Editor-in-Chief at Zee News, Chaudhary, says the biggest challenge in the news industry today is credibility and countering fake news

Nafisa Shaheen Feb 20, 2020 8:21 AM

The social media platform has on-boarded Satyajit Deb Roy, Satyen Kishan and Debasmita Ghosh to spearhead monetisation in North & East, West and South of India respectively

exchange4media Staff Feb 19, 2020 11:43 AM

At the launch of the Pitch Madison Advertising Report 2020, the country head of Softbank, Kohli underscored the big trends and changes that will define advertising in the coming years

exchange4media Staff Feb 14, 2020 8:40 AM

At e4m Prime Time Awards Conclave and ‘TV First Event, Atit Mehta, Head of Marketing- Byjus and Sai Narayan, Chief Marketing Officer- Paisabazaar deliberated on how brands benefit from live sports

exchange4media Staff Feb 7, 2020 5:55 PM

The agency will be in charge of developing effective digital engagement strategies focused on social media management, development of creative assets and SEO

exchange4media Staff Feb 4, 2020 4:28 PM

Kartikeya Sharma, Founder & Promoter at iTV Network, talks about technological disruptions in the newsroom, how television journalism is irreplaceable and the outlook for 2020

Nafisa Shaheen Jan 31, 2020 8:32 AM

Jeff Bezos also announced that the online retail giant will use its "size, scope and scale” to export ‘Make-in-India’ goods worth S10 billion by 2025

exchange4media Staff Jan 15, 2020 2:31 PM

Managing Partner NR Group & MD – Cycle Agarbatti, Ranga tells us about the company's ad strategies, product diversification and e-commerce plans

Neethu Mohan Jan 15, 2020 9:28 AM

In the absence of an industry-backed measurement system for the OTT space, industry experts explain why analytics provided by private players may not be enough in the long run

Shikha Paliwal Jan 6, 2020 8:36 AM

Number of cable TV subscribers in country at 11.7 crore, the ministry of information and broadcasting has said

exchange4media Staff Dec 16, 2019 11:02 AM

The Knowledge Conclave held by Ad Club Bangalore saw C-Suite SME leaders speak about data-tech on unlocking the power of blockchain, data monetisation, use of conversational AI & more

exchange4media Staff Dec 11, 2019 8:29 AM

Starting December 14, the new series will feature start-ups like Car24, Designcafe, Games24x7, Ixigo, Licious, Medlife, Policybazaar and Paisabazaar

exchange4media Staff Dec 10, 2019 1:11 PM

Celebrating World Disability Day on December 3, the EQUAL campaign launched on Instagram is conceptualised by Reeta Gupta of The Network

exchange4media Staff Dec 6, 2019 4:02 PM

At Visa India, Nair was Head of Client Relationship Management

exchange4media Staff Dec 4, 2019 2:23 PM

At exchange4media MarTech Mumbai 2019, industry experts discussed shaping the connected customer experience, adopting an omnichannel approach, and balancing personalisation with data privacy

exchange4media Staff Nov 27, 2019 7:17 AM

The transaction brings together contextual intelligence solutions with IAS’s suite of ad verification products

exchange4media Staff Nov 21, 2019 11:53 AM

The company reported a consolidated net profit after tax of Rs 124.18 crore for the quarter ended June 30, 2019

exchange4media Staff Nov 15, 2019 6:26 PM

The government has said the digital taxation proposed by Organisation for Economic Cooperation and Development will cause India to lose out on its share of taxes

exchange4media Staff Nov 6, 2019 9:22 AM

The Hip-Hop track featuring Mumbai artists Shaikhspeare, Farhan Khan, and Rasla showcases the ugly side of politics and greed

exchange4media Staff Nov 5, 2019 5:26 PM

Mantri, Group CEO, Avian WE, is the first Asian to hold this position

exchange4media Staff Oct 10, 2019 2:15 PM