content-marketing

The investment from GoQuest Media Ventures will allow the Digibooster team to grow the business by utilizing GQMV’s network of clients, industry connections and employees

exchange4media Staff 1 week ago

Sah, Innovation Lead- Creative & Technology, Isobar, talks about storytelling in the digital era, content marketing trends and more

Anjali Thakur 28-February-2019

In his new role, Deshpande will create and monetise sustainable and scalable IPs for the ever growing digital/OTT space for domestic and international markets.

Venkata Susmita Biswas 07-January-2019

December 31 will be his last working day at Mindshare India. Deshpande joined Mindshare in 2010 as Senior Director-Content at Mindshare Fulcrum.

Venkata Susmita Biswas 29-December-2018

Strategic Planner, IKEA India on the relevance of content marketing in the success of an organisation and key performance indicators for a content marketing campaign

exchange4media Staff 04-October-2018

The CMO spoke about the relevance of traditional medium and the transition of branded content over five years and how it has become sharper

exchange4media Staff 03-October-2018

Saxena, Vice President Digital Content Services, Vodafone Idea Ltd, speaks about content marketing campaigns and the role of technology in content marketing

exchange4media Staff 28-September-2018

Karthik Nagarajan of Wavemaker on content marketing campaigns, and how brand can capitalise on native advertising

exchange4media Staff 27-September-2018

Kranti Gada, Chief Operating Officer at Shemaroo Entertainment Ltd. speaks on how the digital platform has led to the rapid growth in content marketing

exchange4media Staff 26-September-2018

Gurmit Singh, Former VP & MD, Yahoo India shares his thoughts on content marketing campaigns

exchange4media Staff 25-September-2018

Ganguli, Head - Brand and Corporate Communications at ICICI Bank, talks about content marketing and how it defines marketing now

exchange4media Staff 24-September-2018

Warrier, Vice President Sales, India - Mirriad on content marketing and the key performance indicators for a content marketing campaign

exchange4media Staff 21-September-2018

Sunil Lulla, Group CEO, Balaji Telefilms Ltd. spoke about the transition of branded content, the key performance indicators for a content marketing campaign and more

Misbaah Mansuri 18-September-2018

Strategy Head, Zirca Digital Solutions listed out key aspects of a good content marketing strategy and performance indicators for successful campaign

exchange4media Staff 17-September-2018

Leading agencies such as The Glitch and Foxymoron have launched their own content studios, which will liaise with brands and content creators

Venkata Susmita Biswas 14-September-2018

Karan Gupta, MD, Zirca Digital Solutions shared his thoughts on detailed content-marketing strategy required for the success of most organisations

exchange4media Staff 13-September-2018

According to Rajesh Ramakrishnan, MD, Perfetti Van Melle India, content marketing is becoming an integral part of the overall mix. He speaks about the key aspects of a good content marketing strategy

exchange4media Staff 12-September-2018

CEO, India & SAARC, Godrej Consumer Products Limited talks about the evolution of content marketing and digital content

exchange4media Staff 11-September-2018

At exchange4media's Content Jam conference, experts discuss how content creators and brand owners are relying on digital data

exchange4media Staff 10-September-2018