In his previous role, Gandevia was working as President, Asia Pacific, and the Middle East with Fox Networks Group Asia for 14 years

exchange4media Staff Jan 12, 2021 10:00 AM

On Day 1 of e4m India Brand Conclave 2020, Kumar, Co-founder & MD, upGrad, speaks to Dr Annurag Batra, Editor-in-Chief, BW Businessworld and exchange4media

exchange4media Staff Dec 3, 2020 8:57 AM

exchange4media saw thought leaders convening for a panel discussion on ‘Technology and Content shaping the future of Business’ on Day one of Content Jam 2020

exchange4media Staff Nov 26, 2020 9:06 AM

On 25th& 26th November, a host of industry experts will share insights on how digital transformation has propelled the growth of content marketing

exchange4media Staff Nov 20, 2020 9:22 AM

The campaign by The Womb focuses on the dearth of seats for MBA degrees from ‘good’ universities

exchange4media Staff Oct 26, 2020 12:24 PM

Industry experts discuss whether ed-tech apps, who are some of the most active advertisers on TV today, will be fazed by educational institutions' decision to let students visit schools for guidance

Neeta Nair Sep 21, 2020 8:39 AM

The brand plans to ride high on IPL 2020 to reach out to Bharat to boost online higher education

exchange4media Staff Sep 14, 2020 6:09 PM

The brand aims to reach out to the 550Mn+ IPL viewers and accelerate the need for online higher education in India

exchange4media Staff Sep 14, 2020 2:47 PM

Conceptualised by The Womb, the TVC endorses climbing the corporate ladder the right way with upGrad

exchange4media Staff Aug 15, 2020 8:00 PM

The first of these campaigns, targeting working professionals looking to upskill for better career opportunities, is scheduled to be aired on digital platforms and on TV this month

exchange4media Staff Aug 12, 2020 3:13 PM

There will be a dedicated upGrad segment on VOOT featuring informative content on data science, blockchain, tech & management

exchange4media Staff May 28, 2020 4:17 PM

Discussing ‘Opportunities Amidst Adversity during COVID-19’ with upGrad founder Ronnie Screwvala, Shankar says the world will emerge stronger after this crisis

exchange4media Staff Apr 16, 2020 8:13 AM

The music video has an ensemble star cast of Radhika Apte, Vikrant Massey, Naveen Polishetty, Anto Philip, Fatima Sana Sheikh, etc. to name a few

exchange4media Staff Apr 13, 2020 10:00 PM

In addition to cup branding, CupShup also carried out other branding options like such as pedal lock were explored to generate brand awareness

exchange4media Staff Feb 27, 2020 12:16 PM

The campaign will be leveraged across TV, print and digital platforms

exchange4media Staff Feb 10, 2020 11:50 AM

The first phase of the association will include a marketing campaign targeted pan India across Tier 1 and Tier 2 cities across online and offline media

exchange4media Staff Jan 13, 2020 12:35 PM

upGrad is in the process of rolling out a Rs 100 crore pan-India marketing campaign

exchange4media Staff Jan 6, 2020 8:47 AM

Tatvic Analytics will strategize and implement data-driven marketing campaigns over upGrad's digital channels and programmatic space

exchange4media Staff Jan 3, 2020 3:45 PM

The core programme has been designed by experts from MICA with additional modules co-created with Adfactors PR

exchange4media Staff Aug 13, 2019 11:56 AM

Led out of Essence's Mumbai office, the account will be supported by key practice leads across communications strategy, data strategy, client analytics, media planning, media activation

exchange4media Staff Feb 13, 2019 11:26 AM