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The campaign was released across TV, digital as well as IGP.com's social media channels in India and international markets like USA, Canada, UK, Europe, Singapore

exchange4media Staff 16 hours ago

Under Ebix’s leading travel platform, the combined company will leverage Yatra’s large and existing customer base

exchange4media Staff 3 days ago

Thondanoor has more than 16 years experience in consumer internet and enterprise businesses and was most recently associated with Ola as Vice President- Product

exchange4media Staff 4 days ago

MTV’s film highlights the issue of family pressure on children which can lead to tragic consequences including depression and suicide

exchange4media Staff 5 days ago

It is after a decade that the brand is changing its logo

exchange4media Staff 1 week ago

From reduction in GST to improvement in credit growth and internet infrastructure in rural areas, here’s what media heads want from the government

Neethu Mohan 03-July-2019

Ramamurthi, CEO, Polycab, listed key parameters for marketers to bear in mind in today’s cluttered digital world 

Christina Moniz 28-June-2019

Rao becomes the third ambassador to represent PokerStars.IN, joining Muskan Sethi and Aditya Agarwal

exchange4media Staff 27-June-2019

The brand’s new tagline resonates with the younger generation that dares to leap beyond and bend the ‘class-based rules’

exchange4media Staff 25-June-2019

Snapdeal will have over 150 Miniso products across categories like beauty, baby care, home furnishing, stationery, mobile accessories, and decor

exchange4media Staff 17-June-2019

Netcore Smartech's AI-powered support & expert guidance will help The Star Online to overcome technological limitations and drive hyper-personalized marketing campaigns

exchange4media Staff 17-June-2019

Otrivin leverages Google’s ‘Ruled By Weather’ predictions, an automated tool that uses the Google Weather Prediction model to reach its consumers when cold and flu is most likely to strike

exchange4media Staff 14-June-2019

Prakash Sangam, CEO, redBus, tells us more about the new service rPool, signing MS Dhoni as brand ambassador, plans for 2019 and more

Neethu Mohan 14-June-2019

The agency will be marketing the brand via aggressive programmatic digital campaigns, coupled with Radio and OOH

exchange4media Staff 11-June-2019

Modi, Founder & CEO of Colorbar, says the company’s turnover was Rs 425 crore last year and they are expecting 40% growth this year

Dolly Mahayan 10-June-2019

Along with 75 plus retail outlets, the initiative also debuted with its cloud store in the form of its website

exchange4media Staff 07-June-2019

The group has said Firstpost in Print was an experiment to provide a weekend reading experience to a different audience than online

exchange4media Staff 06-June-2019

Conceptualised by Leo Burnett, the TVC highlights the moments of physical pain that can halt the ambition of today's multi-tasking women

exchange4media Staff 04-June-2019

The association is supported by a 360-degree outreach campaign including television and digital campaigns culminating through an on-ground activation

exchange4media Staff 29-May-2019

Traffic on digital platforms of news networks like Manorama Online and Mathrubhumi News too set to increase manifold today, say industry heads

Neethu Mohan 23-May-2019

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