digital-content
Jesse Julka Takes Helm as CEO of Prakul Bakshi Events?blur=25

Julka brings more than 26 years of experience spanning entertainment, media, artist management, digital content and brand partnerships

e4m Staff Jul 11, 2026 7:52 AM

DoT’s TEC, BECIL partner to develop standards for D2M, IPTV and 5G Broadcast?blur=25

Beyond D2M, the two organisations will also collaborate on Digital Rights Management (DRM) technologies for IPTV and other digital content distribution platforms

e4m Staff Jul 9, 2026 9:17 AM

WAVES Transforms into a Creator-Centric Digital Platform?blur=25

The public broadcaster's recently updated content sourcing framework for WAVES introduces a streaming-minutes-based monetisation model and tightening of verification and compliance requirements

Imran Fazal Jun 30, 2026 8:39 AM

Mohini Chaudhuri Joins Billboard India as Content Strategy Director?blur=25

Mohini Chaudhuri has held roles across Spotify, Film Companion, The Times of India, and RPSG Digital Media

e4m Staff Jun 19, 2026 12:42 PM

Prasar Bharati's D2M project set for July RFP launch?blur=25

Supporters of D2M argue that the technology can complement existing streaming ecosystems by delivering high-demand content directly to devices

Imran Fazal Jun 19, 2026 9:00 AM

EY Submits Key D2M Roadmap to Prasar Bharati for Policy Review?blur=25

The development comes amid growing momentum within the government to establish a policy framework for D2M broadcasting

Imran Fazal Jun 10, 2026 8:13 AM

Kailashnath Adhikari: Celebrating a Legacy of Media and Policy Leadership?blur=25

Kailashnath Adhikari, MD of Sri Adhikari Brothers Network, who celebrated his birthday recently, has been strengthening the legacy of the Sri Adhikari Brothers Network while building newer verticals

e4m Staff May 28, 2026 2:09 PM

Fake News?blur=25

A three-tier grievance redressal mechanism for adherence to the Code of Ethics is also provided under the IT Rules

e4m Staff Dec 12, 2025 3:15 PM

Kiran mani?blur=25

Speaking at an event in Delhi, Kiran Mani, CEO-Digital, JioStar, highlighted the convergence of big and small screens, noting that connectivity will drive the next wave of growth

e4m Staff Jan 16, 2025 6:25 PM

broadcast bill?blur=25

The revised Broadcast Services (Regulation) Bill, 2024 also introduces a broader regulatory framework for digital news, encompassing individual content creators

Tasmayee Laha Roy and Sonam Saini Aug 1, 2024 8:54 AM

digital bill?blur=25

The letter, addressed to I&B Minister Ashwini Vaishnaw, alleges that the consultation process excludes key public stakeholders, including digital media content creators and the general public

e4m Staff Jul 31, 2024 9:06 AM

abp?blur=25

Chaithania Prakash, Ardhra Sajan and Deepika Venkatachalam speak at ABP Network’s The Southern Rising Summit

e4m Staff Oct 12, 2023 7:23 PM

Nielsen?blur=25

DCR data will enable media publishers and agencies to understand digital content consumption and engagement

exchange4media Staff May 22, 2023 3:58 PM

OTT?blur=25

The report 'India Online Video Report: Analysis of Consumption, Content & Investment Trends' by Media Partners Asia studied digital content consumption in India in 2022 and Q1 of 2023

exchange4media Staff May 17, 2023 6:17 PM

media monk?blur=25

The remit will include a wide scope of digital and content work, from tech integration to creative ideation and content across all digital platforms

exchange4media Staff Jan 13, 2023 2:15 PM

Rajesh Pantina, InMobi?blur=25

Rajesh Pantina, Director, Marketing, APAC, InMobi, writes on how marketers today are re-evaluating their priorities and strategies to make a difference in this new era

Rajesh Pantina Mar 1, 2022 8:27 AM

ritesh?blur=25

The actor’s content will include genres like comedy, mimicry, and scene creation among others

exchange4media Staff Feb 22, 2022 4:38 PM

Kusha Kapila?blur=25

Today, we feature digital content creator Kusha Kapila in e4m's Influencer series where she shares her struggles, achievements and journey so far

Mansi Sharma Nov 29, 2021 8:47 AM

DoubleVerify Logo?blur=25

In acquiring OpenSlate, DoubleVerify brings together two objective, third-party measurement platforms – both of which are ad-server agnostic

exchange4media Staff Nov 10, 2021 12:31 PM

influencer?blur=25

Experts also raised concerns about the guidelines' impact on micro & nano influencers and celeb endorsers

Mansi Sharma May 28, 2021 9:24 AM

verse?blur=25

The acquisition is in line with VerSe Innovation's aim to build the largest digital media platform to serve unmet content needs

exchange4media Staff Mar 10, 2021 11:13 AM

digital?blur=25

Part-II of these Rules shall be administered by the Ministry of Electronics and IT, while Part-III by the Ministry of Information and Broadcasting

exchange4media Staff Feb 25, 2021 4:47 PM

OTT?blur=25

The new set of rules will have wide-ranging implications for social media, digital news and OTT platforms

exchange4media Staff Feb 25, 2021 1:54 PM

Hungama Digital Media?blur=25

The content creation cost for the fiscal under review has jumped to Rs 23.68 crore compared to Rs 5 crore in FY19

Javed Farooqui Jan 29, 2021 8:33 AM

MX TakaTak?blur=25

With an aim to provide its talented set of content creators with new, exciting content opportunities, the platform is looking forward to more such active and relevant associations

exchange4media Staff Jan 28, 2021 1:17 PM

YouTube Shorts?blur=25

YouTube CEO Wojcicki shared in a blog post that the platform is planning to expand Shorts to new markets, buoyed by its growth in India

exchange4media Staff Jan 27, 2021 1:55 PM

TikTok Logo?blur=25

TikTok CEO Vanessa Pappas and VP of Global Business Blake Chandlee informed that the downsizing will be carried out with immediate effect

exchange4media Staff Jan 27, 2021 12:39 PM

prasar bharti?blur=25

The agreement allows the telecast of DD India Channel on Hotstar in the UK, USA and Canada from Jan 22

exchange4media Staff Jan 25, 2021 9:02 AM

mirzapur?blur=25

An FIR was registered against the producers of Mirzapur for hurting religious sentiments and spoiling the image of Mirzapur

exchange4media Staff Jan 22, 2021 1:41 PM

shortstv?blur=25

With a catalogue of 1000+ regional films, the editor will pick out one language every month and feature the best short film in that language

exchange4media Staff Jan 21, 2021 12:52 PM

netflix?blur=25

Produced by Ronnie Screwvala’s RSVP Movies & Ashi Dua Sara’s Flying Unicorn Entertainment, the anthology film is directed by Tharun Bhascker, B.V. Nandini Reddy, Nag Ashwin, and Sankalp Reddy

exchange4media Staff Jan 21, 2021 11:59 AM

Manish Chopra?blur=25

Chopra, Facebook India Director and Head of Partnerships, speaks to e4m about FB Watch, plans for 2021, and future of video content in India

Javed Farooqui Jan 21, 2021 8:48 AM

Bhuvan Bam?blur=25

India’s most celebrated youth icon sets a record with 20 million subscribers and 3 billion collective views

exchange4media Staff Jan 20, 2021 12:25 PM

OTT?blur=25

The country's top five platforms YouTube, Disney+ Hotstar, Netflix, Amazon Prime Video and Facebook accounted for a combined 85% share of total revenues in 2020, according to the report

exchange4media Staff Jan 13, 2021 12:05 PM

TV?blur=25

The session titled ‘Content: Rise of On-Demand Models’ had four speakers and was moderated by Karan Taurani, VP, Elara Capital

exchange4media Staff Jan 12, 2021 9:04 AM

discovery+ new series?blur=25

This two-part special series reveals the extraordinary behind the scenes history of the White House Chiefs of Staff

exchange4media Staff Jan 11, 2021 6:12 PM

OTT?blur=25

At Elara Capital’s recently hosted VIBES 3.0, panellists discussed the rise of 'on-demand models' in the OTT space

exchange4media Staff Jan 11, 2021 9:21 AM

the family man?blur=25

The motion posters for the show, featuring Manoj Bajpai and Samantha Akkineni, have been released

exchange4media Staff Jan 7, 2021 2:20 PM

OTT?blur=25

How a combination of low-cost mobile data, affordable smartphones, fresh content and lockdown induced boredom changed the game for OTT industry in the pandemic year

Javed Farooqui Jan 4, 2021 8:30 AM

MXTakaTak?blur=25

The Creator Fund will be open for all creators who consistently post original videos or have unique ideas for content across various categories

exchange4media Staff Dec 29, 2020 1:25 PM

AasthaBansal-WarnerMedia?blur=25

Aastha Bansal, on being in ‘e4m PR & Corporate Communications 40 under 40’ list, says, inspiring and motivating team members to take onus are some of the key factors that define a powerful leader

exchange4media Staff Dec 29, 2020 8:43 AM