Watch industry leaders discuss the changing role of OTT in the new normal and need for quality content in the over-cluttered market

exchange4media Staff 1 day ago

Industry players say with the heralding of the festive season, brands will look to create influencer marketing campaigns and PR firms will be key in vetting of influencers

Nafisa Shaheen Sep 28, 2020 8:44 AM

In the first session of the media summit, Pioneer Consulting Asia-Pacific's Virat Patel & David Ratner explored the topic of emerging video trends in the times of COVID-19

exchange4media Staff Sep 18, 2020 9:09 AM

Garg, Director- Sales, Marketing & Service, HMIL discusses what the normal means for the brand, its new challenges and more

Nafisa Shaheen Sep 14, 2020 8:36 AM

Mariam Mammen Mathew, CEO, ManoramaOnline, in conversation with Nawal Ahuja, Co-founder, exchange4media Group

exchange4media Staff Sep 11, 2020 8:55 AM

Panellists presented their views on 'Enhancing the user experience in online education through quality digital content delivery 2.0'

exchange4media Staff Sep 4, 2020 8:59 AM

Panellists Anuja Mishra, Anil Viswanathan, Rana Barua, Vikram Sakhuja, Rajan Bhalla and Rajeev Beotra will share their thoughts

exchange4media Staff Sep 2, 2020 9:18 AM

The report recommends limiting first movers Facebook, Amazon, Uber and Google's control over data that has put startups at a disadvantage

exchange4media Staff Jul 13, 2020 5:27 PM

The association will give JioFiber customers access to Lionsgate Play’s blockbuster line up of Hollywood film franchises and other hit movies on JioTV+

exchange4media Staff Jul 8, 2020 2:13 PM

In a conversation with e4m, Issac John, Business Head- Digital (South Asia), Discovery, spoke about the channel’s OTT platform, Discovery+ and the importance of vernacular market in India

exchange4media Staff Jul 7, 2020 8:45 AM

YAAP's Influencer Marketing Outlook Report 2020 also revealed that 31.7% of influencers find video as the most impactful post format on social media

exchange4media Staff Jul 1, 2020 1:39 PM

Guest Column: Kaushik Izardar, Executive Director - EORTV Media, shares insights about the four new realities the OTT space will witness in the new normal

Kaushik Izardar Jun 29, 2020 3:41 PM

The virtual roundtable discussion will see thought leaders from edtech and e-learning companies sharing valuable insights

exchange4media Staff Jun 11, 2020 7:37 AM

The deal includes several titles that are premieres and marquee library titles that are huge box office hits

exchange4media Staff Jun 5, 2020 2:00 AM

Shivendra Gupta, EVP, Business Standard, explains their paywall model, the challenges that they faced in implementing it, and the way forward

Dipali Banka Jun 3, 2020 9:15 AM

The company said in a statement that by sharing ad revenue, Instagram wants to support content creators' investment on the platform

exchange4media Staff May 29, 2020 10:54 AM

Behl, Indian filmmaker & TV producer, speaks about the impact of the lockdown on content production, the shift from traditional filmmaking & TV production to OTT content making, and more

Ruhail Amin May 20, 2020 9:15 AM

Industry experts were speaking at e4m webinar powered by Myelin Foundry on 'Transforming Viewer Experience on OTT using Artificial Intelligence'

exchange4media Staff May 16, 2020 9:19 AM

According to Google's 'What is India searching for: Insights for Brands Report', people are using their time going digital to binge-watch, read, learn & seek new ideas during the lockdown

exchange4media Staff May 2, 2020 10:01 AM

PINKVILLA collected data from all the digital platforms to determine a content consumption matrix

exchange4media Staff Apr 24, 2020 7:24 PM