White Rivers Media wins ‘Independent Agency of The Year’ award at ICMA 2024

The agency took home 5 golds, 5 silver and 2 bronze metals in various categories

e4m by e4m Desk
Published: Dec 18, 2024 9:44 PM  | 1 min read
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The exchange4media Group hosted the 9th edition of Indian Content & Marketing Awards (ICMA) at a spectacular award ceremony in Mumbai on December 18. At the star-studded awards night, White Rivers Media was awarded the ‘Independent Agency of The Year’ award for its creativity and excellence. A glittering group of luminaries from the advertising and marketing world gathered to celebrate the best in content marketing domain.

Apart from the key honour, the independent integrated digital marketing agency also won 5 gold metals, 5 silver and 2 bronze metals in various categories. Apart from White Rivers Media, the key awards of the night in the Platinum category were bagged by Hindustan Unilever (HUL) and Mindshare.

ICMA honours and celebrates path-breaking content marketing campaigns and individuals for their outstanding work and innovation. By honouring path-breaking ideas and exceptional execution, the awards set benchmarks for creativity and innovation, encouraging brands and content creators to craft memorable campaigns that resonate with diverse audiences.

The jury of ICMA 2024 was chaired by Rajneet Kohli, Chief Executive Officer & Executive Director, Britannia while the Co-Jury Chair was Dr. Annurag Batra, Chairman and Editor-in-Chief, BW BusinessWorld and Founder, exchange4media Group.

 

Published On: Dec 18, 2024 9:44 PM