customer-experience
India's MarTech stacks are evolving, but gaps in AI readiness, customer data, measurement and integration continue to limit marketing performance and personalization.
Brij Pahwa Aug 5, 2026 2:07 PM
It is an independent advisory practice helping founders, leadership teams and organisations solve their most important growth, brand and customer challenges
e4m Staff Aug 5, 2026 12:39 PM
Prior to this role, Paul Bland was with Havas Media Network as Chief Digital Officer (CDO)
e4m Desk Jul 24, 2026 12:12 PM
Sumeet Chunkhare, SOBHA Ltd., explores whether today's leaders are ready to own more than marketing and why the future belongs to leaders shaping brand, voice and customer experience
Sumeet Chunkhare Jul 23, 2026 3:15 PM
As part of the new structure, Amrit Baid will lead the key Retail Finance & Pre-Owned Cars business verticals
e4m Staff Jul 13, 2026 2:39 PM
Jyoti Samajpati joined Kotak Mahindra Bank after being with Unilever for nearly 18 years
e4m Staff Jul 7, 2026 12:34 PM
Prior to joining SBI Mutual Fund, she served as Associate Vice President – Digital Marketing at IIFL Capital Services
e4m Staff Jun 10, 2026 2:15 PM
Guest Column: Ganapathy Viswanathan writes consumers want to feel connected to brands in a more personal way and why reward points alone are no longer enough to create long-term loyalty
Ganapathy Viswanathan Jun 9, 2026 9:17 AM
Housing.com CEO Praveen Sharma explains how AI is transforming home search through conversational discovery, personalization, trust-building and smarter property recommendations.
Brij Pahwa Jun 4, 2026 11:08 AM
Gupta brings over 18 years of experience across operations, private equity and management consulting
e4m Staff May 26, 2026 2:41 PM
Kothari most recently served as Executive Vice President and Head of Subscriptions (SVOD) and Media at JioHotstar
e4m Desk Mar 23, 2026 12:57 PM
As per the report, Tata Motors is on top of the X Index India Report along with Tata Group, including Tata Cliq Luxury and Taj Hotels, in the top 10
e4m Staff Feb 9, 2026 12:10 PM
Under Foovies indulgent, freshly prepared meals are served in-theatre
e4m Staff Aug 26, 2025 4:39 PM
By aggregating data, brands gain a 360-degree view of each branch’s digital footprint, enabling swift, informed decisions to improve local customer experiences
e4m Staff Feb 17, 2025 1:57 PM
The dicussions will be centred on the topic ‘Changing Dynamics of Customer Communication: Get Ahead or Get Left Behind’ in Chennai
e4m Staff Nov 29, 2024 1:09 PM
The report by Havas CX India lists three defining elements of customer experience that drive satisfaction
e4m Staff Aug 22, 2024 9:04 AM
The series aims at enabling business leaders take on change and drive their businesses into the future
e4m Staff Dec 14, 2023 8:02 AM
At the Pitch BrandTalk, experts deliberated on creating consumer experiences, driving loyalty and harnessing data
e4m Staff Nov 23, 2023 1:36 PM
As an extension of his role, Keswani will also manage the branding and marketing functions
e4m Staff Oct 23, 2023 6:04 PM
Exotel conducted a survey with Indian marketers to assess the current state of adoption of CX
exchange4media Staff Feb 7, 2023 12:11 PM
In her new role, Priyaah will spearhead the customer experience charter
exchange4media Staff Oct 6, 2022 6:00 PM
Takpere, VP - Sales, Gupshup, delivered a special address on 'Delivering OTT experience directly to subscribers’ messaging app inbox' at e4m Streaming Summit 2022
exchange4media Staff May 13, 2022 1:38 PM
The survey was conducted globally with a total of 4700 respondents, out of which 61.54% were from India
exchange4media Staff Mar 25, 2021 6:03 PM
The session witnessed brand experts spelling out how the retail and e-commerce ecosystem will look like in 2021
exchange4media Staff Jan 22, 2021 9:06 AM
The network brings together more than 1,200 people from 20 of Havas Creative global agency groups and local agencies
exchange4media Staff Oct 14, 2020 2:28 PM
The collaboration will help intensify the online user journey for customers looking to access their credit information in India
exchange4media Staff Jun 12, 2020 2:51 PM
In e4m’s MarTech Zone webinar, industry leaders spell out how MarTech will change in the new normal post-COVID-19
exchange4media Staff May 13, 2020 8:26 AM
The report has surveyed over 13,000 marketing, advertising, ecommerce, creative and IT professionals working for brands & agencies in markets across Asia Pacific, Europe and North America
exchange4media Staff Mar 19, 2020 1:16 PM
Agarwal will continue to report to Punit Misra, CEO, Domestic Broadcast Business, ZEEL
exchange4media Staff Feb 28, 2020 1:57 PM
Gary Teo, Managing Director, Experiences & Technology, Asia, VMLY&R, spoke of how brands should adopt the dynamic nature of Customer Experience in a culture of convergence
Misbaah Mansuri Feb 10, 2020 8:33 AM
Karin Giefer has been named Senior Vice President of Experience and Quinnton Harris has been appointed as Group Creative Director, Experience
exchange4media Staff Jan 15, 2020 2:01 PM











