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Columbia Pacific Communities Positive Lockdown?blur=25

The idea behind the #PositiveLockdown series is to help seniors stay physically and mentally active and healthy during the COVID-19 lockdown

exchange4media Staff 18 hours ago

akshay kumar?blur=25

The campaign cites data to show how mainstream media tends to overlook fire accidents, which causes more deaths than any other catastrophe in the country

exchange4media Staff Mar 31, 2020 10:00 PM

marcom?blur=25

The agency will be responsible for all the ideation, planning, execution and implementation of Vertel’s integrated marketing communications

exchange4media Staff Mar 31, 2020 3:09 PM

social distancing?blur=25

From changing logos to offering home-delivery services, brands have scored long-term brownie points with short-term risky counterintuitive messaging, say experts

Shreshtha Verma Mar 31, 2020 8:33 AM

#ClapKaroNaa?blur=25

The campaign received an overwhelming response with more than 112978 impressions and 112856 likes

exchange4media Staff Mar 29, 2020 10:00 AM

anand a?blur=25

Guest Column: Anand A, the Regional Head (South), Big Trunk Communications, outlines how brands can craft a diversified digital marketing strategy

Anand A Mar 27, 2020 8:35 AM

Radio City?blur=25

The move will not only enable Radio City to become a reliable platform for COVID-19 information but also help its clients cut down on ad expenditure

exchange4media Staff Mar 24, 2020 8:20 AM

abp?blur=25

The channel initiated the #CoronaKoDhoka campaign, which saw participation from Kapil Dev and Smriti Irani

exchange4media Staff Mar 23, 2020 10:32 AM

WooHoo OOH Namaste?blur=25

The campaign urges people to wash their hands and avoid physical contact due to the outbreak of COVID-19

Anjali Thakur Mar 23, 2020 8:18 AM

grand slam fitness?blur=25

Under the campaign, Grand Slam will be giving away 1000 giveaways to the fitness enthusiast

exchange4media Staff Mar 22, 2020 10:00 AM

AltBalaji?blur=25

The OTT platform has started a social media campaign, reminding people to log into ALTBalaji and binge-watch their shows

exchange4media Staff Mar 21, 2020 8:45 AM

RED FM?blur=25

The campaign involves various RJs doing 20-second speed links in their shows with an alarm that highlights the importance of hygiene

exchange4media Staff Mar 20, 2020 4:15 PM

Duroflex?blur=25

The campaign also garnered major impressions with over 4.2 million engagements

exchange4media Staff Mar 17, 2020 6:45 PM

sugar?blur=25

The cosmetic brand's digital activity saw 5600+ posts on Instagram, using #BetterWithHer and reached approx. 7.7K + people

exchange4media Staff Mar 17, 2020 4:15 PM

HDFC Life and mCanvas?blur=25

Experiential storytelling ad platform, mCanvas has created an interactive mobile-led ad campaign for HDFC Life using real-time face and speech recognition technology

exchange4media Staff Mar 17, 2020 10:56 AM

medibuddy?blur=25

The campaign 'Health Check #KarwayaKya?', which comprises light-hearted videos, takes a dig at the silly excuses people make to evade a visit to the doctor

exchange4media Staff Mar 16, 2020 2:37 PM

W?blur=25

The newly launched 'I am Awake' campaign not only talks about the need to make responsible choices towards fashion but also about the concept of responsible living

exchange4media Staff Mar 16, 2020 12:27 PM

Likee Holi Ad?blur=25

With Likee’s virtual Holi celebrations, people enjoyed the festivities of Holi without any risk or fear, making it a truly ‘happy’ Holi for all

exchange4media Staff Mar 14, 2020 1:29 PM

NEONS OOH Awards 2020?blur=25

The NEONS OOH Conference and Awards were held on March 12 and 13 at the Taj Santacruz, Mumbai

exchange4media Staff Mar 14, 2020 10:18 AM

NEONS OOH Works?blur=25

At the NEONS OOH Conference, Posterscope India's Fabian Trevor Cowan, Madison Media's Ramesh Bhaskaran, Signpost India's Rahul Mago, presented case studies that explored the efficacy of the OOH medium

exchange4media Staff Mar 14, 2020 8:57 AM