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Murugavel Janakiraman Highlights Trust in Building Brand Love?blur=25

Murugavel Janakiraman, Founder, Chairman, Managing Director and CEO, Matrimony.com, spoke at Pitch CMO Summit on the foundation of brand building, personalisation in the age of algorithms and more

e4m Staff Sep 4, 2026 9:33 AM

Sudhir Sitapati?blur=25

Sudhir Sitapati recently marked his birthday, offering an opportunity to reflect on more than two decades of leadership across India’s consumer business sector

e4m Staff Sep 3, 2026 9:37 AM

TV channels?blur=25

Revised Telecom Rules 2026 mark a shift from broad consolidation to a more structured compliance regime, while changes to radio programming and renewal provisions offer some relief to operators

Imran Fazal Sep 3, 2026 8:39 AM

Marc Dicko Appointed Chief Digital and Marketing Officer at L’Oréal SAPMENA?blur=25

Dicko will be based in Singapore and report to Vismay Sharma, president of L’Oréal SAPMENA

e4m Staff Sep 2, 2026 9:10 AM

Stephanie Hartgrove?blur=25

Previously, she served as Global Vice President, MedTech Communication and Public Affairs at Johnson & Johnson

e4m Staff Sep 1, 2026 2:39 PM

Raj Narayanaswamy Appointed SVP and Country Head at GlobalLogic Japan?blur=25

Prior to this, Narayanaswamy was VP and Country Head at L&T Technology Services in Tokyo, Japan

e4m Staff Sep 1, 2026 12:56 PM

B Sai Kumar?blur=25

B Sai Kumar’s journey offers a reminder that enduring media leadership lies in the ability to adapt, evolve and stay ahead of industry shifts

e4m Staff Sep 1, 2026 8:14 AM

Rohan Chincholi Appointed Chief Client and AI Officer at Havas Media?blur=25

Prior to his elevation, Chincholi was serving as Chief Digital Officer - Havas Media India

e4m Staff Sep 1, 2026 7:57 AM

Nicolas Lariane Joins Estée Lauder as Global Executive Director?blur=25

Lariane has been appointed as Global Executive Director, Digital Performance Strategy, Growth Marketing and Media at The Estée Lauder Companies Inc

e4m Desk Aug 31, 2026 4:35 PM

Kaustav Ghosh Joins L’Oréal India Technology Hub as B2B Leader?blur=25

He will lead the Commercial B2B portfolio for the company's O+O business across NASAPMENA

e4m Staff Aug 31, 2026 11:16 AM

OMD?blur=25

The mandate will see OMD India lead the brand’s media strategy, planning, and execution

e4m Staff Aug 31, 2026 11:03 AM

Angela Zepeda Joins Lucid Motors as VP of Marketing?blur=25

Angela Zepeda has joined Lucid Motors as Vice President, Global Head of Performance Marketing and Marketing Communications

e4m Desk Aug 31, 2026 10:00 AM

Harsh Goenka Stands by Subhash Chandra Amid Financial Controversy?blur=25

Goenka urged people to consider Chandra’s version of events before drawing conclusions

e4m Staff Aug 29, 2026 7:35 AM

The Meta India Sandhya Devanathan leaves behind?blur=25

More than three years later, Devanathan is leaving a rather different Meta behind

e4m Staff Aug 28, 2026 3:17 PM

Sandhya Devanathan Exits Meta After Over a Decade of Leadership?blur=25

Sandhya Devanathan served as the Vice President & Head - India and South East Asia

e4m Desk Aug 28, 2026 1:31 PM

Kapil Sharma Discusses AI's Impact on Advertising for SMBs?blur=25

A deep dive with Kapil Sharma, Director, Amazon Ads, on how  AI-enabled advertising supports business growth, democratisation of creativity and more

Shantanu David Aug 28, 2026 9:10 AM

Dream11?blur=25

A single global destination for sports fans, offering sports content, live streaming, stats, community, experiences and social contests

e4m Staff Aug 27, 2026 1:51 PM

Dr. Annurag Batra at 54: A Legacy of Media and Mentorship?blur=25

On his birthday, a look at a first-generation entrepreneur whose influence rests as much on people, faith and generosity as on the institutions he has built

e4m Staff Aug 27, 2026 12:08 AM

boAt?blur=25

Wearables turn profitable, and finance costs fall sharply even as topline stays flat

e4m Staff Aug 26, 2026 6:57 PM

Ministry of Information and Broadcasting (MIB)?blur=25

The discussions come at a time when the government is increasingly positioning the creative economy

e4m Staff Aug 26, 2026 9:44 AM

Mitrankur Majumdar Takes Charge as Global Head of SURE at Infosys?blur=25

Majumdar has been associated with Infosys for close to three decades now

e4m Staff Aug 26, 2026 9:07 AM

Rohit Jawa Joins Bessemer as Operating Advisor?blur=25

Rohit Jawa will work with Bessemer portfolio companies on market entry & growth, business transformation, brand building, go-to-market excellence and more

e4m Desk Aug 25, 2026 6:27 PM

How Creators Are Transforming Corporate Communications Strategies?blur=25

Industry leaders explore how creators are shifting the balance of influence and reshaping communications

Ritika Upmanyu Aug 25, 2026 4:29 PM

MIB Strengthens Anti-Drug Messaging on OTT Platforms?blur=25

The advisory comes days after the ministry issued a separate direction to private satellite television channels to carry an anti-drug disclaimer during their programming

e4m Staff Aug 25, 2026 9:55 AM

Tariq Hassan Joins Wendy’s as Chief Marketing & Customer Growth Officer?blur=25

Tariq Hassan previously served as Senior Vice President, U.S. Chief Marketing and Customer Experience Officer at McDonald’s

e4m Staff Aug 25, 2026 8:16 AM

Why FMCG giants are betting big on D2C?blur=25

Guest Column: Ganapathy Viswanathan, Independent Communication Consultant & Author, explores how FMCGs are embracing digital commerce, quick commerce, social media and direct consumer relationships

Ganapathy Viswanathan Aug 25, 2026 8:08 AM

SW Network, Garden Vareli?blur=25

The partnership will strengthen Garden Vareli’s digital presence through strategic media planning and performance-driven campaigns

e4m Staff Aug 24, 2026 10:51 AM

MSMEs Fuel India's CTV Revolution with Targeted Advertising?blur=25

For regional and MSME advertisers, the combination of a large-screen environment and local targeting is particularly attractive

Imran Fazal Aug 24, 2026 9:00 AM

Colgate-Palmolive?blur=25

The company has been increasing marketing support as it looks to drive category growth, premiumisation and consumer adoption of newer products

e4m Desk Aug 24, 2026 8:58 AM

KBC's 'Sochna Padega': A Bold Shift Towards Applied Knowledge?blur=25

Guest Column: Dr. Sandeep Goyal decodes why KBC’s new theme line is not an advertising message but a product repositioning

Sandeep Goyal Aug 24, 2026 8:15 AM

Sir Martin Sorrell Engages Marketing Leaders in New Delhi on AI Impact?blur=25

Dr Annurag Batra, Chairman & Editor-in-Chief, BW Businessworld and Founder, exchange4media Group, and Parag Sawhney, GM, The Park New Delhi, co-hosted the event at the newly launched Tyde

e4m Staff Aug 22, 2026 4:22 PM

BW People Horizon 2026 and 11th HR Excellence Awards?blur=25

To be held in September, senior HR leaders will explore AI, talent transformation, skills-first organisations and the evolving role of the CHRO

e4m Staff Aug 21, 2026 4:36 PM

Rethinking how India shops and spends on holidays?blur=25

Guest Column: Sr. Marketing Leader Yatnesh Pandey on how Indian consumers are shifting from buying products to purchasing experiences, making products part of a larger consumption journey

Yatnesh Pandey Aug 21, 2026 9:17 AM

MIB Expands Anti-Drug Messaging to Private TV Channels?blur=25

MIB has specifically referred to general entertainment and non-news programmes, bringing a wide range of TV content within the scope of the public-awareness initiative

e4m Staff Aug 21, 2026 8:59 AM

The future of creativity belongs to Humans and AI?blur=25

Guest Column: Ganapathy Viswanathan, Independent Communication Consultant & Author, on why AI can enhance creativity but cannot replace human thinking, judgement and imagination

Ganapathy Viswanathan Aug 21, 2026 8:40 AM

Achal Kataria Takes Charge as CEO of Avanade India?blur=25

Prior to joining Avanade, Achal Kataria led Cognizant’s India business

e4m Staff Aug 19, 2026 3:56 PM

Dr. Joie Bose Elevated to Director at Capgemini?blur=25

Prior to the elevation, she served as Strategy & Transformation Leader

e4m Staff Aug 19, 2026 3:21 PM

India's Innovative Policy for Accessible Cinema Experience?blur=25

Guest Column: Brij Kothari, Adjunct Professor, IIT-Delhi, School of Public Policy, writes key aspect of films born accessible is that the features are inalienable elements of Digital Content Package

Brij Kothari Aug 19, 2026 12:21 PM

Taranjeet Singh?blur=25

Guest Column: Senior business leader Taranjeet Singh offers an honest look at where AI actually moves the needle, and where it doesn’t

Taranjeet Singh Aug 19, 2026 8:43 AM

PepsiCo launches global AI marketing transformation review: Reports?blur=25

The review also comes at a time when global advertisers reassess traditional agency relationships amid rapid advances in generative and agentic AI

e4m Desk Aug 18, 2026 8:38 AM

Minimalist Reports ₹697 Crore Income in FY26, Ad Spend Hits ₹235 Crore?blur=25

Revenue from operations rose 36% to ₹690.2 crore during the year, while profit after tax stood at ₹25.9 crore

e4m Staff Aug 17, 2026 6:09 PM

TV?blur=25

The removal of the cap also creates a potential downside for advertisers: commercial clutter could dilute the impact of individual campaigns

Imran Fazal Aug 17, 2026 9:16 AM