
Dr. Annurag Batra, Chairman & Editor-in-Chief of BW Businessworld Group and e4m, spoke to Dheeraj Sinha, CEO-McCann Group, on key opportunities and challenges reshaping the Indian ad industry
e4m Staff May 21, 2026 3:21 PM
Anupriya Acharya, CEO of Publicis Groupe, South Asia, at AAAI’s 80th anniversary celebrations, reflected on leadership, industry evolution, resilience, and the future of advertising
e4m Staff May 21, 2026 8:51 AM
Guest Column: Ad industry veteran Ramesh Narayan reflects on his journey with the AAAI, recalling leadership roles, key industry decisions, and more
Ramesh Narayan May 20, 2026 10:23 AM
Webpages on AAAI’s official website was found displaying content linked to a betting and gambling platform, instead of archival material related to the association’s legacy
Imran Fazal May 15, 2026 1:59 PM
Industry conversations suggest that beneath the celebratory veneer of the event lies a growing unease over whether the platform still serves the ecosystem it claims to represent
Imran Fazal May 7, 2026 8:41 AM
The Federal Trade Commission in US has accused major global agency networks of coordinating advertising boycotts against certain media platforms under the umbrella of ‘brand safety’
Kanchan Srivastava May 1, 2026 9:17 AM
Prior to his promotion, Nitesh served as Senior Planning Director at the agency
e4m Staff Apr 30, 2026 11:33 AM
Nisha Singhania, Co-Founder and Managing Partner, who has also served as CEO, will focus on strategic initiatives and driving the agency’s next phase of growth
e4m Staff Apr 28, 2026 12:20 PM
Claude Design raises a bigger question for India’s agencies: not how impressive it is, but which part of the creative workflow gets squeezed first
Shantanu David Apr 24, 2026 8:34 AM
The AAAI Chief's remarks come amid growing scrutiny of PSUs, which industry insiders say continue to increasingly drive the adoption of reverse auctions during agency pitches
Imran Fazal Apr 11, 2026 8:37 AM
In a candid conversation with Dr Annurag Batra, Rediffusion's MD looks back on his 40 years in the industry, and what lies ahead
e4m Staff Apr 11, 2026 8:18 AM
Under the new structure, smaller agencies with revenues of up to ₹5 crore will pay an annual subscription of ₹15,000
Imran Fazal Apr 8, 2026 10:19 AM
The court, however, has ordered that the interim relief granted to Madison earlier will remain in force until the next hearing
e4m Staff Feb 26, 2026 7:12 PM
On his birthday, we celebrate not just his professional milestones, but the journey of perseverance and passion that defines him
e4m Staff Feb 26, 2026 3:26 PM
James Millers, Charlotte Prince, and Loriley Sessions have been appointed to senior leadership roles
Pankaj joins Enormous from Ogilvy, where he most recently served as Executive Creative Director
The panellists will share insights on the topic ‘Storytelling that builds a nation: Purpose, culture and the new creative imagination’
Guest Column: Shveta Singh, senior marketing and advertising professional, examines why brands are doing more marketing than ever, yet building less meaning and recall
Shveta Singh Jan 29, 2026 11:04 AM
Guest Column: Shveta Singh, senior marketing and advertising professional, reflects on how the media industry witnessed a slow yet seismic shift over the decades
Shveta Singh Jan 19, 2026 3:02 PM
Prior to this, Gretchen Saegh Fleming was with Volvo Cars as Head of Global Marketing & Consumer Experience
2025 saw most new ad growth consolidate around big digital platforms, pushing brands, agencies and publishers to recalibrate toward scale and certainty
Shantanu David Dec 31, 2025 9:04 AM
For Sam Balsara, Joshi’s stature lies in a rare duality the industry seldom witnesses- the ability to balance poetry and persuasion, art and advertising, without diluting either
e4m Staff Dec 24, 2025 5:39 PM
Prior to this, Jai Kotecha was with Ogilvy as EMEA Managing Director, Clients
e4m Desk Dec 23, 2025 12:28 PM
Advertising and marketing peers lauded Prasoon Joshi for his remarkable creative contributions
e4m Staff Dec 22, 2025 11:31 AM
Prior to this, Huw Gildon was with Edelman as Chief Strategy Officer for APAC
McCann, VML, Adam & Eve\TBWA, VCCP, and AMV BBDO are competing for the Swedish furniture giant’s creative business
The AAAI Lifetime Achievement Award is the highest honour bestowed by the Indian advertising industry
e4m Staff Nov 17, 2025 12:06 PM
At e4m Confluence 2025, Shashi Sinha, Executive Chairman of IPG Mediabrands India, shared his thoughts on AI in advertising, evolving media habits, the power of storytelling and more
e4m Staff Nov 12, 2025 8:27 AM
Mandeep Sharma has exited his position as Chief Operating Officer at Cheil India, multiple sources have confirmed
e4m Staff Nov 11, 2025 3:08 PM
The campaign features three digital films that address specific problems faced by national brands in South India
e4m Staff Nov 11, 2025 11:49 AM
While the company’s revenue for the quarter stands at $2.49 billion, quarterly profit rose to $0.34 per share, up from $0.05 per share a year earlier
As creative agencies increasingly blur the lines between advertising and cinema, the industry debates whether this is a strategic evolution or a dangerous distraction from brand fundamentals
Aryendra Khan Nov 5, 2025 9:20 AM
Veteran adman Prabhakar Mundkur writes on why ad agencies could be looking at diversifying into consulting
Prabhakar Mundkur Oct 9, 2025 9:37 AM
Blinkit collaborated with graffiti artist Mooz Graffiti and Chakliart Advertising Agency to create a vibrant mural on Kolkata’s Sarat Bose Road
e4m Staff Sep 29, 2025 3:59 PM
This year marks a significant milestone with a powerful new partnership with Manifest
e4m Staff Sep 25, 2025 4:32 PM
With Dentsu weighing a stake sale or full exit from its international business, Indian players could find a once-in-a-decade chance to expand globally and gain tech-creative scale
Tasmayee Laha Roy Sep 1, 2025 8:51 AM
