PR & Corp Comm experts Deepshika Dharmaraj, Archana Jain, Valerie Pinto, Rashmi Vasisht, Manisha Chaudhury, Pooja Pathak, Shivani Gupta & Nandita Lakshmanan on turning crisis into an opportunity

exchange4media Staff Jul 3, 2020 8:16 AM

Watch Deepshika Dharmaraj, Archana Jain, Valerie Pinto, Rashmi Vasisht, Manisha Chaudhury, Pooja Pathak, Shivani Gupta & Nandita Lakshmanan share insights on innovation & creativity during pandemic

exchange4media Staff Jul 1, 2020 6:04 PM

Industry experts say Q2 will be the decider - if it turns out to be dismal, revenue will be impacted by as much as 40%; if the market picks up, all will be well 

Neeta Nair Jun 17, 2020 8:42 AM

As part of the campaign, conceptualised by Famous Innovations, consumers can send a Whopper to their special someone by tagging @BurgerKingIndia on social media handles

exchange4media Staff May 11, 2020 11:23 AM

TNM Connect is a membership programme that will cater to the NRIs

exchange4media Staff Apr 30, 2020 2:13 PM

The ‘We’ve Got Your Back’ backgrounds have illustrated backgrounds with reminders for measures to be taken to stay safe from coronavirus

exchange4media Staff Apr 6, 2020 10:00 PM

Just as Maps shows red lines for traffic jams, this feature will show red dots for crowds while the map is in walking mode

exchange4media Staff Apr 4, 2020 12:04 PM

Prior to joining the digital and design arm of Famous Innovations, Lokhande was Senior VP at Ogilvy Bangalore

exchange4media Staff Apr 3, 2020 8:24 AM

Conceptualised by Famous Innovations and directed by award-winning director Vibhu Puri, the campaign comprises of a series of three films that will be aired throughout the summer

exchange4media Staff Mar 23, 2020 3:15 PM

The video series, conceptualised and created in collaboration with Famous Innovations was released on 08 March 2020 across all leading social media platforms

exchange4media Staff Mar 11, 2020 2:26 PM

The Innovation Lab will be led by Gurbaksh Singh, former Chief Creative Technologist at Dentsu Webchutney

exchange4media Staff Feb 6, 2020 11:29 AM

The Director & CEO of Personal Care- CavinKare, speaks about brand Indica adopting an aggressive stance in the Northern markets and why he believes innovation will drive growth for the company

Simran Sabherwal Jan 31, 2020 8:19 AM

The account will be handled by the agency's Bengaluru office

exchange4media Staff Jan 31, 2020 8:08 AM

The campaign has been rolled out on Facebook, YouTube and Twitter

exchange4media Staff Jan 28, 2020 2:31 PM

The year-long deal will see Nehwal be a part of a 360-degree nation-wide multimedia campaign

exchange4media Staff Jan 15, 2020 12:59 PM

The agency saw a 24% jump in revenue in FY19 when compared to the previous financial year

Misbaah Mansuri Dec 11, 2019 9:05 AM

The tech-led platform will provide Acoosta customers with a range of services right at their doorstep

exchange4media Staff Nov 21, 2019 5:47 PM

Nidhi Srivastava, BASES Lead, Nielsen South Asia, shares insights on innovations within the FMCG sector, the idea behind Top Breakthrough Innovations Awards for India, and more

Shikha Paliwal Nov 20, 2019 8:49 AM

The awards celebrate recent product innovations across various categories in the FMCG sector in India

exchange4media Staff Nov 19, 2019 6:32 PM

Experts tell us whether the brand’s big ad blitz with multiple celebrities is a well-thought-out move or just lazy marketing

Misbaah Mansuri Nov 4, 2019 8:05 AM