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Prior to joining Britannia, Rejin was working as the Global Chief Information Officer at Wipro Enterprises
e4m Staff Sep 8, 2026 12:51 PM
Pandey began his career in digital marketing, helping organisations build visibility and generate demand through emerging online platforms
e4m Staff Sep 8, 2026 12:36 PM
Avnish Kumar Mishra has rejoined the organisation as Chief Reporter in Lucknow
e4m Staff Sep 8, 2026 10:25 AM
As OTT platforms compete for attention, OOH is emerging as more than a media buy, with launches designed to travel from the street to social
Sandhi Sarun Sep 8, 2026 9:36 AM
Industry body discussions flag a future where FAST expands FTA universe while pay-TV & subscription channels migrate to open-internet CTV
Imran Fazal Sep 8, 2026 9:31 AM
Industry experts say D2C specialists can accelerate execution, but the brand must continue to own the consumer & data, retain ownership of the proposition and organisational learning
Shantanu David Sep 8, 2026 8:48 AM
As ChatGPT ads go live in India, marketers are drawing a hard line between paid placement and earned AI recommendation, and racing to earn it
Aryendra Khan Sep 8, 2026 8:46 AM
The Lokmat Media Group Executive and Editorial Director will succeed Vivek Gupta of Sanmarg
Ruhail Amin Sep 7, 2026 12:59 PM
US military is disabling mobile advertising IDs after reports that commercial location data was used to track personnel in the Middle East; exposes how ad targeting infra can be a surveillance tool
Shantanu David Sep 7, 2026 8:58 AM
The earlier revenue department methodology had resulted in potential demands of nearly Rs 2.5 lakh crore across the sector
Imran Fazal Sep 4, 2026 9:24 AM
With IRS stalled, BARC ratings disrupted, no common OOH currency & radio seeking relevance, measurement gaps are making traditional media harder to justify - pushing ad dollars towards digital
Kanchan Srivastava Sep 3, 2026 8:58 AM
The investment will accelerate WLDD’s technology, creator network, owned-media platforms and brand-building capabilities
e4m Staff Sep 2, 2026 12:49 PM




































