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Guest Column: Ganapathy Viswanathan, Communication Consultant & Author, shares how Sir Garry Sobers’ influence flowed naturally from competence, integrity, courage and an unwavering love for the game
Ganapathy Viswanathan 1 day ago
The final whistle sparked a wave of creative social media posts, from emotional storytelling and nostalgic callbacks to playful illustrations and clever brand integrations
Marcia joins Puma from Nike, where she most recently served as Vice President Merchandising Women’s EMEA
e4m Staff Jul 17, 2026 6:25 PM
Ad revenue of the company rose 10% as real estate, jewellery and FMCG fuel print growth
e4m Staff Jul 17, 2026 5:01 PM
Guest Column: Ganapathy Viswanathan, Communication Consultant & Author, decodes how luxury has moved from the fashion runway to the football pitch
Ganapathy Viswanathan Jul 17, 2026 9:15 AM
Google has been fined approximately $854,250; the tech giant has argued that it was protected by EU regulations that exempt online platforms from liability for content uploaded by third parties
Dr Annurag Batra on why India needs one measurement currency, why India's marketers should be the principal custodians of audience measurement, and more
Annurag Batra Jul 16, 2026 4:16 PM
The 2026 Commonwealth Games will take place in Glasgow, Scotland, from July 23 to August 2, 2026, and will be broadcast live on Sony Sports Network channels and streamed live on Sony
e4m Staff Jul 16, 2026 9:50 AM
Guest Column: As discretionary spending shifts from long-term asset ownership towards everyday indulgences, brands must rethink their campaigns and budgets, writes M. Gautham Machaiah
M. Gautham Machaiah Jul 15, 2026 2:17 PM
Jeff will continue to lead PR and comms for LEGO House while serving as the central communications lead for the wider LEGO Location-Based Experiences portfolio
e4m Staff Jul 15, 2026 11:27 AM
Among those present at the launch was Kerala Legislative Assembly Speaker Thiruvanchoor Radhakrishnan
e4m Desk Jul 15, 2026 11:25 AM
Hachette, Cengage, Elsevier and author Scott Turow have filed a proposed class action in New York, accusing Google of unlawfully using millions of copyrighted books to develop its Gemini AI models
e4m Staff Jul 15, 2026 11:18 AM
USL has posted a nearly 4% rise in consolidated revenue from operations to Rs 27,816 crore in FY26
e4m Staff Jul 15, 2026 10:02 AM
The notice has sparked legal questions over the extent of the ministry's powers but broadcasters say the intervention addresses a longstanding regulatory gap in tackling industrial-scale online piracy
Imran Fazal Jul 15, 2026 9:03 AM
Advertisers have quietly rebuilt their print planning playbook—combining ABC circulation data, proprietary market intelligence, consumer insights and business outcome metrics
Kanchan Srivastava Jul 15, 2026 8:57 AM
Guest Column: Mohit Mehra, Founder, MCode Ventures, explores why the next broadcast playbook will be written around fan experiences
Mohit Mehra Jul 14, 2026 7:12 PM
The impleaded entities include several of India's leading television networks, such as Zee Media, TV Today Network, ABP Network, Republic Media, Network18, Bennett Coleman & Co among others
Imran Fazal Jul 14, 2026 5:43 PM
He served as part of the hotel's finance leadership between September 2018 and December 2021
e4m Staff Jul 14, 2026 2:29 PM
Rohiet Ghildyaal, AVP of Business Development for APAC at Eyeota, a Dun & Bradstreet company, writes agencies need to prove their data can be trusted at speed, across channels, and complex ecosystems
NATIVE CONTENT Jul 14, 2026 10:03 AM
Ankur Parmar, CMO of Mahindra Lifespace Developers Ltd, says AI is reshaping search, customer journeys and agency relationships, changing how brands are discovered, built and trusted
Sandhi Sarun Jul 14, 2026 8:59 AM
BARC urged the High Court to vacate the interim order, submitting that "there is no reason to have granted interim relief"
Imran Fazal Jul 13, 2026 5:52 PM
Anup Kumar reflects on Atul Hegde’s leadership, mentorship and vision in a tribute honouring his legacy
e4m Staff Jul 13, 2026 10:03 AM
Nearly a year after the pilot survey was announced, fieldwork is yet to begin. As publishers question the survey framework, the future of India's print media currency remains uncertain
Kanchan Srivastava Jul 13, 2026 8:13 AM
Yesudas S Pillai, Advertising and Mktg Strategist, Investor & Founder at Y&A Transformation, shares observations from a chance interaction during a morning run & reflections shaped by life experiences
e4m Staff Jul 11, 2026 5:00 PM
At Dream Sports, Deepak Jacob served as President and Group General Counsel
e4m Staff Jul 11, 2026 11:18 AM
Across categories, brands are shifting towards creators with distinctive content styles, whose audiences engage with them for a unique storytelling approach rather than follower count or mass appeal
Shalinee Mishra Jul 11, 2026 8:41 AM
Sparsh Ganguli will report to Mohit Joshi, CEO, Havas Media Network India
e4m Staff Jul 10, 2026 1:46 PM
Messaging platform submits its reply to the Centre's notice, while officials assess whether the proposed feature adequately addresses concerns over online fraud, impersonation and cybercrime
e4m Staff Jul 10, 2026 1:23 PM
As Bhupendra Chaubey celebrates his birthday today, it is an occasion to recognise not merely a distinguished career but a journalist who has evolved without losing sight of the fundamentals
e4m Staff Jul 10, 2026 11:14 AM
Multiple news broadcasters are also expected to seek adjustments to their BARC subscription invoices once ratings resume, according to industry executives familiar with the matter
Imran Fazal Jul 10, 2026 9:20 AM
The publishers accused OpenAI of deleting or rendering billions of ChatGPT conversation logs unsearchable
e4m Staff Jul 10, 2026 9:10 AM
According to the network, 10-second advertising rates have reached ₹20-25 lakh during the knockout stage; over 22 brands have partnered across television and digital platforms
e4m Staff Jul 10, 2026 8:03 AM
The tech giant has said that the ruling departs from established legal precedent in India as it challenges the Delhi High Court verdict on trademark keyword bidding
HirePlusPlus has partnered with Suvan Ventures to expand its AI-powered enterprise hiring platform, focusing on fraud detection, autonomous recruitment and trusted AI-led hiring.
Global technology companies including Google (which owns YouTube), Amazon (which owns MX Player and Prime Video), Netflix, and Meta have historically retained tight control over audience data
Imran Fazal Jul 9, 2026 9:15 AM
From FIFA’s global scale to Wimbledon’s younger audiences and pickleball’s growing appeal, non-cricket sports are opening new opportunities for brands across campaigns, sponsorships and advertising
Sandhi Sarun Jul 9, 2026 9:03 AM
According to the notice, the programmes and social media posts contained false and unsubstantiated allegations about Kamboj and his family
From Messi's redemption arc to Egypt's tournament exit, brands found plenty to work with on social media
Aryendra Khan Jul 8, 2026 2:03 PM
Noor Fathima Warsia, Group Editorial Director at BW Businessworld, leads a multi-platform editorial operation - from global interviews to debates about the economics of influence and AI
e4m Staff Jul 8, 2026 12:20 PM
Guest Column: Ganapathy Viswanathan, Communication Consultant & Author, reflects on Sourav Ganguly’s fearless leadership, self-belief and role in transforming Indian cricket
Ganapathy Viswanathan Jul 8, 2026 8:50 AM
Restaurant Brands Asia Limited is the operator of Burger King in India and Burger King and Popeyes in Indonesia
Despite stepping away from international cricket, Dhoni continues to remain a favourite with brands because of his connect with fans