The agency aim at strengthening Universal Music India’s position among existing consumers while establishing new followers and admirers for their artistes

exchange4media Staff 1 day ago


The film comprises of self-shot footage from all the kids who range from singers to instrumentalists who have created the uplifting song

exchange4media Staff 1 day ago


Start Music season 2 & Super Singe Champions of Champions will start on August 16

exchange4media Staff Aug 11, 2020 7:03 PM

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Partnered with Facebook India to bring alive an exceptional music video experience

exchange4media Staff Aug 10, 2020 3:02 PM


The initiative will also feature a mini-documentary series on YouTube featuring artists who have made their mark in Indian regional language music

exchange4media Staff Aug 5, 2020 1:44 PM

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With this feature, Facebook users will be able to discover new artists and tracks through social sharing

exchange4media Staff Aug 1, 2020 11:19 AM


The new partnership will help bring emerging talent like Deep Kalsi, Rashmeet Kaur and Yunan to new audiences around the world

exchange4media Staff Jul 24, 2020 4:20 PM


The show is a weekly property hosted on IGTV where Shalmali collaborates with musicians across the spectrum including vocalists, bass players and percussionists

exchange4media Staff Jul 17, 2020 4:27 PM


The campaign highlights a growing culture in India where local users stream music that others across the world are listening to

exchange4media Staff Jul 11, 2020 6:00 PM

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UMI will work closely with the company to provide global support and distribution for their audio catalogue

exchange4media Staff Jul 8, 2020 5:23 PM


Belonging to parent company Believe, TuneCore is a digital music distribution service provider for independent artists

exchange4media Staff Jul 8, 2020 3:29 PM


A platform for budding musicians, Nayii Udaan will be exclusively available for Voot viewers on July 7

exchange4media Staff Jul 7, 2020 3:09 PM


The app developers will also provide revenue share to composers for songs that become popular on the platform

exchange4media Staff Jul 6, 2020 12:50 PM

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Sounds of Society is a genre-free, no-rules, and an all-inclusive approach to presenting music-making and its associated performing arts

exchange4media Staff Jul 3, 2020 5:35 PM


The line-up includes bands and artists such as Annamika, Neeraj Arya’s Kabir Café, Astitva, Fiddlecraft, EPR and The Tapi Project

exchange4media Staff Jun 23, 2020 5:04 PM


A 5-day yoga challenge was also organized by the HR department

exchange4media Staff Jun 23, 2020 12:42 PM

Times of Music?blur=25

This MX Original series brings together 20 composers who will reinvent each other’s celebrated tunes

exchange4media Staff Jun 20, 2020 1:31 PM