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The fourth patent filing reinforces Vertoz’s focus on building proprietary technology that connects intelligence, automation, media, and execution across the advertising value chain
e4m Staff Jul 15, 2026 3:31 PM
He will lead DevRev’s mid-market business across West and South India
e4m Staff Jul 15, 2026 12:36 PM
Guest Column: Ganapathy Viswanathan, Communication Consultant & Author, explores how the IRS was once the common language of print advertising in India, and how its absence has reshaped media planning
Ganapathy Viswanathan Jul 15, 2026 10:58 AM
Guest Column: Ganapathy Viswanathan, Communication Consultant & Author, explores why the future of storytelling lies in audiences discovering stories across multiple formats
Ganapathy Viswanathan Jul 13, 2026 8:45 AM
The public broadcaster said the project is intended to transform underutilised public land into revenue-generating advertising assets
Imran Fazal Jul 13, 2026 8:14 AM
Yesudas S Pillai, Advertising and Mktg Strategist, Investor & Founder at Y&A Transformation, shares observations from a chance interaction during a morning run & reflections shaped by life experiences
e4m Staff Jul 11, 2026 5:00 PM
Milind Sarwate has been reappointed as an Independent Director for a second five-year term
e4m Staff Jul 10, 2026 12:25 PM
Participation fee pegged at Rs 1.5 crore; reserve prices range from Rs 4.87 crore to Rs 11.22 crore across five channel categories
e4m Staff Jul 10, 2026 8:12 AM
Guest Column: Ganapathy Viswanathan, Communication Consultant & Author, says premium micro dramas could redefine OTT, with the next five years deciding if they become a lasting entertainment category
Ganapathy Viswanathan Jul 10, 2026 8:01 AM
Jyoti Samajpati joined Kotak Mahindra Bank after being with Unilever for nearly 18 years
e4m Staff Jul 7, 2026 12:34 PM
Prior to this, Vaibhav Patel was with Texspin Bearings as Manager - Branding, Communication & PR
This is in addition to his current role as Chief Revenue Officer – Sports & Special Projects
Milind Pathak is also the Founder and Chief Architect of Candescent Intelligence
Guest Column: Ganapathy Viswanathan, Communication Consultant & Author, says India’s PR industry is evolving from media relations to strategic biz counsel, with ideas and innovation driving its future
Ganapathy Viswanathan Jul 6, 2026 8:06 AM
Guest Column: Ganapathy Viswanathan, Communication Consultant & Author, examines how HDFC Bank’s leadership transition underscores trust, transparency and communication in times of uncertainty
Ganapathy Viswanathan Jul 4, 2026 9:02 AM
Author and historian Bhuvan Lall traces how the Ghadr movement emerged in America under Har Dayal's leadership, laying the foundations for India's global struggle for independence
Bhuvan Lall Jul 4, 2026 8:27 AM
Gupta is currently evaluating leadership opportunities in brand marketing, integrated marketing, digital transformation, consumer growth and marketing communications
Guest Column: Ganapathy Viswanathan, Communication Consultant & Author, examines why AI demands a rethink of agency remuneration, with value creation replacing time-based billing as the key metric
Ganapathy Viswanathan Jul 3, 2026 8:05 AM
Sujit Patil, CCO, Godrej Industries Group, talks on communications' journey from the sidelines to the strategy table and the future of communications leadership
Ritika Upmanyu Jun 29, 2026 11:00 AM
Sucheta will lead the Fund's efforts to deepen alumni engagement and expand philanthropic impact
e4m Staff Jun 26, 2026 8:03 PM
Dibyajyoti Pattanaik, the new Chairperson, is currently serving as Director, Annapurna Finance Pvt. Ltd. while Mr. Gyan Mohan is Director & CEO, Adi Chitragupta Finance Ltd
e4m Staff Jun 26, 2026 6:43 PM
Binda Dey, Global Chief Marketing Officer, Knight Riders Sports, shares her experience of judging the Entertainment Lions for Sports
Simran Sabherwal Jun 26, 2026 12:36 PM
Guest Column: Ganapathy Viswanathan, Communication Consultant & Author, examines whether Rishabh Pant’s lower IPL price tag reflects a dip in brand value or the start of his next commercial innings
Ganapathy Viswanathan Jun 26, 2026 8:45 AM
Pathak's career stands as the story of a leader who has navigated multiple phases of politics—from student activism and parliamentary politics to senior executive responsibility
e4m Staff Jun 25, 2026 11:51 AM
Guest Column: Ganapathy Viswanathan, Communication Consultant & Author, on why the strongest brands don't need logos
Ganapathy Viswanathan Jun 25, 2026 10:31 AM
Guest Column: Ganapathy Viswanathan, Communication Consultant & Author, on why Chief Communications Officers have emerged as indispensable strategic partners to CEOs in protecting corporate reputation
Ganapathy Viswanathan Jun 24, 2026 8:33 AM
According to reliable sources, the network's CHRO Devlina Sanyal Majumdar and Vice President (HR) Kshipra Patil have resigned from their positions
e4m Staff Jun 22, 2026 8:27 PM
Previously, Tripathyi served as Chief Manager – Corporate Affairs at Sterlite Power
e4m Staff Jun 22, 2026 3:58 PM
News18 India’s senior journalist and anchor Sushant Sinha speaks to e4m on the success of the Pathshala format, audience trust and why he believes credibility is the most valuable currency in news
Ruhail Amin Jun 22, 2026 9:12 AM
The image, which has been widely shared online, purportedly showed Tripathi riding on a motorcycle with a man
e4m Staff Jun 20, 2026 12:48 PM
Guest Column: Ganapathy Viswanathan, Communication Consultant & Author, on how a Cannes Lion evolved from a rare exception to an industry expectation
Ganapathy Viswanathan Jun 19, 2026 8:38 AM
Ganapathy Viswanathan, Communication Consultant & Author, writes that digital can build strong brands, but only when backed by clear positioning and used alongside traditional media
Ganapathy Viswanathan Jun 18, 2026 9:38 AM
Rubika Liyaquat has been appointed as the Senior Executive Editor – TNNB and Vice President – Special Projects
e4m Staff Jun 17, 2026 12:43 PM
Prior to this elevation, Tripathy served as Associate Director at JioHotstar
e4m Staff Jun 16, 2026 3:29 PM
Sumit Patil joins the company following a nearly five-year tenure at Zee Entertainment Enterprises Limited
Guest Column: Ganapathy Viswanathan, Communication Consultant & Author, writes that Campa’s revival is rooted in nostalgia but powered by a modern strategy of pricing, distribution and engagement
Ganapathy Viswanathan Jun 16, 2026 8:40 AM
Guest Column: Ganapathy Viswanathan, Independent Communication Consultant & Author, says if misinformation wasn’t challenging enough, artificial intelligence has added another layer of complexity
Ganapathy Viswanathan Jun 15, 2026 8:13 AM
Guest Column: Ganapathy Viswanathan, Independent Communication Consultant & Author, writes on how Amul’s iconic ads became a cultural archive of India’s changing times through wit and consistency
Ganapathy Viswanathan Jun 13, 2026 9:12 AM
Desh Ki Pathshala will air daily at 8:50 PM starting 16 June across TV, CTV, and YouTube
e4m Staff Jun 12, 2026 1:55 PM
Guest Column: Ganapathy Viswanathan, Independent Communication Consultant & Author, writes on football's unique place in India and how the FIFA World Cup captivates even non-followers
Ganapathy Viswanathan Jun 12, 2026 8:16 AM
According to sources, she will host the channel's flagship show, 'News Ki Pathshala'
e4m Staff Jun 11, 2026 6:30 PM
Ghose brings 20 years of experience across India, France and the U.S., spanning public companies, global agencies and media
Sources indicate that Liyaquat is expected to take over the prime-time slot vacated by Sushant Sinha
Ruhail Amin Jun 8, 2026 1:14 PM
‘News Ki Pathshala’ was previously hosted by senior journalist Sushant Sinha
e4m Staff Jun 8, 2026 10:47 AM
As part of the new reporting structure, the leadership teams of the consolidated agencies will report into Rajesh VR, Group CEO of Ogilvy India
Imran Fazal Jun 6, 2026 9:18 AM
Companies directed to discontinue practices that undermine informed consumer consent
His journey stands as a reminder that careers need not follow a straight line. Sometimes, the skills acquired in one chapter become the foundation for a much larger purpose in the next