birla-group
Industry chatter links the former Junglee Pictures president Shahani to the Aditya Birla Group’s content arm; company maintains silence
e4m Staff Apr 20, 2026 8:49 AM
After CEO Sameer Nair’s exit, speculations emerge around Applause Entertainment’s future, its content strategy and leadership
Kanchan Srivastava Apr 15, 2026 6:06 PM
It remains unclear who will take over Nair’s responsibilities or what his next move will be
Kanchan Srivastava Apr 13, 2026 4:09 PM
Upon completion of this transaction, the consortium will, through its ownership of RCSPL, acquire the rights to own and operate the IPL and WPL franchise
e4m Staff Mar 25, 2026 8:16 AM
Current CEO Sangeeta Tanwani will continue in her role until 30 September 2026
e4m Staff Mar 24, 2026 3:42 PM
The digital film ‘Dil Aise Eid Manaye’ has been conceptualised by Leo India
e4m Staff Mar 5, 2026 12:10 PM
Khanna earlier served as the Chief Marketing Officer at Raymond Limited’s Lifestyle Division
Ruhail Amin Feb 20, 2026 7:39 AM
He joins Raymond Lifestyle Limited from the Aditya Birla Group, where he most recently served as Chief Executive Officer – Cellulosic Fashion Yarn, Grasim Industries
e4m Staff Jan 19, 2026 4:27 PM
A veteran of ITC, Sahay has spent more than two decades with the conglomerate
e4m Staff Jan 14, 2026 4:36 PM
Aadyam Handwoven is a corporate social enterprise from the house of Aditya Birla
e4m Staff Dec 11, 2025 12:45 PM
BirlaNu releases its ‘Every Home is a Castle’ ad film, spotlighting the emotional pride of home-building while marking a bold tech-forward shift for the brand
Aryendra Khan Dec 9, 2025 2:27 PM
With a professional journey spanning more than three decades, Kakar has successfully bridged the worlds of advertising, financial marketing and corporate branding
e4m Staff Oct 31, 2025 10:47 AM
Rooted in the brand’s ‘Duniya Ko Rang Do’ philosophy, the film captures how beyond the rituals and lights, Diwali’s brightest glow comes from the people we call ‘family’
e4m Staff Oct 11, 2025 8:26 AM
Birla Opus Paints' Inderpreet Singh shares how the new brand disrupted the paint industry, turned its weakness into strength, boosted brand recall to 80% through smart media strategy, and more
Simran Sabherwal Sep 29, 2025 9:08 AM
The campaign has been conceptualised by DDB Mudra, with Madison handling the media update
e4m Staff Aug 12, 2025 3:22 PM
Before this role, Manish Chopra held a senior position at Shein India, a company backed by Reliance Retail
e4m Staff Jul 14, 2025 10:04 AM
Prior to this, Molly Jaiswal recently served as Deputy Vice President – Marketing at Impresario Handmade Restaurants
e4m Staff Jun 24, 2025 1:27 PM
The campaign takes a humorous approach to reflect how ECE Elevators guarantees smooth rides in life’s every journey
e4m Staff Nov 27, 2024 3:18 PM
The film spotlights the brand's latest collection which celebrates Indian craftsmanship
e4m Staff Aug 23, 2024 5:20 PM
The #JoJodeWohiSamajhdaar campaign talks of the need to ‘reuse, reduce, recycle and restore’
e4m Staff Jun 10, 2024 3:21 PM
Leo Burnett has been tasked with designing the brand architecture for the main brand – Birla Opus and driving the strategic, creative, and digital initiatives for their luxury and premium portfolio
e4m Staff Feb 26, 2024 10:05 AM
The bid for IPL 2024 title sponsorship rights is reportedly worth Rs 500 crore per year
e4m Staff Jan 15, 2024 6:46 PM
While Mindshare India walked away with Agency of the Year award, Aditya Birla Group was adjudged the Mobile Marketer of the Year
e4m Staff Nov 29, 2023 9:24 PM
In the pipeline are untold tales of iconic figures like Mahatma Gandhi, complexities of Rajiv Gandhi’s assassination and a gripping documentary on Indira’s Emergency
exchange4media Staff Aug 16, 2023 3:57 PM
At e4m TechManch, Pankaj Rai, Group Chief Data and Analytics Officer, Aditya Birla Group, delivered a leader session on the topic ‘Ensuring brand’s success through digital transformation’
exchange4media Staff Aug 9, 2023 6:09 PM
Prior to the elevation, Krishna was AVP - Corporate Marketing and Brand at the company
exchange4media Staff Aug 7, 2023 11:23 AM
The President & Head - Marketing, Ultratech - Aditya Birla Group, spoke on the power of TV in sports at the e4m TV First conference
exchange4media Staff Jan 25, 2023 1:57 PM
The partnerships are meant to draw Rs 1,500 crore-plus annual revenue run-rate over the next 12 months
exchange4media Staff Nov 28, 2022 3:30 PM
Beriwal has over 17 years of experience and prior to this she was with Aditya Birla Group for 5 years
exchange4media Staff Jun 13, 2022 11:42 AM
Conceptualized in line with the theme #freetobe, the campaign showcases the brand’s intent to revolutionize the way sarees are perceived
exchange4media Staff May 28, 2022 8:47 AM
The campaign ‘Sada Mast Raho' for the brand by Tarun Tahiliani & Aditya Birla Group challenges the social code of conduct prescribed for the groom at the wedding
exchange4media Staff Jan 12, 2022 12:45 PM
At the fifth edition of e4m Content Jam, Dang, Executive President, Head- Marketing, Aditya Birla Group, spoke about the company's adoption of a consumer-first strategy for content marketing
exchange4media Staff Oct 11, 2021 1:10 PM
Sharma was previously the Head of Digital Marketing at Aditya Birla Group
exchange4media Staff Jul 2, 2021 12:18 PM
At the second edition of e4m Health Communication Conference, panellists shared their best marketing lessons in the healthcare ecosystem during the pandemic
exchange4media Staff Jun 30, 2021 11:44 AM
IPRCCC: Shivakumar, Group Exec. President- Corporate Strategy & BD- Aditya Birla Group, delivered a session on the role of leaders in building trust
exchange4media Staff Feb 13, 2021 8:19 AM
Mpower is urging netizens to showcase their unique ways of creating this very own #Myndful5 space, by posting interesting images on their social media handles
exchange4media Staff Jan 18, 2021 1:51 PM
The campaign, being driven by influential fashionistas, urges the audience to engage and participate
exchange4media Staff Dec 22, 2020 4:58 PM












