Prachi Kaushik joins Schneider Electric as DGM - Corporate Communications

Prachi Kaushik has joined Schneider Electric as DGM - Corporate Communications, taking on a new communications mandate with the global energy technology company.

In her new role, Kaushik will drive corporate narratives and shape conversations around Schneider Electric’s work at the intersection of electrification, automation and digital intelligence. She will work closely with the leadership team to develop strategic, creative and insight-driven communication programmes aligned with the company’s business priorities.

Announcing the move on LinkedIn, Kaushik said, “A new chapter, a much bigger canvas, and the same old love for a powerful story.

Last week, I joined Schneider Electric as DGM - corporate communications to drive narratives and shape conversations for a global energy technology leader driving the convergence of electrification, automation, and digital intelligence.

What drew me here is the sheer breadth of what the brand does, they electrify, automate, and digitalise industries, businesses and homes, driving efficiency and sustainability across the board. Well, that makes for a fascinating communications brief.

I moved on from Signify with a bag full of experiences, lifelong friendships and the knack for what a strong reputation, a compelling narrative and a good story can do.

Now, a new set of stories, and a whole lot to build with the team.”

Elaborating on her new mandate, Kaushik said, “As the DGM - corporate communications at a Schenider Electric I drive a focused agenda to build a series of strategic, creative and insight-driven communication modules working in tandem with the leadership team across the board.”

Kaushik moves to Schneider Electric after her stint at Signify. Previously, she held communications leadership roles at Haier and OPPO India, building experience across corporate communications, brand storytelling and reputation management.