pernod-ricard
People familiar with the development say Pernod Ricard India has awarded ZeroFifty Mediaworks a three-year creative mandate following a competitive multi-agency pitch process
Imran Fazal Jun 11, 2026 1:28 PM
Pernod Ricard India’s creative responsibilities are currently shared between Ogilvy and FCB India (now part of Omnicom Advertising India)
Imran Fazal Jun 9, 2026 9:10 AM
Pernod Ricard India's marketing spends stood at nearly Rs 864 crore in FY25
Imran Fazal Jun 8, 2026 1:37 PM
Campaign saw participation from over 100K+ users, amplified by social creators, including Prajakta Koli, Harsh Gujral, Dharnaa, Gurleen Pannu, Anirban Dasgupta, Rahul Dua, Tanmay Singh, & Mohak Narang
NATIVE CONTENT Apr 29, 2026 3:05 PM
Debasree Dasgupta, who recently took over as Chief Marketing Officer of Pernod Ricard India, shares how alco-bev brands these days need to become cultural icons and not just a category leader
Chehneet Kaur Apr 15, 2026 9:09 AM
Prior to her elevation, she served as Head – Total Rewards, Performance, Analytics and Digital Experience
e4m Staff Mar 14, 2026 1:20 PM
During the year, Pernod Ricard India's total income stood at Rs 27,663.56 cr, reflecting a year-on-year growth of 2.7%
e4m Staff Jan 5, 2026 11:27 AM
Ishwindar Singh was formerly the Group Head - Marketing at Pernod Ricard India
Nitu Bhushan currently serves as CHRO at Pernod Ricard India for South Asia
e4m Staff Dec 15, 2025 9:54 AM
The brand’s philosophy is to inspire people to live in Xclamat!ons
NATIVE CONTENT Dec 12, 2025 6:13 PM
At e4m Screenage 2025, Pierre de Greef reveals why mobile velocity, AI and hyper-personalisation are redefining how spirit brands earn attention in India
Through this transaction, Tilaknagar Industries gains access to the ‘Imperial Blue’ brand and allied trademarks, including ‘Imperial Black’ and ‘Imperial Red’ globally
e4m Staff Dec 1, 2025 12:33 PM
Pierre de Greef, Chief Digital Marketing Officer, Pernod Ricard, will share insights on the topic 'Crafting Digital Intimacy: How Mobile is Redefining Brand Experience in the Spirits Industry'
Dasgupta will formally take on Kartik Mohindra’s role on November 1, but will relocate to India on February 1, 2026
e4m Staff Sep 18, 2025 5:12 PM
The deal is part of the global spirits major’s strategy to streamline its portfolio and double down on premiumization
e4m Staff Jul 24, 2025 12:17 PM
With over 20 years of establishing brands and formulating strategies under his belt, Kartik Mohindra leads WG&S's operations in India with his keen business sense and people-first approach
e4m Staff Jul 16, 2025 1:16 PM
Inbrew Beverages and Tilaknagar Industries are seeking to raise $500 million each through private credit
e4m Staff Jul 15, 2025 8:51 AM
The company spent Rs 845 crore on advertising and promotional activities
e4m Staff Nov 13, 2024 4:31 PM
Rai was previously with Pernod Ricard India as its Assistant Vice President North India, Sri Lanka, Nepal and CSD
The brand won the gold metal under the ‘Best Use of Experiential Tech for Digital & Physical Experiences’ sub-category
The agreement is set to begin this 24/25 season and will span across PSG's professional teams
e4m Staff Sep 3, 2024 11:27 AM
Prominent alcohol brands are reportedly under the scanner and could face a Rs 50 lakh penalty if they continue sponsoring their products through surrogate ads
Joydeep Basuroy has been associated with Pernod Ricard for nearly 17 years
The Chief Marketing Officer of Pernod Ricard, Kartik Mohindra, spoke to e4m about the brand’s association with Fashion NXT festival and the need for alco-bev brands to do experiential marketing
Chehneet Kaur Apr 2, 2024 8:24 AM
Lobo has held diverse roles at notable organizations like Mahindra Finance, Audi India, Mahindra & Mahindra, and Dun & Bradstreet India
Prior to this, she was Marketing Director – Beverages, PepsiCo, for UK, Ireland
exchange4media Staff Aug 17, 2023 11:00 AM
Singh, Marketing Director, Pernod Ricard India - Seagram's, speaks about the brand's recent campaign and its marketing initiatives for India
Tanzila Shaikh Jul 10, 2023 8:55 AM
Wavemaker’s Delhi office will continue to service the media mandate
exchange4media Staff Jun 5, 2023 6:13 PM
Paul-Robert Bouhier will report to Philippe Guettat, Chairman and CEO, Pernod Ricard Asia
exchange4media Staff Dec 14, 2022 11:45 AM
Philippe Guettat, Chairman and CEO, Pernod Ricard Asia, will take interim charge
exchange4media Staff Oct 14, 2022 4:18 PM
Leveraging World Music Day as a great opportunity to blend in the elements of music and conviviality, this initiative has been conceptualized for Pernod Ricard India
exchange4media Staff Jun 22, 2022 2:11 PM
Mohindra, CMO, Pernod Ricard India, shares the brand's growth strategy, marketing mix for the newly launched whisky Oaken Glow, and more
Ruhail Amin Jun 14, 2022 8:41 AM