personal-care
Lowe Lintas SebaMed

The agency's key mandate will be to launch SebaMed's range of Baby and Adult care products across both traditional and digital channels

exchange4media Staff Jun 13, 2019 5:23 PM

Sara Ali Khan for Fiama Body Wash

The campaign film weaves a narrative of the innovative Fiama Scents with Sara and a day in her life

exchange4media Staff May 21, 2019 4:49 PM

Savlon Germ Fu

Introduces the “Do the Germ Fu” video that drives home the ‘8 steps of handwash’ in a way that kids would love

exchange4media Staff May 6, 2019 12:43 PM

Poulomi Roy

Roy, CMO, RSH Global shares how they conceptualised the TVC for Joy Personal care which encourages women to brush off societal pressures

Noel Dsouza Apr 22, 2019 8:51 AM

RSH

As part of the mandate, Initiative will handle integrated media planning and buying for JOY & X-MEN brands

exchange4media Staff Mar 18, 2019 12:56 PM

Joy Skin Fruits Mithila Palkar Divyendu Sharma

The TVC which goes on air on 14th March 2019, emphasizes the fact that people who love us, love us for what we are- our ‘Asli Chehera

exchange4media Staff Mar 13, 2019 2:51 PM

GrapsDigital

The mandate was awarded to Grapes Digital after a multi-agency pitch and will be handled by their Delhi team

exchange4media Staff Feb 28, 2019 11:02 AM

Poulomi Roy

Guest Column: Poulomi Roy, Chief Marketing Officer, RSH Global explains why Indian youth need to move from the 'You Only Live Once' philosophy to 'You Also Grow Old' in terms of personal care

Poulomi Roy Feb 19, 2019 8:46 AM

CharmisKajol

Conceptualised by Contract, the TV campaign captures the values and essence of the brand – ‘Achchaai Jo Chehre Par Nazar Aaye’

exchange4media Staff Oct 13, 2018 10:19 AM

Of the 116 upheld ads, the majority belonged to healthcare and education

exchange4media Staff Oct 17, 2017 8:30 AM

Majority of the 117 ads belong to healthcare, education, personal care, telecommunication, food & beverages and e-commerce categories

exchange4media Staff Aug 1, 2017 5:25 PM

IBD India bags creative duties of SYSKA Personal Care Appliances division

IBD India launches two major campaigns with actors Sushant Singh Rajput and Tamannaah Bhatia for men’s and women’s range respectively

exchange4media Staff Mar 4, 2017 8:09 AM

HUL Q2FY17 profit soars 11.5% to Rs 1,095 crore

During Q2FY17, domestic consumer business grew at 2 per cent, while the company’s volume growth stood at 1 per cent during the quarter against 4 per cent growth in Q1FY17.

exchange4media Staff Oct 27, 2016 1:40 PM

An idea makes an entrepreneur, not money: CavinKare's CK Ranganathan

Though the importance of money can't be sidelined, it's the idea that gets one to create a product in the market that no one has yet created, says the Chairman & MD of CavinKare

Deepa Balasubramanian Oct 15, 2013 7:42 AM

ITC initiates innovative brand promotion strategy for latest offer

Billboards, bus shelters and activations were effectively used by ITC for its new range of deos Engage. Milestone Brandcom executed the OOH campaign

exchange4media Staff Aug 14, 2013 8:08 AM