Gear up for an intriguing session by Li, CEO, APAC, OMD, on ‘Reigniting the creative spark’ in the age of technology and AI

Noel Dsouza Sep 19, 2019 8:33 AM

The theme for the September 24 event is Creativity First: Brand Engagement in the Connected Era. Stephen Allan, Chairman & CEO, MediaCom; Charles Frump, MD, Volvo Auto India, to be keynote speakers

Misbaah Mansuri Sep 11, 2019 8:05 AM

Dash, President, India & Middle East, Tata Global Beverages, spoke on ‘Tata Tea keeping human at the center - the new heart of brand engagement’

exchange4media Staff Jul 20, 2019 8:54 AM

Several brands also participated in the reader connect event

exchange4media Staff Jul 15, 2019 12:35 PM

Brand leaders share insights on how to create an impactful consumer connect through brand advocates

Noel Dsouza Jul 15, 2019 8:49 AM

Guest Column: Nikhil Arora, VP & MD, GoDaddy India, takes us through the key elements of building an online presence and how they can help an emerging sports brand

Nikhil Arora Jul 11, 2019 8:57 AM

This campaign has performed 71% better than similar campaigns

exchange4media Staff Jun 25, 2019 1:02 PM

At TechManch 2019 digital marketing conference, influencers will engage in a panel discussion on 'The State of Influencer Marketing and the Way Ahead'

exchange4media Staff Jun 19, 2019 3:18 PM

Netcore Smartech's AI-powered support & expert guidance will help The Star Online to overcome technological limitations and drive hyper-personalized marketing campaigns

exchange4media Staff Jun 17, 2019 5:40 PM

Baertels, President (acting), BMW Group India, spoke to exchange4media about the future strategies for capturing the market, plans drafted for achieving the desired result in this quarter and more

Shweta Raaj Singh Jun 10, 2019 8:04 AM

Menon, Head-Royal Challengers Bangalore (RCB) & New Business at Diageo India, spoke on the topic ‘Royal Challengers Bangalore: Building a Connect with Fans & Brands’

exchange4media Staff May 31, 2019 8:22 AM

Kaur will oversee the delivery of Analytics offerings and drive the growth for India business

exchange4media Staff May 27, 2019 1:14 PM

The retail giant will use CleverTap’s customer lifecycle management platform to drive successful online and in-store user engagement and retention strategies

exchange4media Staff Apr 17, 2019 3:33 PM

Panel of industry experts discuss the trends, opportunities and the growing scope of monetisation and engagement, amongst other things in OTT space

exchange4media Staff Nov 5, 2018 9:25 AM

Business leaders discuss what defines brand advocates and how it can be the mantra of success

Apeksha Mishra Jul 24, 2018 8:53 AM

Ali Hussein talks about the platform's consumer engagement strategy, relationships with telco-partners and what made the 40-year-old film company want to march in the OTT space

Misbaah Mansuri Jul 17, 2018 8:54 AM

WebEngage will power Goibibo's user and partner engagement strategy and execution.

exchange4media Staff Jul 6, 2018 5:54 PM

Samsung is shunning ads focussed on features to tell stories about the people it serves in India

Venkata Susmita Biswas Sep 20, 2017 7:48 AM

The offline expansion marks the next phase of growth for the brand as well as deeper engagement with customers

exchange4media Staff Jul 8, 2017 3:10 PM

Partners with mobile attribution companies TUNE, Adjust, AppsFlyer and Kochava to launch unified Outbrain Dashboard and connect data for smart optimisation

exchange4media Staff Jun 30, 2017 11:04 AM