marketing-solutions
Godrej Consumer Products Partners with WPP Media for Global Reach?blur=25

The appointment follows a three-month global media pitch process initiated in March 2026

e4m Staff 10 hours ago

The Variable Strengthens Gen Z Strategy with Carson+Doyle Acquisition?blur=25

The deal brings together The Variable’s broader capabilities across strategy, creative, media, social, behavioural insights and data

e4m Staff Aug 19, 2026 4:44 PM

Netcore.ai Launches Agentic Marketing Platform for Enhanced Accountability?blur=25

The rebrand signals a structural shift: from software vendor to AI-native outcome partner

e4m Staff Aug 12, 2026 12:28 PM

Ruchi Mishra Joins INNOCEAN India as Vice President for South India Growth?blur=25

She will be based in Bengaluru and report to Amitabh Sreedharan, EVP – Growth, and Santosh Kumar, COO, INNOCEAN Worldwide India

e4m Staff Aug 10, 2026 11:28 AM

Truecaller Pulse?blur=25

A new category of consumer intelligence that turns real-time declared choice into activation-ready audiences, at a scale few platforms can match

e4m Staff Aug 6, 2026 2:58 PM

Kanika Resigns from Cheil X After Brief Leadership Tenure?blur=25

Her departure comes just months after Cheil X announced an internal leadership reshuffle that elevated her from the role of VP to Head of its Delhi operations

e4m Staff Aug 6, 2026 2:37 PM

CASHurDRIVE?blur=25

The campaign reflects the growing role of experiential Out-of-Home media in creating meaningful consumer engagement

e4m Staff Jul 29, 2026 4:00 PM

Nishant Daptardar Beyond Communication Solutions, Sonal Karolia Satav launch, Integrated Marketing Solutions, Brand Strategy Agency, Entertainment Communications, Public Relations Innovation, Creative Ideation Services, Strategic Partnerships in Marketing?blur=25

Beyond Communication Solutions brings together strategic communications, marketing, creative ideation, brand building and business solutions under one roof

e4m Staff Jul 15, 2026 5:02 PM

Ajay Gupte Joins Dentsu India as New COO to Drive Transformation?blur=25

Partnering closely with Harsha Razdan, CEO, South Asia, Ajay will accelerate dentsu's transformation by advancing strategic priorities and strengthening a future-ready operating model

e4m Staff Jul 15, 2026 4:23 PM

Beyond Communication Solutions?blur=25

Beyond Communication Solutions is a new-age communications, marketing and brand strategy company designed to help businesses, brands, creators and studios

e4m Staff Jul 15, 2026 3:54 PM

India's Media Agencies Race for Trusted Data in the AI Era?blur=25

Rohiet Ghildyaal, AVP of Business Development for APAC at Eyeota, a Dun & Bradstreet company, writes agencies need to prove their data can be trusted at speed, across channels, and complex ecosystems

NATIVE CONTENT Jul 14, 2026 10:03 AM

Neetika Aggarwal Appointed Managing Partner at Kinnect?blur=25

Aggarwal previously served as Managing Partner at Leo Burnett Mumbai

e4m Staff Jul 9, 2026 3:55 PM

AI Suggested Title : Cable Operators Shift Focus to Platform Services for Ad Revenue Growth?blur=25

MSOs are proposing the creation of a unified Platform Services advertising network that will allow brands to execute campaigns  across multiple cable operators

Imran Fazal Jul 6, 2026 8:52 AM

IBM Selects Stagwell as Lead Creative Partner for New Campaign?blur=25

Stagwell’s first work with IBM is expected in August 2026

e4m Staff Jul 1, 2026 2:06 PM

Shresht Kapur Joins NDTV as Regional Head for Brand Studio North?blur=25

Shresht Kapur joins NDTV from TV9 Network, where he served as Territory Head – North, Content Revenue

e4m Staff Jun 30, 2026 10:32 AM

Chandradeep Kumar Joins Efficacy Worldwide as National Head of Media & Growth?blur=25

Kumar will spearhead Efficacy Worldwide's national media operations and growth agenda

e4m Staff Jun 29, 2026 1:39 PM

Ashok Kumar Das?blur=25

Manish Porwal, Group Managing Director of Alchemist Marketing Solutions, remembers Ashok Das as one of the finest and the most beautiful minds in the Indian research industry

Manish Porwal Jun 26, 2026 3:18 PM

Leadwise?blur=25

Leadwise transforms every channel partner into a digitally empowered extension of a developer's sales and marketing organisation

e4m Staff Jun 25, 2026 1:18 PM

Edelman Creator Marketing Leaders?blur=25

Sushant Vithaldas, Head of Creator Marketing, India and Vimlarithan (Rithan) Vijaya as Creator Marketing Leader, Southeast Asia will lead Edelman’s creator marketing offering

e4m Staff Jun 22, 2026 2:13 PM

Anupriya Acharya: Leading Publicis South Asia Through Change?blur=25

Anupriya Acharya, CEO, Publicis South Asia, spoke to Neeta Nair, Editor of IMPACT, on how they cranked up the volume and pushed the growth agenda for the Group in half a decade

Neeta Nair Jun 22, 2026 8:56 AM

Sankalp Kaushik Joins Infomo Digital Media as North Region Head?blur=25

In his new role, he will lead regional growth initiatives, strategic partnerships, audience acquisition, and technology-led marketing solutions

e4m Staff Jun 8, 2026 2:17 PM

WPP Restructures Grey and 82.5 with Ogilvy for Enhanced Collaboration?blur=25

WPP's latest move looks less like an internal reshuffle and more like a response to where the market is heading, decodes Dr. Annurag Batra, Chairman & Editor-in-Chief, e4m

Dr Annurag Batra Jun 8, 2026 1:07 PM

WPP integrates 82.5 Communications and Grey under Ogilvy in India?blur=25

As part of the new reporting structure, the leadership teams of the consolidated agencies will report into Rajesh VR, Group CEO of Ogilvy India

Imran Fazal Jun 6, 2026 9:18 AM

Yaap?blur=25

While revenue from operations rose 21% YoY to Rs 184.89 crore in FY26, total income increased 22% to Rs nearly 189 crore

e4m Staff Jun 1, 2026 2:15 PM

Sachin Sharma, LinkedIn?blur=25

Sachin Sharma, Head, LinkedIn Marketing Solutions, India, says AI-led search and LLMs are reshaping how audiences discover information, products, and expertise

Sunidhi Vijay May 29, 2026 9:09 AM

Alchemist Marketing Solutions Group acquires Brand Triton?blur=25

Under the Triton brand, the group will now offer its specialized IMC services to a wider array of sectors

e4m Staff Jan 8, 2026 12:45 PM

Abhishek Shrivastava?blur=25

Abhishek Shrivastava, VP of Product Management at LinkedIn, shared in an interaction with e4m that 51% of SMBs in India use LinkedIn Marketing Solutions

e4m Staff Nov 21, 2025 12:25 PM

Alchemist Marketing Solutions x Clay India?blur=25

MORE 2026 provides an in-depth analysis of the key shifts expected to define the real estate sector over the next decade

e4m Staff Aug 18, 2025 1:38 PM

Sachin Sharma, LinkedIn Marketing Solutions?blur=25

Sachin Sharma, Director, LinkedIn Marketing Solutions, India shares insights into how LinkedIn empowers marketers with data-driven insights to maximise revenue potential

Jagruti Verma Feb 26, 2025 8:46 AM

Alchemist Marketing Solutions?blur=25

Buzzwise will serve as a strategy consultant and execution agency for companies seeking to leverage influencers and content creators

e4m Staff Jan 31, 2025 12:41 PM

LinkedIn Marketing Solutions Ashutosh Gupta?blur=25

Ashutosh Gupta took on the Country Manager role at LinkedIn India in 2019

e4m Staff Mar 14, 2024 2:18 PM

alchemist marketing?blur=25

For brands positioned around sustainability, this is a specialised practice to design communication strategy, including creatives, web assets, social media presence and performance

NATIVE CONTENT Oct 20, 2023 4:46 PM

dentsu?blur=25

The two companies will co-develop marketing solutions using Goals101’s cutting-edge AI and data technology, and provide brands with more sophisticated solutions

exchange4media Staff Oct 19, 2021 4:36 PM

Premier League Star advert?blur=25

The Premier League, the most popular football league that runs across two-thirds of the year, has established itself as a unique marketing platform for brands to reach premium audiences

Christina Moniz Jul 27, 2021 2:39 PM

Teamonk - Intertwined?blur=25

The agency’s responsibilities include framing digital creative strategies, strengthening brand positioning, offering digital innovation for Teamonk Global's online and offline campaigns

exchange4media Staff Feb 17, 2021 1:20 PM

Vidhu sagar - MD, MediaDonut India?blur=25

Guest Column: Vidhu Sagar, Managing Director, MediaDonuts India, outlines new buying patterns of consumers induced by the Covid crisis

Vidhu Sagar Dec 23, 2020 1:48 PM

Bluemarlin ITC Partnership?blur=25

Bluemarlin redesigns and leads product portfolio expansion through a design strategy to deliver confidence, expertise and trust among consumers of ITC

exchange4media Staff Dec 8, 2020 4:08 PM

Nandini Dias?blur=25

At yesterday’s e4m webinar 'Technology: Shaping the Future of the Media Industry', Nandini Dias, CEO, Lodestar UM highlighted the growing significance of technology in a changing media landscape

exchange4media Staff Aug 12, 2020 8:18 AM

Sandeep Bhushan?blur=25

Sandeep Bhushan, Director & Head, Global Marketing Solutions, Facebook India, takes us through the solutions Facebook is offering advertisers and small businesses during these challenging times

Christina Moniz Jun 27, 2020 11:58 AM

White?blur=25

A prepaid service, CANVAS offers a complete range of services from creative to technology to Media

exchange4media Staff Jun 1, 2020 3:44 PM