Vertoz introduces ‘One Vertoz Day’ as monthly culture initiative

Vertoz, an AI-Led advertising ecosystem, celebrated the inaugural of 'One Vertoz Day' on 7th August 2026, marking the beginning of a new monthly employee engagement and culture initiative across the organization.

Introduced from August 2026 onwards, One Vertoz Day is designed to bring employees across teams, regions and countries closer through a combination of knowledge-sharing sessions, interaction, and informal engagement. The initiative will be observed once every month, creating a dedicated space for employees to connect beyond their everyday roles and responsibilities.

The first edition brought together Vertoz employees for a series of knowledge-based sessions, interactive games, team activities and refreshments, with the objective of encouraging greater collaboration, productivity and stronger team bonding.

As part of the initiative, Vertoz has also distributed specially designed Vertoz T-shirts to employees across its offices and regions globally. Employees will wear the T-shirts once every month, creating a simple but visible expression of the shared identity that connects teams across locations.

The inaugural celebration also featured addresses by Hiren Shah, Founder & Managing Director - Vertoz, and Ashish Shah, Founder & CEO - Vertoz, who reflected on the company’s journey from its early beginnings to becoming an NSE-listed organization. They shared experiences from Vertoz’s growth journey, the challenges and opportunities that shaped the company, and the importance of its people in building the organization over the years.

Commenting on the initiative, Hiren Shah, Founder & Managing Director - Vertoz, said, “Vertoz has grown significantly over the years, but the foundation of that growth has always been our people. As we expand across markets, it becomes even more important to create opportunities for employees to connect, exchange knowledge and understand the larger journey they are part of. One Vertoz Day is our way of keeping that connection strong, irrespective of teams, roles or geographies.”

Reflecting on the company’s journey, he added, “From starting with an idea and a small team to becoming an NSE-listed company, every phase of Vertoz has been shaped by people who believed in what we were building. Our journey is a reminder that sustainable growth comes when people grow together with the organization.”

Ashish Shah, Founder & CEO - Vertoz, said, “As organizations grow, culture cannot be something that exists only in words. It has to be experienced consistently. One Vertoz Day gives us a recurring opportunity to learn from one another, interact beyond our immediate teams and strengthen the sense that, wherever we operate, we are working towards one shared vision.”

He further added, “The next phase of Vertoz will be driven by innovation and technology, but our ability to move forward as one organization will remain equally important. Initiatives like One Vertoz Day help us preserve that entrepreneurial spirit and collective ownership as we continue to scale.”

Through the monthly initiative, Vertoz aims to encourage cross-functional interaction, continuous learning and stronger interpersonal connections, while providing employees with an opportunity to step away from their regular routines and engage with colleagues in a more collaborative environment.

With employees working across different functions and geographies, One Vertoz Day reinforces the idea that while teams may have different responsibilities, markets and perspectives, they remain connected by a common organizational journey.

The initiative will now be celebrated once every month across Vertoz offices, with knowledge sessions and employee activities continuing to evolve over subsequent editions.