After pressure from all quarters, including the government, the Indian crypto exchanges have come up with guidelines to regulate ads that often make exaggerated claims

exchange4media Staff Jan 14, 2022 8:53 AM


Prayaga was formerly the Head of Cyber Defence at Flipkart and Vice President of Cybersecurity at Wells Fargo

exchange4media Staff Jan 12, 2022 2:56 PM


Bobble AI study was an outcome of the analysis of user behaviour among India’s cryptocurrency apps including WazirX, CoinDCX, CoinSwitch, ZebPay, Unocoin & Bitbns, between October and November 2021

exchange4media Staff Jan 5, 2022 6:38 PM


As it emerged that the government seeks to regulate and not ban the cryptocurrencies, ads have returned to their glory

exchange4media Staff Dec 7, 2021 9:15 AM


The legislation may stipulate a minimum amount for investments in digital currencies while banning their use as legal tender, as per media reports

Kanchan Srivastava Nov 25, 2021 9:10 AM


The ASCI reiterated that provisions of existing rules and regulations require ads to be honest and transparent and advertising of all categories, including crypto, must follow these guidelines

Kanchan Srivastava Nov 23, 2021 9:01 AM


We bring you a roundup of the news that made headlines this past week

exchange4media Staff Nov 20, 2021 8:38 AM


The investment community in India has raised alarm over the advertising blitzkrieg by cryptocurrency trading platforms in the past few months trying to attract consumers into the fluid markets

Kanchan Srivastava Nov 19, 2021 4:42 PM

PM Modi?blur=25

He said that nations must ensure that crypto does not end up in the wrong hands, which can spoil the youth

exchange4media Staff Nov 18, 2021 10:24 AM


Jagtiani has worked closely with multiple projects in the crypto and decentralised finance ecosystem

exchange4media Staff Nov 2, 2021 4:15 PM


Even with cryptocurrency still seeing limitations across marketing channels in India, the industry saw a 612% rise in the number of users in the country, in the last year alone

exchange4media Staff Oct 21, 2021 8:49 AM


‘Future Yahi Hai’ will see Khurrana educating young Indians about the simplicity and safety of cryptocurrency

exchange4media Staff Oct 18, 2021 1:51 PM


Actor Salman Khan will be the brand ambassador of the NFT marketplace and the $GARI Token reward programme

exchange4media Staff Oct 18, 2021 8:35 AM


Earlier this year, Chingari had raised $13 million funding led by OnMobile Global

exchange4media Staff Oct 9, 2021 8:04 AM

coindcx+ asci?blur=25

With this membership, CoinDCX aims to support the advancement of advertising standards & to build public confidence in the space

exchange4media Staff Aug 25, 2021 12:15 PM


The company aims to honour the Indian Olympic medalists wherein winners would be entitled to open cryptocurrencySIPs’ worth lakhs on the exchange

exchange4media Staff Aug 4, 2021 1:34 PM

sumit gupta?blur=25

In his keynote address at the Pitch BrandTalk summit, Gupta, the CEO and Founder of CoinDCX, shared the inspirational story behind setting up the cryptocurrency exchange company

exchange4media Staff Aug 2, 2021 8:26 AM


ASCI is looking into the issue after identifying it as an 'emerging area of concern'

exchange4media Staff Jul 23, 2021 4:07 PM

delhi high court?blur=25

Petitioners have sought directions for MIB and SEBI to issue guidelines/rules against crypto-asset exchanges in India that are advertising on television without adequate standardised disclaimers

exchange4media Staff Jul 15, 2021 12:42 PM

adfactors PR - IBA?blur=25

With this MoU, Adfactors PR and IBA will create a synergy among different stakeholders to mainstream conversations around Blockchain, DLT, and Cryptocurrency

exchange4media Staff Jul 14, 2021 5:28 PM