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Over 600 children from the Children’s Movement for Civic Awareness group along with Nickelodeon characters Shiva and Rudra participated in the drive

exchange4media Staff Sep 13, 2019 5:36 PM

Sakhuja

The debate was moderated by Vikram Sakhuja of Madison Media; participants included Satish NS, Haier Appliances; Laxman Tari, Legrand India; Akash Deep Batra, DBS Bank & Krishnarao S Buddha, Parle

exchange4media Staff Aug 30, 2019 8:39 AM

Kenneth Keymer Isobar

Keymer, Senior Copywriter, Isobar talks about breakthrough campaigns he has been a part of, the digital world and what he has learnt so far

Noel Dsouza Aug 13, 2019 3:34 PM

Personalization in Advertising

Ad industry experts share insights on the importance of personalisation in ad campaigns

Noel Dsouza Aug 12, 2019 7:57 AM

dan

Nisal De Silva from Dentsu Grant Group will head Amnet's operations and will operate from the Colombo office

exchange4media Staff Jul 26, 2019 10:52 AM

cableTV

With big brands entering the medium post digitisation, cable TV industry, as per industry estimates, is seeing ad spends of at least Rs 200 crore annually

Tasmayee Laha Roy Jul 24, 2019 8:38 AM

hotstar

According to a techARC-Unomer study, Hotstar has the highest penetration of 49 percent on smartphone devices in entertainment OTT app category, while Jio leads in the live segment

exchange4media Staff Jul 19, 2019 2:30 PM

Pitch 50 Top Brands Jury

The Jury meet for the 9th edition of Pitch Top 50 Brands was held at Leela Ambience, Gurugram on Thursday, 4th July

exchange4media Staff Jul 5, 2019 8:35 AM

Kotak Securities and DAN

The teams have developed MarTech solutions to reach out to potential consumers with DAN Sync

exchange4media Staff Jun 26, 2019 3:15 PM

Anandi Eco

Jaydeep Mandal, Founder, Aakar Innovations Pvt.Ltd, speaks on innovative compostable sanitary pads and the brand's social media campaigns to support menstrual hygiene

Priyaankaa Mathur Jun 18, 2019 5:59 PM

The Star Online Netcore

Netcore Smartech's AI-powered support & expert guidance will help The Star Online to overcome technological limitations and drive hyper-personalized marketing campaigns

exchange4media Staff Jun 17, 2019 5:40 PM

Rejo Francis

Rejo Francis T, Circle Head, Zee Entertainment Enterprises believes Artificial Intelligence and Blockchain will drastically alter the Media and Entertainment industry

Rejo Francis T Jun 12, 2019 8:44 AM

ICC

The panel will include cricketing greats like Sunil Gavaskar, Ian Bishop, Brian Lara and Wasim Akram

exchange4media Staff May 30, 2019 2:35 PM

World Cup

Dream11, Byju’s, policybazaar.com, paisabazaar.com and PhonePe are some of the new entrants to the advertisers’ list for the ICC Cricket World Cup 2019

Tasmayee Laha Roy May 30, 2019 8:38 AM

Disney India

The donation will support disaster response and provide assistance to those in need through Save the Children in India

exchange4media Staff May 29, 2019 1:54 PM

Hemlata Sharma

Sharma previously worked with Taj Television India (A Zee Entertainment Enterprises Ltd. Group Company) as Sr. Vice President – Distribution (Head Retail - PAN India)

exchange4media Staff May 23, 2019 1:14 PM

Maxxis Tyres Paanch Saal Bemisaal

Conceptualised by Grapes Digital, the month-long campaign started with teaser posts on April 22nd, followed by the hero video release on May 8th

exchange4media Staff May 22, 2019 5:05 PM

AI Business

To remain relevant in a dynamic corporate space, marketers are adopting Artificial Intelligence to pave the way for next-generation marketing and advertising that puts the customer at the center

Anjali Thakur May 14, 2019 9:12 AM

Location Data

Industry experts explain how location data can be leveraged by brands to enhance creativity

Noel Dsouza May 13, 2019 8:13 AM