flix
Explore this week's standout ad campaigns from Flipkart, Google, and more, showcasing creativity, humour, and a courtroom clash in the advertising world.
Aryendra Khan Aug 22, 2026 10:03 AM
As Netflix moves deeper into the creator economy, YouTube is reportedly offering multimillion-dollar deals to retain top creator talent
e4m Staff Aug 21, 2026 3:28 PM
From Netflix's early K-drama push to Prime Video's CJ ENM partnership, platforms are turning to Korean content to deepen engagement; as local originals turn costlier, global IP next competitive moat
Kanchan Srivastava Aug 17, 2026 8:48 AM
For India's OTT industry, accessibility is increasingly becoming a competitive advantage rather than simply a regulatory obligation
Imran Fazal Aug 10, 2026 9:11 AM
Kiran Desai served as Vice President - India General Counsel at Netflix
He previously served as APAC Chief Strategy Officer at IPG Mediabrands
e4m Staff Jul 29, 2026 8:26 AM
As streaming consolidates around a handful of giants, independent OTT platforms are discovering that survival may depend on owning communities, intellectual property and cultural relevance
Kanchan Srivastava Jul 20, 2026 8:32 AM
Netflix has posted operating income of $4.2 billion, up 11% from a year earlier
e4m Desk Jul 17, 2026 11:53 AM
She held communications leadership roles for several brands, including Netflix India, Vogue India, Lakmé Salon, Audible India, and others
e4m Staff Jul 15, 2026 11:25 AM
The partnership will focus on helping FlixBus build awareness, trust, and market adoption as it scales its intercity mobility network across India
Netflix won 6 wins in Content category and 11 wins in Talent category
e4m Desk Jun 11, 2026 10:19 PM
Jay Hoag has been on the Netflix board since 1999 and the lead independent director for more than a decade
Divya Rao has previously held roles at Netflix, TikTok, and ByteDance
e4m Staff Jun 4, 2026 12:14 PM
RCB's IPL 2026 triumph extended beyond cricket, sparking a wave of moment marketing as brands tapped into the celebratory buzz online
Shalinee Mishra Jun 1, 2026 8:14 AM
Rao has previously worked with TikTok, Eros International PLC and MissMalini Entertainment Pvt Ltd, among others
e4m Staff May 16, 2026 9:11 AM
Huria most recently served as Digital Marketing Lead – YouTube Creators India
e4m Staff Apr 29, 2026 12:52 PM
After walking away from Warner Bros. Discovery, Netflix sharpens focus on advertising, live programming, content ownership and ARPU; India could be a key testbed for its next growth phase
Kanchan Srivastava Apr 20, 2026 9:10 AM
Revenue for the quarter rose 16% to $12.3 billion, driven by a mix of subscriber growth, price increases and a rapidly scaling ads business
e4m Staff Apr 17, 2026 8:26 AM
The streaming company has delinked the departure of Reed Hastings from the unsuccessful bid of Warner Bros
e4m Staff Apr 17, 2026 8:10 AM
The streaming platform has collaborated with the franchise to release a parody-led digital film inspired by Rohit Sharma’s viral meme, “Garden mein aaya hai kya?”
e4m Staff Apr 11, 2026 11:05 AM
Smartphone users in India are expected to grow nearly 20% to 885 million by FY28, supporting streaming growth
e4m Staff Apr 10, 2026 12:41 PM
The account is currently with Wavemaker—part of advertising conglomerate WPP
Imran Fazal Apr 7, 2026 1:59 PM
The court has ordered the streaming giant to reimburse affected customers
The company's ad-supported tier will now cost $8.99 a month, compared with $7.99 earlier
Netflix finished as the runner-up at the 2026 Oscars, taking home seven awards
e4m Staff Mar 16, 2026 1:29 PM
Guest Article: Ananay Jain – Partner & National Media & Entertainment Industry Leader – Grant Thornton Bharat explore the rising issues in the DTH industry, what changed, and what the future holds
Ananay Jain Mar 10, 2026 11:51 AM
Huot moves to Netflix from dentsu where she was the SVP, Global Gaming Strategy
As per reports, both Zee Café and &Flix will be repurposed into sports channels
Paramount agreed to acquire WBD for $110 billion, or $31 per share, after Netflix chose not to increase its bid
In his first interview since exiting the race, Netflix Inc Co-CEO Ted Sarandos said in a recent interview that the decision was pre-determined
Warner Bros. Discovery informed Netflix that its board has deemed Paramount Skydance’s latest bid a ‘Superior Proposal’ under the companies’ existing merger agreement
e4m Staff Feb 27, 2026 7:32 AM
The revised proposal also includes a daily ticking fee equal to $0.25 per quarter beginning after September 30, 2026
e4m Staff Feb 26, 2026 8:15 AM
While the WBD Board of Directors considers Paramount's revised proposal, Paramount will continue to maintain its previously announced tender offer
e4m Staff Feb 25, 2026 7:39 AM
According to the latest WARC Media Platform Insights report, Netflix’s advertising revenue surpassed $1.5 billion in 2025
e4m Staff Feb 24, 2026 7:58 PM
Paramount Skydance has reportedly made a higher offer than its earlier $108.4 billion, or $30-per-share, bid
e4m Staff Feb 24, 2026 8:09 AM
Media reports indicate that the US antitrust review period for Paramount’s $108.4 billion offer for Warner Bros Discovery concluded on 19 February
e4m Staff Feb 21, 2026 8:42 AM
The WBD Board has also elected to proceed with convening its special shareholder meeting on March 20 to seek approval of the Netflix merger
e4m Staff Feb 18, 2026 3:20 PM
Prior to joining Tinder, Srirungruangdeja was with Netflix as Head of Marketing – Thailand
Members of Warner Bros. Discovery’s board are said to be reviewing whether Paramount’s revised offer could lead to a better outcome for shareholders
e4m Staff Feb 17, 2026 8:13 AM