festive
ITC Aashirvaad Atta Campaign?blur=25

The digital film that celebrates ‘Onek Roop - Onek Energy’ of a mother has been launched nationally on YouTube

exchange4media Staff 15 hours ago

redbus?blur=25

The campaign highlights the difference between offline and online methods of ticket booking

exchange4media Staff Oct 14, 2021 6:56 PM

durga puja campaign?blur=25

Here’s how the brand world celebrated the festivals with their campaigns and brand activations in 2021

Mansi Sharma Oct 14, 2021 6:55 PM

Vishal Shah?blur=25

Managing Partner Vishal Shah believes that budgets are pretty much back and the overall mood is upswing with everyone being extremely excited to have an action-packed 6 to 8 weeks

Naziya Alvi Rahman Oct 14, 2021 8:49 AM

Spotify?blur=25

A quick overview of why marketers should consider talking to their audience on Spotify, especially now

exchange4media Staff Oct 5, 2021 4:16 PM

Redseer?blur=25

The eCommerce Festive Season Report also highlighted that nearly 80% of the sellers agree that festive sales will play a key role in recovery from Covid-19 losses

exchange4media Staff Sep 24, 2021 12:49 PM

OOH?blur=25

A lot of hope rests on the festive season this year with people getting vaccinated, IPL coming back, large turnouts in the markets & heavier traffic on city roads, said OOH players

Rasika Kiran Upasani Sep 22, 2021 8:52 AM

Sacking brands?blur=25

Brands are looking to splurge 20-40% of their annual marketing budgets in Q3

Mansi Sharma Sep 21, 2021 8:48 AM

Panasonic?blur=25

The brand aims to provide customers with benefits such as zero down payment & no-cost EMI schemes to make their festive purchases affordable

exchange4media Staff Sep 20, 2021 1:36 PM

groupM playbook?blur=25

The playbook covers expected consumer sentiment, role of digital channels & strategies for marketers for upcoming Diwali season

exchange4media Staff Sep 15, 2021 8:24 AM

brands and consumers?blur=25

This discussion is organised by The Indian Society of Advertisers in association with Free Press Journal and Republic TV

exchange4media Staff Sep 9, 2021 12:54 PM

radio?blur=25

Industry leaders share how the sector is picking up and prepping for the festivals, their plans for the season, and the growth they are expecting

Rasika Kiran Upasani Sep 8, 2021 8:59 AM

Adhikari - Dr. N K Arora?blur=25

Dr. N K Arora, Chairperson, Covid-19 Working Group, National Technical Advisory Group on Immunization, spoke to Kailashnath Adhikari during the webcast of Visionary Talk series

exchange4media Staff Sep 6, 2021 8:25 AM

The trade desk?blur=25

The survey outlines consumer sentiments and behaviours toward India’s festive season sales and channels that marketers can leverage upon to maximise the effectiveness of their ad campaigns

exchange4media Staff Sep 2, 2021 4:06 PM

mathrubhumi?blur=25

The campaign is named ‘The Biggest Jackpot your Brand can get in this Year’s Onam’

exchange4media Staff Jul 20, 2021 4:24 PM

tv ads?blur=25

Compared to the festive period last year, the ad volume in Jan-March 2021 dipped by 3%

exchange4media Staff Apr 23, 2021 9:10 AM

Manish Aggarwal - Director - Bikano?blur=25

Manish Aggarwal, Director, Bikano, Bikanervala Foods Pvt. Ltd., elaborates more on the impact of Covid on the business and its recovery strategies

exchange4media Staff Jan 7, 2021 8:36 AM

FlixPriveHD?blur=25

Santa won’t be paying you a visit this year owing to the pandemic but you can still end this year with joys and laughter

exchange4media Staff Dec 23, 2020 3:19 PM

Pramesh Arya?blur=25

Arya, Executive Director- Marketing, Dalmia Cement (Bharat) Limited, discusses leveraging technology for the brand's marketing and customer care needs

Nafisa Shaheen Dec 21, 2020 9:00 AM

Tribhuwan Joshi?blur=25

Tribhuwan Joshi, Brand Communication, Public Relations & CSR, Fujifilm, talks on new business strategies, altered communications, marketing interventions, festive season offerings, and more

Nafisa Shaheen Dec 15, 2020 8:40 AM