I fell in love with PR for the purpose, intent, clarity, and trust

e4m Love x PR & Comms features Mrinall Dey's story of falling unexpectedly in love with PR and staying committed to the craft

e4m by Ritika Upmanyu
Published: Feb 13, 2026 3:15 PM  | 1 min read
Mrinall Dey
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The best love stories are the most unexpected ones, and the same is true for work. You stumble into a role and somewhere between the deadlines and the discoveries, it becomes the best decision you never consciously made. When a profession is truly meant for you, it has a way of circling back. Even if you drift. Even if you outgrow an earlier version of yourself. It waits, until you’re ready to claim it fully. And once you do, something shifts. The chaos no longer feels overwhelming; it feels energising. The long hours become purposeful. You don’t just work in it, you belong to it.

In this Valentine Week edition of e4m Love x PR & Comms, Mrinall Dey, Senior Communications Consultant, writes about staying in love with PR. His letter indicates that PR rewards those who hold steady on ethics, who remain endlessly curious, and who never underestimate the intelligence of their audience.

Published On: Feb 13, 2026 3:15 PM