celebrities
ASCI?blur=25

Despite ASCI's guidelines, ad violations have been at an all-time high. Experts list all the reasons from greed to ambiguity in the rules

Tanzila Shaikh Aug 23, 2023 9:23 AM

crypto?blur=25

Crypto brands have been using celebrity power to target the pulse of the youth and to penetrate deeper into the country

Kanchan Srivastava Jul 25, 2022 8:21 AM

IPRCCCA?blur=25

Panelists discussed 'How celebrities are brand custodians' at IPRCCCA 2021

e4m Desk Apr 12, 2022 8:58 AM

Starcom?blur=25

We bring to you a comprehensive list of the month’s most trending topics and moments as compiled by Starcom

e4m Desk Mar 12, 2022 9:39 AM

ASCI?blur=25

ASCI has constituted a panel of experts that will review ad scripts & advise endorsers if the claims being made by brands are misleading or not

Kanchan Srivastava Mar 9, 2022 12:39 PM

Starcom?blur=25

Starcom’s monthly report also highlights how important influencers and right celebrity endorsements are for brands

Mansi Sharma Nov 20, 2021 8:27 AM

female endorsements?blur=25

Education sector needs to address the white space and have women promoting their brands, opines the industry

Mansi Sharma Jul 29, 2021 8:52 AM

Dilip Kumar?blur=25

It was an exception for male film stars to endorse a brand between 50s and 80s

Mansi Sharma Jul 9, 2021 8:22 AM

Chingari - TrueFan?blur=25

The celebrity engagement platform has onboarded actors like Hrithik Roshan, Kareena Kapoor, Ranveer Singh and Tiger Shroff for personalised video calls with their fans

e4m Desk May 24, 2021 5:11 PM

Club Mahindra?blur=25

The online family travel game show will be hosted by celebrity artists Rohit and Manasi Roy

e4m Desk Jan 29, 2021 3:56 PM

CNBCTV18?blur=25

#2021ReadyWithCNBCTV saw experts from across the fields of finance, film-making & entertainment, food, sustainable living, literature and entrepreneurship

e4m Desk Jan 22, 2021 5:22 PM

Pongal - virtual celebration?blur=25

The news website has also conducted interviews with celebrities from the Tamil entertainment and film industry to see how the stars are planning to celebrate the festival

e4m Desk Jan 18, 2021 12:19 PM

Nickelodeon - Kids’ Choice Awards 2020?blur=25

2020 will witness 6 new and relevant categories for kids to vote for their favorite entertainers during the lockdown

e4m Desk Dec 31, 2020 10:55 AM

Joji George, Gonuts?blur=25

In a conversation with e4m, George, Co-Founder, GoNuts, talks about how the pandemic has impacted influencer marketing and their plans to overcome the challenges

Ruhail Amin Dec 21, 2020 9:12 AM

Zee TV - Indian pro music league?blur=25

The world’s first-ever music league will have six teams, by Shraddha Kapoor, Riteish Deshmukh, Govinda, Rajkummar Rao, Bobby Deol & Suresh Raina, representing different regions

e4m Desk Dec 18, 2020 2:12 PM

ads?blur=25

As per TAM Sports-IPL 13 Advertising Report, the overall count of sports celebrities doing endorsements in IPL 13 also grew 4.5 times over IPL 12

Sonam Saini Sep 28, 2020 9:33 AM

Nasha Photo Studio?blur=25

'Nasha Photo Studio' features prominent Bollywood celebrities in conversation with Radio Nasha RJs as they talk about their old photographs and revisit the memories around them

e4m Desk May 29, 2020 3:27 PM

helo?blur=25

The platform will provide users with a plethora of entertaining and educative / learning initiatives in 15 different languages through exclusive partnerships across industries

e4m Desk May 8, 2020 12:00 AM

i For India?blur=25

The social media network brought on board stars from around the world for its ‘I For India' concert, raising over Rs 4 crore for frontline workers and those impacted by the COVID-19 pandemic

e4m Desk May 4, 2020 5:57 PM

akshay kumar?blur=25

CHI scores celebrities based on their philanthropic activities, taking into account the amount donated, the stature of the celebrity & commensurate size of the donation, transparency, etc.

e4m Desk Apr 17, 2020 3:30 PM