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Shrivastava's role will encompass strengthening sales performance, improving productivity and conversion, deepening customer and channel relationships and more
e4m Staff Aug 26, 2026 7:09 PM
Mishra moves to the corporate communications space after spending more than five years at ET NOW
e4m Staff Aug 26, 2026 1:48 PM
MIB has approached TAM and Chrome DM seeking their support and capabilities for CTV measurement, according to people familiar with the development
Imran Fazal Aug 26, 2026 8:57 AM
For the creator economy, the impact may depend largely on the type of financial content being produced
Shalinee Mishra Aug 25, 2026 9:12 AM
For brands & agencies, the question is whether the AI badge will matter to consumers, and what happens when machines can identify machine-made content, even when humans cannot
Shantanu David Aug 25, 2026 8:56 AM
Guest Column: Marketing veteran Shubhranshu Singh explores why India’s next phase of growth will depend on institutions that can outlast political, economic and generational cycles
Shubhranshu Singh Aug 24, 2026 8:14 AM
To be held in September, senior HR leaders will explore AI, talent transformation, skills-first organisations and the evolving role of the CHRO
e4m Staff Aug 21, 2026 4:36 PM
Guest Column: Shradha Agarwal, Co-founder and Global CEO of Grapes Worldwide, on Smriti Irani’s evolving leadership journey and the changing nature of political leadership
Shradha Agarwal Aug 21, 2026 12:13 PM
An affectionate contemporary homage by Rajeev Beotra to P. G. Wodehouse and his immortal creations, Bertie Wooster and Jeeves
Rajeev Beotra Aug 21, 2026 8:23 AM
He joins KPDL from Alpha Alternatives, where he was Senior Partner leading Strategic Partnerships and Real Estate Investing
e4m Staff Aug 20, 2026 1:18 PM
Prior to this role, Cunningham was Vice President, Human Resources at ADM
e4m Desk Aug 20, 2026 12:36 PM
Dhawan joined The Trade Desk in April 2025 as Vice President – Revenue, and was leading the company’s India business
e4m Staff Aug 20, 2026 8:00 AM
the change could also create a tougher environment for creators who are still building their audiences and have not yet developed the scale or consistency required to qualify for monetisation
e4m Staff Aug 17, 2026 4:24 PM
Maharashtra's FDA flags the campaign as possible surrogate promotion of banned Vimal Pan Masala, ordering the actors to pull the ad from all platforms they control
e4m Staff Aug 17, 2026 2:28 PM
Alongside his CMO mandate, Mahadev also headed digital growth for the ZEE Network
e4m Staff Aug 17, 2026 9:22 AM
Ashish Mishra recently stepped down as Chief Marketing Officer of ACKO
e4m Staff Aug 17, 2026 9:03 AM
Subhrangshu Neogi, former corporate leader turned entrepreneur, shares his thoughts on this Independence Day
e4m Staff Aug 15, 2026 11:50 PM
Sudhir Mishra and Prerna Pandey write that nine transformative forces are propelling Brand India onto the global stage
Sudhir Mishra and Prerna Pandey Aug 15, 2026 2:35 PM
Writer Shreya Meher shares why seventy-nine years on, the honest measure of India is not what it has announced. It is what the structure carries
Shreya Meher Aug 15, 2026 10:08 AM
Damini Chopra, actor, writer and philanthropist, shares why investing in education and skills is key to turning India’s demographic dividend into lasting prosperity
Damini Chopra Aug 15, 2026 9:54 AM
In an order dated Aug 13, NHRC took cognisance of a complaint alleging that pornographic sexually explicit material was being promoted through paid advertising on Meta platforms
e4m Staff Aug 14, 2026 6:24 PM
The platform said creators will need to demonstrate sustained audience engagement to remain eligible for revenue sharing from Shorts
e4m Staff Aug 12, 2026 1:32 PM
Sharon Joy will lead the people mandate for InvoiceCloud's Global Capability Centre
e4m Staff Aug 11, 2026 5:45 PM
An AI agent’s gym-booking experiment exposed a software vulnerability, highlighting why permissions, guardrails and human oversight matter as agentic AI enters enterprise workflows.
Brij Pahwa Aug 11, 2026 1:29 PM
Shrivastava has nearly four decades of experience across print, television and digital media
e4m Staff Aug 11, 2026 12:13 PM
At Blue Buzz, Ashraf will focus on strengthening the firm’s strategic advisory offering
e4m Staff Aug 10, 2026 12:48 PM
She will be based in Bengaluru and report to Amitabh Sreedharan, EVP – Growth, and Santosh Kumar, COO, INNOCEAN Worldwide India
e4m Staff Aug 10, 2026 11:28 AM
Rajeev Beotra takes a witty look at Christopher Nolan’s ‘The Odyssey’, unpacking the epic’s mythology, larger-than-life characters and the director’s penchant for complex storytelling
Rajeev Beotra Aug 10, 2026 9:27 AM
Rajeev Beotra brings Bertie Wooster and Jeeves back in a witty take on Mehra’s post-retirement life, family and new ventures in his ‘Chronicles from Mehra World’ series
Rajeev Beotra Aug 5, 2026 9:06 AM
Prashant Shetty will report into Sandeep Mehrotra, Chief Operating Officer – Advertisement Revenue
e4m Staff Aug 4, 2026 12:42 PM
In a note, addressed to I&B Minister Ashwini Vaishnaw, Chrome DM Founder and CEO Pankaj Krishna argued that India's existing TV audience measurement architecture has become "obsolete and impractical"
Imran Fazal Aug 4, 2026 8:34 AM
He was previously associated with Shubham Housing Development Finance Company
e4m Staff Aug 3, 2026 12:36 PM
From evil eyes to Spider-Man, jewellery to lip balms; this week's ads prove brands are betting big on nostalgia, celebrity buzz and cultural storytelling
Aryendra Khan Aug 1, 2026 9:21 AM
Robin Thadathil brings with him more than 16 years of experience in P&G Human Resources in various roles across the globe
e4m Staff Jul 30, 2026 1:41 PM
She most recently served as Chief Human Resources Officer at Tata Motors
e4m Staff Jul 29, 2026 5:49 PM














