isa
At Visa, Rachita Marwaha served as Head of People, India & South Asia
e4m Desk Jun 18, 2026 12:50 PM
As per New AppsFlyer, the Indian Subcontinent’s short drama sector has grown by 95% in subscription-paid installs
e4m Staff Jun 17, 2026 4:58 PM
Digital discovery is shifting from search results to AI-generated answers, forcing brands to rethink visibility, optimisation and how they are recommended to consumers
Shantanu David Jun 15, 2026 9:12 AM
Messi meets AI, SRK meets aspiration, and a baniyan gets its moment. This week's best ads sell feelings more than products
e4m Staff Jun 13, 2026 8:23 AM
Pernod Ricard India’s creative responsibilities are currently shared between Ogilvy and FCB India (now part of Omnicom Advertising India)
Imran Fazal Jun 9, 2026 9:10 AM
The list recognises influential marketing leaders whose strategic vision & impact are shaping the future of the industry
Chauhan will lead the management and sales of the group's real estate assets under the supervision of the Group CEO
The partnership aims to reflect the aspirations of a fast-evolving India
e4m Staff May 28, 2026 2:54 PM
Lisa Gibbons serves as Vice President of Corporate Communications at US Foods
e4m Staff May 28, 2026 9:39 AM
Guest Column: Shubhranshu Singh writes on how the football World Cup has never been an Indian sport, and why that is precisely the point
Shubhranshu Singh May 28, 2026 8:46 AM
Brands are moving away from vanity metrics and increasingly betting on creators with audience trust, niche authority and strong category alignment, say experts
Shalinee Mishra May 27, 2026 9:31 AM
Industry sources say Rawat has been among the key commercial leaders at the network during its aggressive expansion phase, particularly in the Hindi news market
e4m Staff May 25, 2026 2:42 PM
NS Satish, Chief Executive Officer, Haier Appliances India, will share key insights on the topic ‘The New Growth Engine: Consumer-First Thinking in a Multi-Touchpoint World’
He most recently served as India Director of Global Marketing Solutions at Meta
e4m Staff May 25, 2026 12:21 PM
Srinivasan Swamy, president of AAAI, said the association had fully cooperated with investigators but refrained from commenting on specifics as the matter remains sub judice
Imran Fazal May 25, 2026 8:39 AM
Lisa Materazzo announced that she will step down from her role effective June 1
Despite low ARPU & cheap digital advertising rates, India remains central to Meta’s future growth story as advertiser dependence, platform entrenchment and monetisation avenues deepen across platforms
Shantanu David May 19, 2026 9:05 AM
Brands that will lead in the AI era are those treating AI as the operating system, say industry heads; AI is now visible in performance optimisation, consumer insights, and creative adaptation
Shantanu David May 15, 2026 8:49 AM
Beauty and personal care brands are rapidly adapting to consumers seeking premium experiences at accessible price points, with mini serums, travel-sized perfumes and trial packs driving acquisition
Sunidhi Vijay May 15, 2026 8:43 AM
Most recently, Sandeep Ghosh was Group Country Manager, India and South Asia at Visa
e4m Staff May 13, 2026 11:14 AM
Broadcasters are easing traditional windowing norms, taking fresh content to YouTube earlier as they explore new monetisation pathways across platforms
Kanchan Srivastava May 7, 2026 8:22 AM
After dismantling its holding structure, consolidating brands and targeting £500 mn in savings, WPP CEO Cindy Rose is now pushing a leadership reset rooted in wellness and performance psychology
Kanchan Srivastava May 6, 2026 9:00 AM
Prior to this promotion, she served as Senior Manager – Brand Partnership & Monetisation
e4m Staff May 4, 2026 10:48 AM
Leena Jaisani, Deputy Secretary General and Head of Media and Entertainment at the Federation of Indian Chambers of Commerce and Industry (FICCI), passed away on Sunday evening
e4m Staff Apr 27, 2026 1:02 PM
Leena Jaisani spent over 30 years at the Federation of Indian Chambers of Commerce and Industry
e4m Staff Apr 27, 2026 9:49 AM
Creators who integrate content strategy with analytics and diversify revenue streams are more likely to succeed, while others risk falling behind despite growing audiences
Shalinee Mishra Apr 25, 2026 8:45 AM
Frodoh to design and deploy a CTV-first technology that enables first-screen monetisation
e4m Staff Apr 21, 2026 8:11 PM
The publication has carried exclusive in-person interviews with Chief Minister M K Stalin and Leader of Opposition Edappadi K Palaniswami
e4m Staff Apr 21, 2026 12:32 PM
He takes over from Sandeep Ghosh, who has moved on after spending more than four years with the company
e4m Staff Apr 19, 2026 2:07 PM
Tapaswee Chandele will succeed Lisa Chang, who steps down after a 7-year tenure
e4m Staff Apr 17, 2026 1:00 PM
Anne-Isabelle joins from The Estée Lauder Companies to take up this newly created role
e4m Staff Apr 11, 2026 8:41 AM
Previously, Shaheen was associated with Globale Media as Head – PR and Marketing
e4m Staff Apr 1, 2026 10:53 AM
As Alok Gupta, Director at Graphisads, celebrates his birthday today, we look at the nearly two decades of leadership that has stood out in the OOH universe
e4m Staff Mar 28, 2026 9:49 AM
Brands are expanding retail footprints in Tier markets, strengthening digital presence with more localised marketing using regional content and influencers to drive relatability and trust
Sunidhi Vijay Mar 26, 2026 8:47 AM
Kotian will oversee a diverse portfolio of key channels including Zee Marathi, &TV, Zee Punjabi, Zee Anmol, Big Magic and Zee Biskope
e4m Staff Mar 25, 2026 11:14 AM
The playful thread among three police departments gave India’s T20 win an unexpected viral highlight
Vaishnavi Deshpande Mar 9, 2026 5:55 PM
The court, however, has ordered that the interim relief granted to Madison earlier will remain in force until the next hearing
e4m Staff Feb 26, 2026 7:12 PM
Prior to joining Dream Cricket, Arpith Kanade led large cross-functional teams at Zynga
e4m Staff Feb 24, 2026 9:31 AM
Sudhir Upadhyay has spent over a decade at Radico Khaitan, while Kunal Madan has been with the company for more than 12 years
e4m Staff Feb 13, 2026 4:10 PM
He joins from Google where he most recently served as Director – Omnichannel Businesses
e4m Staff Feb 11, 2026 4:02 PM
Abhijeet Rathor has held leadership roles with media organisations like The Times of India Group, Star India (now JioStar), and Walt Disney India
e4m Staff Feb 10, 2026 3:43 PM
All fresh content released on streaming platforms must, within 36 months of the notification, include at least one accessibility feature each for viewers with hearing and visual impairments