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Previously, Verma was Associate Brand Manager at Himalaya Wellness Company
e4m Staff Aug 31, 2026 11:54 AM
Noel Tata’s leadership of Tata Trusts signals a return to family-led stewardship while balancing legacy, professional management and future growth, writes Dr Annurag Batra
Dr Annurag Batra Aug 31, 2026 10:38 AM
Angela Zepeda has joined Lucid Motors as Vice President, Global Head of Performance Marketing and Marketing Communications
e4m Desk Aug 31, 2026 10:00 AM
Dr. Annurag Batra explores whether HDFC Bank’s next CEO needs deep banking expertise or a broader leadership skill set to steer its next phase of growth
Dr Annurag Batra Aug 31, 2026 9:53 AM
The government is trying to create a competitive ratings market while simultaneously making the ratings business more heavily regulated
Imran Fazal Aug 31, 2026 9:00 AM
New global media network, which has been created after merging Hearts & Science and Mediahub will operate across 40 markets with $9.1 bn in 2025 billings; APAC & LATAM leadership to be announced in Q4
Brands are increasingly looking at what happens between awareness and conversion; marketers relying on reviews, user-generated content and trials as tools
Sunidhi Vijay Aug 31, 2026 8:41 AM
Vaseline’s response to a creator’s pronunciation joins a growing list of cases where brands have changed social handles, packaging and even products after the internet took over the conversation
Shalinee Mishra Aug 29, 2026 9:11 AM
This e4m’s Corp Comm & PR ‘Too Young to Start?’ series features Brand Talk India’s Ruhani Singh Mann on starting early, scaling fast and redefining the path to PR agency ownership
Ritika Upmanyu Aug 27, 2026 5:37 PM
From Rajasthan Tourism ad to CRED and Titan, Jim Sarbh has built an advertising identity of his own
e4m Staff Aug 27, 2026 10:07 AM
Prior to this, Namrta served as General Manager -Head Marketing and Branding at Superhouse Education
Brisil aims to scale commercial production to meet growing demand for green silica both in India and globally
e4m Staff Aug 26, 2026 2:22 PM
The discussions come at a time when the government is increasingly positioning the creative economy
e4m Staff Aug 26, 2026 9:44 AM
Uflex and CreativeMud will work towards developing communication that strengthens consumer engagement
e4m Staff Aug 25, 2026 3:56 PM
Guest Column: Gaurav Gopal Verma says people don’t just buy food; they buy how it makes them feel. Once you see that, everything about building a food brand changes
Gaurav Gopal Verma Aug 25, 2026 12:18 PM
For the creator economy, the impact may depend largely on the type of financial content being produced
Shalinee Mishra Aug 25, 2026 9:12 AM
As Warikoo celebrates his 46th birthday, his journey goes beyond finfluencing, with content, credibility and community shaping a diversified media and business ecosystem
e4m Staff Aug 25, 2026 8:38 AM
Today, as she celebrates her birthday, we look at the journey of a marketing leader with nearly three decades of experience across brand building, category management and business leadership
e4m Staff Aug 24, 2026 9:52 AM
The company has been increasing marketing support as it looks to drive category growth, premiumisation and consumer adoption of newer products
Guest Column: Bhuvan Lall traces Discovery’s India journey and highlights how filmmakers Prabhu and Manika Asgaonkar are bringing India’s military stories to global audiences
Bhuvan Lall Aug 24, 2026 8:58 AM
In 13 months, nearly every marquee FMCG name has changed its chief executive; experts attribute this to a slowing consumption engine, impatient shareholder base & a disrupted distribution model
Savi Khanna Aug 22, 2026 9:54 AM
The scheme broadly classifies the group’s businesses into two segments — the Publishing Business and the EIBME Business
Imran Fazal Aug 22, 2026 7:59 AM
The latest CEO transitions indicate a sector increasingly looking for leaders who can navigate growth, premiumisation and changing consumer behaviour
Sandhi Sarun Aug 21, 2026 5:38 PM
Kargo is bringing together its full suite of capabilities to help brands drive impact across the entire consumer journey, from awareness to consideration and ultimately to store visits and purchase
e4m Staff Aug 21, 2026 12:16 PM
With consumers expecting clarity, relatability and trust, healthcare companies are adopting FMCG-style branding, storytelling and communication to be discoverable
Sunidhi Vijay Aug 21, 2026 8:54 AM
An affectionate contemporary homage by Rajeev Beotra to P. G. Wodehouse and his immortal creations, Bertie Wooster and Jeeves
Rajeev Beotra Aug 21, 2026 8:23 AM
Prior to this, Nandan Srivastava was with Jantantra TV for about three years
e4m Staff Aug 20, 2026 7:30 PM
Brands may now have to place greater emphasis on outcomes, meaningful engagement and quality of reach rather than treating every additional minute inside a platform as equally valuable
Shantanu David Aug 19, 2026 9:24 AM
Wipro Consumer Care's 18th acquisition, Dermatouch, marks its entry into India's premium skincare segment
e4m Staff Aug 18, 2026 6:59 PM
Dentsu said it plans to allocate a portion of Global HQ cost savings to AI and Data & Technology investment
e4m Staff Aug 18, 2026 5:04 PM
Smriti Irani’s return as BJP National General Secretary is significant due to her strong political identity and her appeal among women voters
e4m Staff Aug 18, 2026 11:42 AM
Karan Sehgal joins Voltas following a 16-year career with ITC Limited
e4m Staff Aug 18, 2026 10:49 AM
INS claims domestic players have also hiked prices by 30-40% since March ‘without any reason’ even as imported newsprint gets costlier amid rupee depreciation and geopolitical tensions
Kanchan Srivastava Aug 18, 2026 8:53 AM
The case stems from litigation brought by a coalition of 29 US state attorneys general against Meta in 2023
e4m Staff Aug 18, 2026 7:58 AM
Vasundhara Raje Scindia and Ram Madhav appointed National Vice Presidents
e4m Staff Aug 17, 2026 6:17 PM
Deepessh D has been with Hyundai Motor since 2021 and was earlier Brand and Media Strategy Head
Goyal's response broadly challenges how she believes the AAAI should be governed
e4m Staff Aug 14, 2026 3:50 PM
As generative tools fold shoots, adaptations and VFX into the creative desk itself, agency leaders are split on how much of the traditional production department will actually survive
Aryendra Khan Aug 14, 2026 8:53 AM
Guest Column: Ganapathy Viswanathan, Independent Communication Consultant & Author, examines what will matter beyond who succeeds N. Chandrasekaran - authority, independence and accountability
Ganapathy Viswanathan Aug 14, 2026 8:18 AM
Stuti Ramachandra currently serves as Director, Head of Production & Post- International Originals, India