engagement
Brand leaders share insights on how to create an impactful consumer connect through brand advocates
Guest Column: Nikhil Arora, VP & MD, GoDaddy India, takes us through the key elements of building an online presence and how they can help an emerging sports brand
At TechManch 2019 digital marketing conference, influencers will engage in a panel discussion on 'The State of Influencer Marketing and the Way Ahead'
exchange4media Staff 19-June-2019
Netcore Smartech's AI-powered support & expert guidance will help The Star Online to overcome technological limitations and drive hyper-personalized marketing campaigns
exchange4media Staff 17-June-2019
Baertels, President (acting), BMW Group India, spoke to exchange4media about the future strategies for capturing the market, plans drafted for achieving the desired result in this quarter and more
Shweta Raaj Singh 10-June-2019
Menon, Head-Royal Challengers Bangalore (RCB) & New Business at Diageo India, spoke on the topic ‘Royal Challengers Bangalore: Building a Connect with Fans & Brands’
exchange4media Staff 31-May-2019
Kaur will oversee the delivery of Analytics offerings and drive the growth for India business
exchange4media Staff 27-May-2019
The retail giant will use CleverTap’s customer lifecycle management platform to drive successful online and in-store user engagement and retention strategies
exchange4media Staff 17-April-2019
Panel of industry experts discuss the trends, opportunities and the growing scope of monetisation and engagement, amongst other things in OTT space
exchange4media Staff 05-November-2018
Business leaders discuss what defines brand advocates and how it can be the mantra of success
Ali Hussein talks about the platform's consumer engagement strategy, relationships with telco-partners and what made the 40-year-old film company want to march in the OTT space
WebEngage will power Goibibo's user and partner engagement strategy and execution.
exchange4media Staff 06-July-2018
Samsung is shunning ads focussed on features to tell stories about the people it serves in India
Venkata Susmita Biswas 20-September-2017
The offline expansion marks the next phase of growth for the brand as well as deeper engagement with customers
exchange4media Staff 08-July-2017
Partners with mobile attribution companies TUNE, Adjust, AppsFlyer and Kochava to launch unified Outbrain Dashboard and connect data for smart optimisation
exchange4media Staff 30-June-2017
Guest Column: Bring trust in your hiring to build your employer brand: Nishant Parashar, engage4more
As potential employees keep shopping for better jobs, sustaining and hiring talent is now more important than ever, says theFounder and Director of engage4more
How did a sophisticated and mature science like Consumer Engagement, which itself is quite a vast subject, take a not-so-good turn?, mulls Grandhe
In just 32 matches, IPL 2017 has already garnered a cumulative reach of 363.9 million viewers as against 361 million viewers for the complete IPL 2016 edition
exchange4media Staff 05-May-2017
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