Rajneet Kohli announced as Jury Chair for e4m ICMA 2025

The much-awaited Indian Content Marketing Awards (ICMA) by the exchange4media Group is back with its tenth edition this year. The awards celebrate creativity, innovation, and effectiveness in content marketing by spotlighting campaigns that demonstrated exceptional storytelling and measurable impact. This year, the e4m ICMA jury will be chaired by Rajneet Kohli, Executive Director at Hindustan Unilever Limited.

Known for his strong leadership and extensive experience in the FMCG sector, Kohli brings a wealth of knowledge in brand strategy, consumer engagement, and innovative marketing practices. The other jury members include some of the renowned personalities, industry leaders and experts from the marketing, advertising, and media world. Some of the jury members are Manish Chopra, Chief Executive Officer, Sabyasachi; Ashish Rai, Chief Executive Officer, Decorative Paints at JSW Paints; Harish Kohli, President and Managing Director, Acer India; Jasvinder Kataria, Chief Executive Officer, Domestic Textiles - Aditya Birla.

As part of HUL's Aspire strategy, Rajneet is leading the expansion into new food and beverage categories by building trusted brands, product innovation and driving desirability at scale. Rajneet has over 28 years of experience with a strong track record of scaling up high-performance businesses and has been successful in shaping & executing winning strategies.

Previously, he served as CEO and Executive Director of Britannia Industries Ltd, where he expanded the company into new categories, drove innovation and digital marketing, and created significant shareholder value.

Earlier, as the President & Chief Business Officer of Domino’s Pizza, he scaled the business and led major digital and technology-led transformation. He also spent over a decade at The Coca-Cola Company, where he drove sales and marketing strategies, pioneered RGM, and spearheaded the Premium products division. He has previously also worked with Asian Paints and Color Steels, UK.

Rajneet is a thought leader and has held several leadership positions on Boards, CII & FICCI.

The Indian Content Marketing Awards aim to recognise outstanding achievements in content marketing across various sectors, media platforms, and strategic initiatives. The awards acknowledge the creativity, innovation, and effectiveness of content marketing campaigns executed by brands, agencies, and content creators.