Date-wise News
WPP - Microsoft?blur=25

Developed on Microsoft Azure, the cloud platform allows creative teams from across WPP’s global network to produce campaigns for clients, irrespective of their location

exchange4media Staff May 5, 2021 6:09 PM

Glad u Came - Richfeel?blur=25

The PR agency will overlook RichFeel’s media and brand enhancement duties by developing effective communication strategies to increase their public engagement

exchange4media Staff May 5, 2021 4:31 PM

Titan - Adlift?blur=25

As part of the mandate, AdLift will handle SEO and Content Marketing for Titan Watches, Titan Eye Plus and Fastrack Eyewear brands

exchange4media Staff May 5, 2021 4:24 PM

ZEE - SKF - GiveIndia?blur=25

The support will stem from the revenues garnered from the multi-platform release of the film ‘Radhe’ on 13th May 2021

exchange4media Staff May 5, 2021 3:42 PM

Havas Group?blur=25

Built from a consumer-first perspective, Meaningful Marketplaces provide a direct connection to trusted, influential, and engaging media curated by humans and never machines

exchange4media Staff May 5, 2021 3:22 PM


The Market Research Society of India is hosting 8 sessions at IMRD21, for the great work done by the community, as part of ESOMAR IMRD21 ‘Building a better future, through Insights’

exchange4media Staff May 5, 2021 3:13 PM

Donald Trump?blur=25

The platform ‘From the Desk of Donald J Trump' will allow the former US president to communicate directly with his supporters

exchange4media Staff May 5, 2021 2:27 PM


The proceeds will go towards relief efforts and procurement of including oxygen concentrators, BiPAP, and ventilators along with setting up oxygen plants across hospitals

exchange4media Staff May 5, 2021 1:42 PM

rohan rai?blur=25

Guest Column: Rohan Rai, Co-Founder, Kritter, writes about the ways in which unprecedented growth in online commerce will shape the retail media ecosystem

Rohan Rai May 5, 2021 12:35 PM

Mahesh Balasubramanian?blur=25

Balasubramanian takes over from Murlidhar Gangadharan who was with the company for 20 years

exchange4media Staff May 5, 2021 12:04 PM

bolo indya?blur=25

As part of the partnership, Bolo Indya users in Tier 3 and Tier 4 towns can get information about vaccination drives, precautionary updates, and other key measures taken by the government

exchange4media Staff May 5, 2021 11:51 AM


The consumer survey conducted on IPL addressed viewer sentiments on the tournament with respect to its venue and timing among other things

exchange4media Staff May 5, 2021 11:04 AM


Meenakshi Singh, Sanjay Singhal and Suman Singh are part of the network's restructured team

exchange4media Staff May 5, 2021 10:13 AM


Where many cricket fans expressed their disappointment, others welcomed the decision

exchange4media Staff May 5, 2021 9:14 AM


Sources say that with BCCI looking to postpone the games, it's early to gauge loss in sponsorship revenue, but the broadcaster will be paid by the advertisers based on the inventory consumed so far

Javed Farooqui May 5, 2021 9:11 AM


Industry watchers note that the suspension of IPL will have a huge impact on ad revenues with brands having to pull back campaigns and the overall market sentiment getting affected

Misbaah Mansuri May 5, 2021 8:51 AM

Vedix haircare range?blur=25

Vedix Business Head Jatin Gujrati shares that the brand will be expanding its digital sales channel further this year along with bringing 100+ new SKUs to the market

Mansi Sharma May 5, 2021 8:43 AM

e4m Play Streaming Media Conference & Awards 2021?blur=25

The who's who of Indian OTT industry will discuss trends and challenges that are impacting video & audio streaming space and the opportunities that lie ahead

exchange4media Staff May 5, 2021 8:28 AM