local
radio industry trends 2021?blur=25

Industry leaders say that a hyperlocal approach and digitization of channels will help the industry soar to greater heights this year

Noel Dsouza Jan 15, 2021 8:21 AM

Dheeraj Gupta, Jumboking & Kailashnath Adhikari, Governance Now?blur=25

Dheeraj Gupta, Founder & MD, Jumboking, speaks to Kailashnath Adhikari, MD, Governance Now, in the latest edition of the platform's Visionary Series

exchange4media Staff Jan 8, 2021 9:22 AM

Jio?blur=25

The playbook analyses streaming trends from 2019 festivities and 2020 year to date to predict consumer behaviour in the festive season

exchange4media Staff Oct 15, 2020 9:25 AM

rakhee?blur=25

Rakhee Lalvani, VP, Public Relations & Corp Comm, and Nairita Ghosh, Corp Comm Manager, IHCL talked about how #TravelForIndia campaign inspires to travel safe and help rebuild the sector

Nafisa Shaheen Oct 8, 2020 9:12 AM

Priyanka Jain?blur=25

Prior to this, Jain was with ShareChat as Lead - Corporate Communications and Regional Outreach

exchange4media Staff Oct 3, 2020 1:23 PM

go dakshin?blur=25

Mariam Mammen Mathew, CEO, ManoramaOnline, in conversation with Nawal Ahuja, Co-founder, exchange4media Group

exchange4media Staff Sep 11, 2020 8:55 AM

Amazon?blur=25

The Amazon campaign built around the ‘Aatmanirbhar Bharat’ sentiment is poised to connect positively with Indian sellers & consumers, say industry observers

Misbaah Mansuri Sep 1, 2020 8:40 AM

K.P. Namboodiri’s?blur=25

The mandate will cover the brand's entire existing product portfolio and future launches

exchange4media Staff Aug 27, 2020 9:01 AM

Pepperfry?blur=25

The campaign by LL&K Saatchi and Saatchi encourages consumers to support Indian artisans by buying locally-made furniture, not because it is Indian, but because it is superior

exchange4media Staff Aug 4, 2020 11:24 AM

anjaane raaste?blur=25

The podcasts feature content in five languages, including English, Hindi, Tamil, Marathi and Bengali

exchange4media Staff Jul 24, 2020 1:40 PM

Technology trends transforming the workspace in COVID-19?blur=25

Nikhil Joshi, Teja Gudluru, Vasudev Jagarlamudi, Ram Malay, Kiran Dham and Udit Pathak presented their views on technology trends transforming workplace in COVID-19 at the e4m-Media Mantra webinar

exchange4media Staff Jul 9, 2020 12:28 PM

Hyperlocal OOH Content?blur=25

Industry experts say hyperlocal content will gain more prominence as people are mostly confined to their homes and are venturing out only in the neighbourhood

Noel Dsouza Jun 19, 2020 8:27 AM

itc?blur=25

The brand' focuses on its 'Nation First' credo and showcases products that reflect the spirit of 'Make in India'

exchange4media Staff Jun 16, 2020 5:19 PM

ebay?blur=25

The campaign was kickstarted by highlighting 'India Se Duniya Tak' narrative with a series of specially curated creatives across its social media handles

exchange4media Staff Jun 16, 2020 1:14 PM

shopclues?blur=25

Will Promote ‘Made In India’ products as part of PM’s 'Vocal For Local' initiative

exchange4media Staff Jun 14, 2020 8:00 PM

jagran new media?blur=25

The initiative is a response to India's call for Vocal for Local, helping local businesses expand their audience reach

exchange4media Staff Jun 9, 2020 11:01 AM

Vocal for local?blur=25

Thanks to the strong sentiments around the call for 'Make In India', some of these apps are seeing more downloads and greater interest from advertisers, say experts

Tasmayee Laha Roy Jun 9, 2020 8:20 AM

Dabur Anthem?blur=25

The campaign & the anthem 'Ye Bharat Hai Hamara, Ye Dabur Hai Hamara', seek to showcase the strong legacy of various Dabur brands and their role in the everyday lives of consumers

exchange4media Staff Jun 4, 2020 6:39 PM