The two companies will co-develop marketing solutions using Goals101’s cutting-edge AI and data technology, and provide brands with more sophisticated solutions

exchange4media Staff Oct 19, 2021 4:36 PM

The Premier League, the most popular football league that runs across two-thirds of the year, has established itself as a unique marketing platform for brands to reach premium audiences

Christina Moniz Jul 27, 2021 2:39 PM

The agency’s responsibilities include framing digital creative strategies, strengthening brand positioning, offering digital innovation for Teamonk Global's online and offline campaigns

exchange4media Staff Feb 17, 2021 1:20 PM

Guest Column: Vidhu Sagar, Managing Director, MediaDonuts India, outlines new buying patterns of consumers induced by the Covid crisis

Vidhu Sagar Dec 23, 2020 1:48 PM

Bluemarlin redesigns and leads product portfolio expansion through a design strategy to deliver confidence, expertise and trust among consumers of ITC

exchange4media Staff Dec 8, 2020 4:08 PM

The account is now being handled from Alchemist’s Mumbai office

exchange4media Staff Sep 17, 2020 2:39 PM

At yesterday’s e4m webinar 'Technology: Shaping the Future of the Media Industry', Nandini Dias, CEO, Lodestar UM highlighted the growing significance of technology in a changing media landscape

exchange4media Staff Aug 12, 2020 8:18 AM

Sandeep Bhushan, Director & Head, Global Marketing Solutions, Facebook India, takes us through the solutions Facebook is offering advertisers and small businesses during these challenging times

Christina Moniz Jun 27, 2020 11:58 AM

A prepaid service, CANVAS offers a complete range of services from creative to technology to Media

exchange4media Staff Jun 1, 2020 3:44 PM

Conceptualised by Turmeriq Integrated Marketing Solutions, the campaign videos generated 3 lakh views across social media platforms

exchange4media Staff Sep 18, 2019 3:59 PM

Fickle Formula, founded by Suman Sen, specialises in media-agnostic content solutions

exchange4media Staff Mar 11, 2019 1:12 PM

Held at ten locations across the state, the event was executed by ZtoA Marketing Solutions, and was designed in a manner to keep the tractor owners busy and happily engaged

exchange4media Staff Feb 21, 2019 4:37 PM

Terry spoke to exchange4media about all things digital and India’s place in the IPG Mediabrands universe

Venkata Susmita Biswas Jul 27, 2018 9:00 AM

Acxiom's data analytics and management group will come under IPG's umbrella, however Acxiom will be a stand-alone division associated with IPG Mediabrands.

exchange4media Staff Jul 3, 2018 8:54 AM

Lowfundwala is a budgeted communications company providing all types of video marketing solutions for startups companies.

exchange4media Staff Apr 10, 2018 12:39 PM

Alchemist will handle overall 360 degree marketing and creative duties of Divine Solitaires, as its Marketing AOR.

exchange4media Staff Sep 20, 2017 4:16 PM

The brand hopes to keep up with the ever-changing marketing technology landscape to provide customers with infinite possibilities and experiences.

exchange4media Staff Jan 20, 2017 11:34 AM

LinkedIn has expanded its Marketing Solutions portfolio, something it sees touching the $ 1 billion mark by 2017, with the addition of new products and now offers advertisers a way to reach audiences across the internet

Abhinn Shreshtha Feb 21, 2015 3:23 PM

It enables a single view of consumers' shopping behaviour across all devices to deliver precise, personalized ads with accuracy and scale

exchange4media Staff Oct 30, 2014 12:15 PM

The acquisition will allow MWG India to boost its database marketing capabilities and enhance its presence in the technology sector

Priyanka Mehra Apr 4, 2013 7:45 PM