pr-industry
In her new role, Kapoor will oversee strategic planning, media relations, brand reputation, crisis communication, celebrity and influencer partnerships, and integrated campaign development
e4m Staff Aug 7, 2026 12:11 PM
The mandate also includes PR for its leading brands Mansion House and Imperial Blue
e4m Staff Aug 5, 2026 11:20 AM
Media Mantra becomes first Indian independent PR firm to expand to Australia
Manish Sharma, PR Entrepreneur, Co-Founder of Key Communications explores how the communications profession is evolving beyond generating headlines to becoming a strategic business function
Manish Sharma Jul 24, 2026 4:40 PM
The mandate will focus on strengthening AU’s brand narrative, amplifying its growth story, showcasing its customer-centric and digital-first approach
e4m Staff Jul 21, 2026 12:09 PM
On World PR Day 2026, Raima Singh, Founder & CEO of Oak & Ivy Creative, shares her views on the evolving relationship between AI and PR, and what it signals for the industry's future
Raima Singh Jul 16, 2026 6:40 PM
Bhaskar Tare, Director, Gloocal Communications Pvt. Ltd., shares his learnings from the profession and reflects on the enduring pillars of PR on World PR Day 2026
Bhaskar Tare Jul 16, 2026 6:36 PM
Is Strategic PR really in its Golden Age, or is its biggest test still ahead? exchange4media spoke to India's communications leaders to find out
Ritika Upmanyu Jul 16, 2026 1:08 PM
exchange4media wishes Sunil Gautam a very happy birthday and celebrates a remarkable legacy that continues to inspire India's communications fraternity
e4m Staff Jul 13, 2026 9:31 PM
The partnership will focus on helping FlixBus build awareness, trust, and market adoption as it scales its intercity mobility network across India
This partnership marks a continuation of Confiance's growing focus on building category-defining narratives for India's emerging consumer brands
e4m Staff Jul 6, 2026 11:57 AM
Guest Column: Ganapathy Viswanathan, Communication Consultant & Author, says India’s PR industry is evolving from media relations to strategic biz counsel, with ideas and innovation driving its future
Ganapathy Viswanathan Jul 6, 2026 8:06 AM
The survey is conducted by Ipsos and PRCAI in collaboration with Astrum Reputation Advisory, capturing insights from consultancies and corp comm teams, and mid to senior level industry professionals
During her tenure, Simon played a pivotal role in shaping Airtel's communications strategy, delivering cohesive and targeted messaging across diverse media platforms
e4m Staff Jun 26, 2026 4:53 PM
Prior to joining Ogilvy, she served as Vice President and Lead – Luxury & Lifestyle at MSL Group India
e4m Staff Jun 18, 2026 11:46 AM
Guest Column: Ganapathy Viswanathan, Independent Communication Consultant & Author, explores the growing influence of AI across the communications landscape
Ganapathy Viswanathan Jun 3, 2026 9:12 AM
The 6th edition of e4m PR & Corp Comm Women Achievers Summit 2025 brought together women entrepreneurs and industry leaders who discussed how entrepreneurship is rapidly evolving in India
e4m Staff May 29, 2026 1:42 PM
At the e4m PR & Corp Comm Women Achievers Summit 2025, the session explored the defining role of mentorship and how it continues to shape professionals, leadership journeys, and workplace cultures
e4m Desk May 29, 2026 12:29 PM
Prior to joining KKR, Parekh was associated with Welspun One, where she served as Head of Corporate Communications and Public Relations
e4m Staff May 29, 2026 11:46 AM
Industry leaders explored who will own the narrative in 2030 and discussed how AI, decentralised content creation, communities, and evolving human behaviour are reshaping the future of communication
e4m Staff May 28, 2026 2:08 PM
She brings decades of experience in corporate communications, sustainability, and stakeholder engagement across some of India’s largest conglomerates and multinational companies
e4m Staff May 28, 2026 1:23 PM
Prior to this role, Kapil spent over 12 years at Ford Motor Company, where he served as Head of Communications, India
e4m Staff May 22, 2026 2:04 PM
With the launch, Mahapatra joins a growing list of senior communications leaders moving into entrepreneurial ventures
e4m Staff May 19, 2026 6:43 PM
Prior to joining APCO, Chowdhury served as Advisor Outreach at Ashoka University
e4m Staff May 14, 2026 6:12 PM
Garg had joined Weber Shandwick in January 2026 from Adfactors PR, where he spent over six years and was part of the firm’s senior leadership team
e4m Staff May 14, 2026 11:23 AM
The listing shows the shift in India’s comms industry, where firms are increasingly moving to become full-scale business and reputation partners for brands
e4m Staff May 11, 2026 5:54 PM
Dr. Suresh Gaur, PR Guru decodes the many hats of PR and the art, strategy, and influence behind each one
Dr. Suresh Gaur May 11, 2026 1:19 PM
The jury meet of the 6th edition of PR & Corp Comm Women Achievers Awards will honor women leaders who have been shaping the industry through their incredible work
This National PR Day, industry leaders decode the transformation of PR in India; its growing influence, expanding mandate, and what lies ahead
Ritika Upmanyu Apr 21, 2026 11:50 AM
The Good Edge will lead corporate communications, media relations, public affairs, corporate reputation management, and crisis management for Westlife Foodworld
e4m Staff Apr 16, 2026 5:43 PM
Baldev Raj operates at the intersection of high-stakes reputation management and strategic business growth
e4m Staff Apr 15, 2026 12:38 PM
As it marks #18SaalBemisaal, Kaizzen’s focus remains on strengthening its integrated capabilities, expanding into newer markets, and building future-ready communication solutions
e4m Staff Apr 13, 2026 3:57 PM
80 dB will partner with Smytten to amplify visibility, strengthen corporate reputation, and build stronger awareness
e4m Staff Apr 13, 2026 3:50 PM
As India’s foremost image strategist, Dilip Cherian turns 70, we celebrate his legacy, ideas, leadership, perception, and public trust across sectors
e4m Staff Apr 10, 2026 9:59 AM
The new structure brings communications teams in Japan, Europe and the America into a single global network reporting to chief communications officer Lavanya Wadgaonkar
Previously, Shaheen was associated with Globale Media as Head – PR and Marketing
e4m Staff Apr 1, 2026 10:53 AM
Guest Column: Ganapathy Viswanathan, Independent Communication Consultant & Author, explains the importance of planning in the PR function, potential gaps, and what needs to be done to do well
Ganapathy Viswanathan Mar 20, 2026 11:19 AM
Soumitra Maity, Head - PR & Comms, ShareChat & Moj discusses his journey in communications, AI’s impact on the industry, crisis management, executive visibility, startup communications, and more
Ritika Upmanyu Mar 12, 2026 2:49 PM
Singh will manage the firm’s engagement with government bodies and PSUs, while driving revenue growth through government’s various ICE programs
e4m Staff Mar 11, 2026 10:54 AM
Before joining vivo India, Channana worked with global communications firms including MSL and Archetype
e4m Staff Mar 10, 2026 2:21 PM
She will be working with with Jane Lin-Baden and the broader APAC leadership team at the advertising and communications network
Today, on her birthday, we celebrate Jyoti Rai, a communicator who continues to use her voice to strengthen communities and create meaningful change
e4m Staff Feb 26, 2026 11:47 AM
The mandate will focus on reinforcing Gourmet Popcornica’s corporate reputation and leadership positioning across product quality, supply reliability, and farmer impact
e4m Staff Feb 25, 2026 11:13 AM
Siddharth Panicker has been named Head of Edelman’s Mumbai office, while Karthy Prasanna takes on the role of Head of the firm’s Bengaluru office
e4m Staff Feb 21, 2026 9:59 AM
He joins BigTrunk after an extensive tenure at Zee Entertainment Enterprises (ZEEL), where he most recently served as Head of Non-Fiction Content for Zee TV
e4m Staff Feb 17, 2026 10:50 AM
In this e4m Love x PR & Comms feature, Noopurr R. Chablani writes about discovering PR through her love for stories and why creativity, strategy, and grit are what truly sustain this profession
Ritika Upmanyu Feb 13, 2026 4:46 PM
e4m Love x PR & Comms features Mrinall Dey's story of falling unexpectedly in love with PR and staying committed to the craft
Ritika Upmanyu Feb 13, 2026 3:15 PM
In this edition of e4m Love x PR & Comms, Deeptie Sethi, Global Communication Specialist and CEO, PRCAI, pens a deeply personal note to her profession and appreciate its power to shape the realities
Ritika Upmanyu Feb 13, 2026 12:45 PM
With Zacharia James and Rishi Seth coming on board, Girish Balachandran outlines the agency’s next phase of growth
Ritika Upmanyu Feb 12, 2026 5:32 PM