gec
nagabhairavi?blur=25

Nagabhairavi is produced by 27 Pictures and will premiere on 12th October

exchange4media Staff Oct 7, 2020 2:54 PM

TV?blur=25

The report by Elara Capital also states further recovery for pricing in the GEC genre is expected only after the IPL is over as the latter has extracted a huge chunk of ad budget

exchange4media Staff Sep 30, 2020 1:11 PM

Siju Prabhakaran?blur=25

Siju Prabhakaran, EVP & Cluster Head South Business, ZEEL, discusses the South cluster's strong comeback after the lockdown and their strategy ahead

Simran Sabherwal Sep 10, 2020 9:24 AM

GECs?blur=25

As per the 11th edition of the BARC India and Nielsen Media report, viewership for movies in the last four weeks has also impacted GEC numbers, especially in Bangla, Marathi, Kannada & Malayalam

exchange4media Staff Aug 28, 2020 8:30 AM

tv?blur=25

As per the report, in Week 33, total TV recorded 1.08 trillion viewing minutes, 22% higher than the pre-COVID levels

exchange4media Staff Aug 27, 2020 6:09 PM

TV?blur=25

Industry analysts say although these shows help advertisers in building brand recall & reach, TV networks are likely to stick to last year’s ad rates, considering the impact of Covid on advertisers

Sonam Saini Aug 18, 2020 8:28 AM

zee cafe?blur=25

The channel invites its audience to hang out with Zee Café and join in the celebrations as it completes 20 years of ‘We-Time’ with its viewers

exchange4media Staff Aug 12, 2020 7:07 PM

Tv?blur=25

The GEC genre registered 51% rise in ad volumes in Week 30 compared to Week 23

exchange4media Staff Jul 30, 2020 9:11 AM

BARC?blur=25

As compared to the previous four weeks, viewership for Hindi GECs in the HSM, HSM Urban and HSM Rural grew by 11%

exchange4media Staff Jul 30, 2020 8:51 AM

KARAN TAURANI?blur=25

Karan Taurani, VP – Research Analyst (Media), Elara Securities (India) Private Limited, says SMEs will play a key role in bringing incremental growth in digital advertising

Dipali Banka Jul 29, 2020 8:11 AM

TV shows?blur=25

Broadcasters marketing fresh content have increasingly relied on TV & digital to win back Hindi GEC audience as ambiguity about the efficiency of print, radio and OOH still remains

exchange4media Staff Jul 28, 2020 8:40 AM

ZEETV?blur=25

The agency will focus on strengthening and creating unique efficiency social content backed by data from their analytics service ACE

exchange4media Staff Jul 22, 2020 12:46 PM

ZEE?blur=25

It emphasized on the importance of washing hands in the COVID times, linking it back to providing undisrupted entertainment to its viewer

exchange4media Staff Jul 14, 2020 11:05 AM

Ishq Mein Marjaawan?blur=25

The channel's new offering starring Helly Shah and Vishal Vashishtha is a tale of love and revenge

exchange4media Staff Jul 9, 2020 11:17 AM

LF?blur=25

Presented by Skoda and co powered by Lifebuoy and Tide, the show will showcase the spirit of the state through its cultures, colours and history

exchange4media Staff Jul 8, 2020 12:45 PM

abp ananda?blur=25

In these years, the channel has undertaken issues of both local and national importance via cutting-edge reportage

exchange4media Staff Jun 30, 2020 1:41 PM

zeeserial?blur=25

With the lockdown gradually lifting, the channel is gearing up to resume shoots in line with government directives and bring all-new episodes of its popular shows back

exchange4media Staff Jun 29, 2020 6:25 PM

COLORS Marathi?blur=25

The channel will present fresh episodes of its existing shows Raja Ranichi Ga Jodi, Balumamachya Navana Changbhala, Jeev ZalaYeda Pisa, Swamini, Sukhachya Sarini Hye Maan Baware, etc.

exchange4media Staff Jun 22, 2020 6:42 PM

adex?blur=25

As per the report, week 24 recorded the highest ad volumes in the last 11 weeks for Hindi GEC genre

exchange4media Staff Jun 19, 2020 8:46 AM

zee keralam?blur=25

The studio floors of the channel have opened for a shoot after three months

exchange4media Staff Jun 17, 2020 10:13 AM