indian-premier-league
The viewership figure is 14 per cent higher than last year, for the same period
exchange4media Staff 1 week ago
Jain, CEO, Hindi News Cluster, News18 Network talks of News18’s election coverage plans & the massive campaign to promote the Network as the election’s No. 1 destination
Moumita Bhattacharjee 1 week ago
Guest Column: Srivats TS, VP Marketing, Swiggy talks about the collaboration between Swiggy and Hotstar and how it ensures viewers don’t miss a single second of the cricketing madness
The Hindi Speaking Market grew 32% and South 19% versus last year
exchange4media Staff 04-April-2019
Participants who play cricket on AbhiBus App & website will win free tickets to a destination of their choice
exchange4media Staff 04-April-2019
As co-presenting sponsor for the TV broadcast of VIVO IPL 2019, PhonePe is well placed to create awareness about benefits of the app and UPI, said Nigam, CEO and Founder, PhonePe
Moumita Bhattacharjee 04-April-2019
The campaign 'Kisi Ki Life Ka Paytm Bano' elevates the brand to a higher plane as an enabler by showcasing individuals who use the Paytm app to help others in times of need
exchange4media Staff 02-April-2019
We look at how brands like Vivo, Star Sports, Hotstar & PhonePe are making the most of their presence in this season of the Indian Premier League
The fantasy sports website also offers fantasy cricket, fantasy kabaddi, fantasy football, and fantasy volleyball
exchange4media Staff 23-March-2019
Nikhil Madhok of Hotstar Original Content and Deepak Dhar of Banijay Asia, reveal whether or not MS Dhoni’s docu-drama is a move to provide more content to the consumers during IPL
Moumita Bhattacharjee 18-March-2019
Other sponsors who are on board with the franchise for this season are Double Horse and Car2Drive; Tyka, UB and Coke are franchise partners
exchange4media Staff 15-March-2019
Tilt Brand Solutions has been appointed to conceive & create communication programme for the most awaited sports event in India – the Indian Premier League (IPL)
exchange4media Staff 14-March-2019
The global cricket tournament is especially developed for university students and will see over 300 colleges across 30 cities competing
exchange4media Staff 06-March-2019
Viewership data has shown that women command a substantial share of IPL viewership & as per BARC data, IPL reaches to 77% more females during prime time than any other Hindi GEC
The date for the final has not been decided yet as the tournament will clash with India's general elections, which are expected to take place in April-May
exchange4media Staff 09-January-2019
The 247 brands that advertised on IPL 2018 were accounted for by 123 advertisers, the count of which has grown 50 percent since 2016
exchange4media Staff 03-August-2018
According to sources, all top agencies including Mediacom, IPG, Dentsu and Madison are competing for the account
Naziya Alvi Rahman 27-July-2018
In another recent development, Facebook has reportedly also bagged Spanish La Liga rights in India for the next four years
exchange4media Staff 11-July-2018
The beverage company involved some of its most popular brands to make all the right noises this IPL season; Garners 400 million views cumulative reach in peak summer (April-May) in eight languages
exchange4media Staff 13-June-2018
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