moments
From the ‘Helicopter Shot’ to ‘Bole Jo Koyal’, here are the campaigns that captured Captain Cool's charm, wit and mass appeal over the years
Aryendra Khan Jul 7, 2026 11:25 AM
In 2002, Pepsi and Roberto Carlos staged a World Cup ad so cleverly cultural that it still lives rent-free in advertising memory
Aryendra Khan Jun 5, 2026 8:58 AM
Neha Jolly Sawhney, Head of Ad Revenue, and Yagnesh Ravi, Lead Ad Solutions at Snap Inc., discuss Snapchat’s growing adoption among advertisers in India
Sunidhi Vijay Jun 5, 2026 8:57 AM
While some industry leaders say AI-triggered ads are driving higher engagement, others acknowledge that separating the impact of the ad from the impact of the moment could prove difficult
Shantanu David Apr 22, 2026 8:35 AM
One of the most widely shared clips from the concert features Tara Sutaria, who performed on stage with Dhillon during his performance of the song Thodi Si Daaru
e4m Staff Dec 29, 2025 6:18 PM
Marketers say Black Friday is now one of the biggest H2 shopping moments for Indian consumers and there is a clear shift in customer behaviour, with shoppers showing strong interest across categories
Sunidhi Vijay Nov 28, 2025 9:16 AM
According to Collective Artists, some of the companies working with the AI creator are Magic Moments, Spirit of Kashmir, SuperYou and Freakins
e4m Staff Aug 19, 2025 3:11 PM
The Indian spirits maker will invest up to $4.56 million to launch D’YAVOL Añejo, aged for about two years in wine casks and slated for release by December 2025
e4m Staff Aug 13, 2025 8:28 AM
Kriti Sanon isn’t just a star, she is the whole vibe, says Amar Sinha, COO at Radico Khaitan
e4m Staff May 26, 2025 11:53 AM
The #HeartTheHappiness campaign has been created by Ogilvy India
exchange4media Staff Dec 27, 2022 9:24 AM
Conceptualized and executed by internal teams at BARC India with its agency AGENCY09, #MeasuringMoments is live on BARC India’s social media channels
exchange4media Staff Aug 5, 2021 2:42 PM
At the recent e4m-Salesforce ‘Moments Made By Marketing' webinar, industry experts discussed how technology is helping brands offer personalised experiences to customers
exchange4media Staff Jul 22, 2021 2:26 PM
Experts will convene today for e4m's ongoing series with Salesforce -- Moments Made By Marketing
exchange4media Staff Jul 20, 2021 9:33 AM
Vivo India Head of Marketing Strategy Nipun Marya talks about the brand’s association with UEFA Euro and international campaign 'To Beautiful Moments'
Mansi Sharma Jun 9, 2021 8:46 AM
Salesforce-e4m webinar: The panel concluded that to manage building a unified view of customers, there are five key areas to look at - quality, timeliness, data integration, consent and identity
exchange4media Staff Jan 20, 2021 8:42 AM
Users will now have Twitter Moments on Dailyhunt for iOS and Android
exchange4media Staff Jan 19, 2021 12:36 PM
The discussion will shed light on how personalised experiences have become key to building a customer experience and ensuring a delightful customer journey
exchange4media Staff Jan 19, 2021 8:39 AM
Salesforce Presents ‘Moments Made By Marketing: Mayank Shah, Sr. Category Head, Parle Products, tells us how Parle leverages insights to identify & target prospective consumers
exchange4media Staff Jan 5, 2021 8:53 AM
As part of ‘Moments Made By Marketing’ Powered by Salesforce, Marzdi Kalianiwala, Head - Marketing & Business Intelligence, BookMyShow talks about giving a personalised experience to audiences
exchange4media Staff Dec 29, 2020 8:54 AM
e4m speaks to Umashan Naidoo, Head - Customer & Beauty, Westside - Trent Ltd., as part of ‘Moments Made By Marketing’ series powered by Salesforce
Simran Sabherwal Dec 22, 2020 9:00 AM
As part of a special series ‘Moments Made By Marketing' powered by Salesforce, Sachin Kamat, Director, Enrich, highlights how the salon chain leverages data & technology to serve its clientele
exchange4media Staff Dec 15, 2020 8:40 AM
#MakeTheMomentPerfect is a 360-degree campaign that will be leveraged across platforms, including TV, digital and on-ground activations
exchange4media Staff Oct 31, 2020 8:43 AM
The hub enables businesses to build connected customer experiences across all stages of the customer journey at scale
exchange4media Staff Oct 9, 2020 12:24 PM
To cut through the IPL clutter, the brand is using a combination of TV, Hotstar and TV-to-Mobile targeting app
Misbaah Mansuri Oct 7, 2020 8:33 AM
Poonam Prahlad, Founder & Director, Media Moments, speaks on her win, female leadership, role of women in restructuring the industry, future goals and more
exchange4media Staff Sep 18, 2020 9:21 AM
As Star World brings classic TV show 'The Wonder Years' to India, several brands joined a fun Twitter conversation and reminisced about nostalgic moments from their history
exchange4media Staff Apr 30, 2020 5:58 PM
Taboola's 'Moments of Next' report in partnership with Nielsen also reveals that 4x more people trust advertisements on news sites compared to ads on social media websites
exchange4media Staff Apr 15, 2020 5:52 PM
According to reports, the feature will let users upload ephemeral content that are up to 2 minutes and 20 seconds long
exchange4media Staff Mar 5, 2020 8:50 AM
Media Moments will help Globe Capital build affinity via brand advocacy on digital and offline space with a distinct brand persona
exchange4media Staff Feb 24, 2020 3:24 PM
The agency will work with Parfait to strengthen its brand image and positioning in the digital space while providing a decisive and dynamic strategy for brand building and
exchange4media Staff Jan 21, 2020 11:47 AM

