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Releases a series of videos where women employees share how the organisation has helped and supported them
exchange4media Staff 1 day ago

The campaign ‘tells the story’ of the three-pointed star logo
exchange4media Staff Mar 21, 2023 10:50 AM

Aditi Mishra, CEO, Lodestar UM, and Kulanath Kaushik from the agency's strategy team discuss the ever-evolving media behaviour of the youth and what brands can make the most out of it
exchange4media Staff Mar 21, 2023 9:00 AM

The packaged water brand seeks to elevate itself as a brand with this association
exchange4media Staff Mar 20, 2023 2:13 PM

The brand has curated the #BetterZzzBetterMe campaign for World Sleep Day
exchange4media Staff Mar 19, 2023 4:00 PM

Kerala CM Pinarayi Vijayan will inaugurate the valedictory functions; I&B Minister Anurag Singh Thakur will unveil the souvenir
exchange4media Staff Mar 17, 2023 11:33 AM

The channels will be available for subscription starting March 15, 2023
exchange4media Staff Mar 14, 2023 4:39 PM

Guest Column: Media expert Rajul Kulshreshtha writes that the media industry is facing a talent shortage at all levels, especially in the middle level where the future of organisations is defined
Rajul Kulshreshtha Mar 14, 2023 10:26 AM

The TVC for AJIO All-Star also stars Shruthi Hasan, Guru Randhawa and Abir Chatterjee
exchange4media Staff Mar 11, 2023 9:18 AM

Some of the popular HBO content on the streaming platform included ‘Game of Thrones’ and ‘House of the Dragon’
exchange4media Staff Mar 9, 2023 10:52 AM

While Connie Chan is CEO of OMD China, Shubhranshu Singh is VP and CMO of Tata Motors CVBU
exchange4media Staff Mar 9, 2023 9:41 AM

Amul's Manthan ad from the mid-90s painted a picture of female emancipation rooted in their financial autonomy
exchange4media Staff Mar 9, 2023 8:54 AM

In an exclusive interview with e4m, RCB chairman Mishra, who is currently the Chief Commercial Officer of Diageo India, shared his objectives behind buying the women's IPL team
Kanchan Srivastava Mar 6, 2023 9:13 AM

Ashray Malhotra, Co Founder and CEO, Rephrase.ai, shares his thoughts on the scope of artificial intelligence in areas such as creativity, targeting and data analysis in programmatic
Ashray Malhotra Mar 6, 2023 9:10 AM
Mishra was previously leading the content strategy and music partnerships for Moj
exchange4media Staff Mar 1, 2023 5:01 PM

At the e4m India Brand Conclave, Ram Mehrotra, Vice-President, Decorative Sales and Marketing Kansai Nerolac Paints, outlines the basics for a brand to replicate Nerolac's 100 years of success
exchange4media Staff Mar 1, 2023 3:49 PM

Mishra has worked earlier with brands like Shaadi.com, Amazon, Procter & Gamble and Maruti Suzuki
exchange4media Staff Feb 28, 2023 4:21 PM

In the second episode of the podcast, Aditi Mishra, CEO, Lodestar UM, and Kulanath Kaushik from Lodestar UM’s strategy team say why brands should be dynamic, agile and authentic to keep pace with GenZ
exchange4media Staff Feb 28, 2023 8:11 AM

The campaign films show the duo gearing up to perform a never-done-before freefall stunt
exchange4media Staff Feb 26, 2023 10:00 AM